coconut oil
'coconut oil' is a highly searched keyword with 550,000 average monthly searches. It has moderate competition on Etsy with 17,515 listings targeting the keyword. Search interest dropped 18% between June 2025 and May 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 22/100, 'coconut oil' is relatively easy to rank for because the 550,000 monthly searches far outweigh the competition. Products in this category typically sell between $2.97 and $210, with most priced around $12. The estimated cost per click for 'coconut oil' is $0.31 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
550,000
Competition
18,046
Cost Per Click
$0.31
Keyword Difficulty
22/100
Easy
'coconut oil' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 550,000 |
| July 2025 | 550,000 |
| August 2025 | 550,000 |
| September 2025 | 450,000 |
| October 2025 | 550,000 |
| November 2025 | 550,000 |
| December 2025 | 550,000 |
| January 2026 | 550,000 |
| February 2026 | 450,000 |
| March 2026 | 550,000 |
| April 2026 | 550,000 |
| May 2026 | 450,000 |
How Much Does 'coconut oil' Cost on Etsy?
80 listings · USD
Search Volume by Country
550,000Competition by Country
18,046How to Rank for 'coconut oil' on Etsy
Target the Right Market
United States leads both search demand (25%) and competition (82%) for 'coconut oil', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'coconut oil' is unusually wide — from $2.97 up to $210. The median sits at $12, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 56% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.
Ranking Difficulty
With a difficulty score of 22/100, 'coconut oil' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
'coconut oil' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'natural' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'coconut oil'
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Generate Titles
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Video Generator
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Top Etsy Listings for 'coconut oil'
sample of 12 results
Fractionated Coconut Oil 100% Pure Carrier For Essential Oils Skin Hair Massage
ThePlantGuru
32 oz - Organic Fractionated Coconut Oil - 100% Pure Organic
kessil2000
Triple Whipped Shea Butter, Cocoa Butter, Coconut Oil, Organic Natural Dry Skin Body Moisturizer Self Care (Freshly Whipped) 16 OZ
InspiredNaturals
Balancing Face Wash: Natural Exfoliating Coconut Oil Cleanser with Baking Soda
PreshiousBodyNatural
Lotion Stick With Mango Butter, Beeswax, Coconut Oil; Scented Solid Lotion Bar; Stocking Stuffer; Travel Lotion; On the Go; Fruity Floral
GriffinLilyDesigns
Coconut Oil Fractionated, 100% Pure Natural MCT Carrier Oil For Body, Skin, Hair, Massage Bulk Wholesale
ShopAfroCosmetics
Remineralizing Toothpaste: Organic Coconut Oil, Tumeric
EckTech
Coconut Oil Raw 100% Pure Natural Refined Extra Virgin Handmade Moisturizer For Skin, Face, Body, Hair, Lotion, Soap
ShopAfroCosmetics
Coconut Oil Extra Virgin Body Butter 100% Pure Raw Natural Cold Pressed. Skin, Hair, Nail Moisturizer, DIY Creams, Balms, Lotions, Soaps.
ThePlantGuru
Organic Cutting Board Butter | Coconut Oil & Beeswax (6oz) – Non Toxic
AdirondackKitchen
Hibiscus & Coconut Oil Extra Long Microfiber Hair Drying Wrap Towel
FromEarth2Us
Organic Coconut Oil & Shea Butter Balm: Dry Skin, Eczema, Psoriasis
Blessmannaturals
Frequently Asked Questions About 'coconut oil'
'coconut oil' receives 550,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 17,515 Etsy listings competing for 'coconut oil'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'coconut oil' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'coconut oil' products range from $2.97 to $210. The median is $12 and the average is $15.58. 56% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
United States generates 25% of searches for 'coconut oil'. United Kingdom and European Union also show meaningful demand.
Since 'coconut oil' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'coconut oil' include 'natural' and 'organic'.
The cost per click for 'coconut oil' is $0.31. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume dropped 18% between June 2025 and May 2026. Demand peaked around June 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
Keywords Related to 'coconut oil'
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