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Keyword overview Updated Sep 21, 2026

moisturising lotion

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Monthly search volume

22,200

High volume

Competition

703

Low competition

Cost per click

$0.83

High ad competition

Keyword difficulty

11/100

Easy

'moisturising lotion' search trend

Monthly searches

MonthSearches
September 202527,100
October 202560,500
November 202527,100
December 202522,200
January 202618,100
February 202614,800
March 202618,100
April 202614,800
May 202614,800
June 202612,100
July 202612,100
August 202612,100

How much does 'moisturising lotion' cost on Etsy?

Under $10 49%
$10 – $25 46%
$25 – $50 5%
$50 – $100 0%
$100+ 0%

82 listings · USD

Search volume by country

22,200
OTHER 22,200
100%

Competition by country

703
UK 585
83%
OTHER 118
17%

How to rank for 'moisturising lotion' on Etsy

Target the right market

Search demand for 'moisturising lotion' is strongest in Others (100%), but most competing listings come from sellers in United Kingdom (83%). This gap suggests Others buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $10 with shipping options that appeal to Others buyers.

Price competitively

The price range for 'moisturising lotion' is unusually wide — from $2.65 up to $36.95. The median sits at $10, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 49% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking difficulty

With a difficulty score of 11/100, 'moisturising lotion' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'moisturising lotion' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'moisturiser' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'moisturising lotion'

Top Etsy listings for 'moisturising lotion'

Sample of 12 results

Frequently asked questions about 'moisturising lotion'

How much search demand does 'moisturising lotion' get?

'moisturising lotion' receives 22,200 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from Others.

How saturated is the market for 'moisturising lotion'?

There are 703 Etsy listings competing for 'moisturising lotion'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from United Kingdom sellers (83%), while demand is strongest in Others — a gap worth exploiting.

Is 'moisturising lotion' worth targeting for my Etsy shop?

'moisturising lotion' has a keyword difficulty of 11/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'moisturising lotion' products?

Prices for 'moisturising lotion' products range from $2.65 to $36.95. The median is $10 and the average is $12.24. 49% of listings fall in the Under $10 range, which is where most buyer expectations are set.

Which countries have the most demand for 'moisturising lotion'?

Others generates 100% of searches for 'moisturising lotion'. Competition is centered in United Kingdom instead, which means Others buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

How do I get my listing to rank for 'moisturising lotion'?

Since 'moisturising lotion' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'moisturising lotion' include 'moisturiser' and 'hand lotion'.

How commercially valuable is 'moisturising lotion'?

The cost per click for 'moisturising lotion' is $0.83. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'moisturising lotion' seasonal or trending?

Search volume dropped 55% between September 2025 and August 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'moisturising lotion'

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