non toxic
'non toxic' is a highly searched keyword with 9,900 average monthly searches. It has moderate competition on Etsy with 43,996 listings targeting the keyword. Search interest rose 22% between June 2025 and May 2026 — a good sign for sellers entering this market. With a keyword difficulty of 43/100, ranking for 'non toxic' is achievable but competitive — there are 43,996 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $3.48 and $319, with most priced around $17. The estimated cost per click for 'non toxic' is $1.84 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly Search Volume
9,900
Competition
43,996
Cost Per Click
$1.84
Keyword Difficulty
43/100
Moderate
'non toxic' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 9,900 |
| July 2025 | 9,900 |
| August 2025 | 9,900 |
| September 2025 | 9,900 |
| October 2025 | 9,900 |
| November 2025 | 9,900 |
| December 2025 | 9,900 |
| January 2026 | 9,900 |
| February 2026 | 8,100 |
| March 2026 | 9,900 |
| April 2026 | 12,100 |
| May 2026 | 12,100 |
How Much Does 'non toxic' Cost on Etsy?
89 listings · USD
Search Volume by Country
9,900Competition by Country
43,996How to Rank for 'non toxic' on Etsy
Target the Right Market
United States leads both search demand (44%) and competition (73%) for 'non toxic', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'non toxic' is unusually wide — from $3.48 up to $319. The median sits at $17, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 43/100, 'non toxic' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.84 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
'non toxic' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'non toxic candle' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'non toxic'
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Video Generator
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Top Etsy Listings for 'non toxic'
sample of 12 results
Reed Diffusers, Reed Diffuser, Home fragrance, Flameless Candle, Wood Reeds, Diffuser, Phthalate Free Diffuser, Non Toxic Reed Diffuser
EightHandsFarms
Christmas Candle | Holiday Soy Candle | Winter Scented Candles: Christmas Tree, Peppermint, Gingerbread | Clean Non-Toxic Host Gift
VivaWorkshop
Silicone Rings, Wedding Bands, Stackable, water proof, wedding, eco friendly, non-toxic, medical grade, and a lot more while being trendy
IcingOnTopStudio
Non-Toxic, One Piece Solid Wood Cutting/Charcuterie Board, Natural, Chemical Free, Organic, Handmade from Maple, Cherry, or Walnut Hardwood
BlackAshWhiteOak
Essential Oil Beeswax Candles: Non-Toxic & Clean-Burning, Hand-Poured on Cape Cod, MA
AireCandleCo
Soy Wax Candle: Essential Oils, Aromatherapy, Non-Toxic Burn, 6oz, Over 50 Scents
Awakenedaroma
SHOWSTOPPER All Natural Hot Pink Lipstick and Liner- Non Toxic, Vegan and Cruelty Free
AddictiveCosmetics
Non-Toxic Acacia Wood Cutting Board Set | FSC Certified 3-Piece Kitchen Boards – Eco-Friendly, Plastic-Free, Mineral Oil Free Gift
Ziruma
Non-Toxic Vegan Soy Wax Melts: Strong Luxury Home Scents
EscentialElement
LAVENDER + VANILLA Whipped Tallow Skin Cream Grass-Fed Tallow Face Moisturizer All Natural Non-Toxic Lotion Body Butter 2oz 4oz 8oz 16oz
QuartzCreekNaturals
Natural Mascara for Sensitive Eyes | 6 Ingredients | Handmade Clean Beauty | Non-Toxic Minimalist Makeup
SkinandBeyond24
Campfire Marshmallow Soy Candle | Sweet Smoky Scent | Toasted Marshmallow Oak | Long Burning Non Toxic Candle | Hand Poured + Clean Burning
GrandCandlesCo
Frequently Asked Questions About 'non toxic'
'non toxic' receives 9,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (44%) comes from United States.
There are 43,996 Etsy listings competing for 'non toxic'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'non toxic' has a keyword difficulty of 43/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Prices for 'non toxic' products range from $3.48 to $319. The median is $17 and the average is $23.88. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 44% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
United States generates 44% of searches for 'non toxic'. European Union and United Kingdom also show meaningful demand.
Since 'non toxic' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'non toxic' include 'non toxic candle' and 'nontoxic'.
The cost per click for 'non toxic' is $1.84. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Search volume rose 22% between June 2025 and May 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around April 2026.
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