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Keyword overview

scented lotion

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Monthly search volume

1,900

High volume

Competition

10,358

Medium competition

Cost per click

$1.41

High ad competition

Keyword difficulty

35/100

Moderate

'scented lotion' search trend

Monthly searches

MonthSearches
September 20251,900
October 20251,900
November 20252,900
December 20252,900
January 20261,900
February 20261,900
March 20262,900
April 20261,900
May 20262,400
June 20261,600
July 20261,600
August 20261,900

Search volume by country

1,900
USA 1,900
100%
OTHER 0
0%

Competition by country

10,358
USA 7,594
73%
OTHER 2,764
27%

How to rank for 'scented lotion' on Etsy

Target the right market

The market for 'scented lotion' is heavily concentrated in United States, which accounts for 100% of searches and 73% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking difficulty

With a difficulty score of 35/100, 'scented lotion' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.41 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

'scented lotion' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'scented lotion'

Frequently asked questions about 'scented lotion'

How much search demand does 'scented lotion' get?

'scented lotion' receives 1,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (100%) comes from United States.

How saturated is the market for 'scented lotion'?

There are 10,358 Etsy listings competing for 'scented lotion'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'scented lotion' worth targeting for my Etsy shop?

'scented lotion' has a keyword difficulty of 35/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'scented lotion'?

United States generates 100% of searches for 'scented lotion'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'scented lotion'?

Since 'scented lotion' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.

How commercially valuable is 'scented lotion'?

The cost per click for 'scented lotion' is $1.41. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'scented lotion' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around November 2025.

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