melt
'melt' is a highly searched keyword with 368,000 average monthly searches. It has heavy competition on Etsy with 119,693 listings targeting the keyword. Search demand held steady between October 2025 and September 2026 with no major seasonal swings. With a keyword difficulty of 39/100, ranking for 'melt' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2 and $28, with most priced around $6.95. The estimated cost per click for 'melt' is $0.26 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
368,000
Competition
119,693
Cost per click
$0.26
Keyword difficulty
39/100
Moderate
'melt' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 368,000 |
| November 2025 | 368,000 |
| December 2025 | 368,000 |
| January 2026 | 450,000 |
| February 2026 | 368,000 |
| March 2026 | 368,000 |
| April 2026 | 368,000 |
| May 2026 | 368,000 |
| June 2026 | 368,000 |
| July 2026 | 368,000 |
| August 2026 | 368,000 |
| September 2026 | 368,000 |
How much does 'melt' cost on Etsy?
51 listings · USD
Search volume by country
368,000Competition by country
119,693How to rank for 'melt' on Etsy
Target the right market
United States leads both search demand (25%) and competition (61%) for 'melt', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.
Price competitively
The price range for 'melt' is unusually wide — from $2 up to $28. The median sits at $6.95, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 75% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.
Ranking difficulty
With a difficulty score of 39/100, 'melt' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization tips
'melt' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'wax melts' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'melt'
Generate Tags
Find the best tags to pair with 'melt' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'melt' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'melt' from scratch
Open toolVideo Generator
Turn your 'melt' product photos into a listing video
Open toolTop Etsy listings for 'melt'
Sample of 12 results
Botanical Soy Wax Melts, Eco Friendly Wax Melts, Highly Scented, Plastic Free Melts, Candle Gift, Mum Gift, Wax Melt Gift, Handmade Wax Melt
BobellaCo
150 Heavily Scented Soy Wax Heart Melts (4X6 Bag)/Handmade/Made to Order/Many Scents to Choose From
MySistersCandles
Faux Concrete Electric Wax Warmer: Includes Soy Wax Melt, Minimalist Home Decor
MillerFarmCandleCo
Soy Wax Melts 6-Pack | Hand Poured Tarts, Choose Your Scent
TheDancingWick
Flowers Bouqet Candle Handmade Wax Melt Bouquet Soy Wax Candle Anniversary Gift Idea Minimalist Home Decor and Gift
OdysseyInterior
Strong Wax Melts, Soy Wax Snap Bar , Spring, Highly Scented, Long Lasting, Letterbox Gift for your Wax Warmer.
AngelicScentsWax
A Winters Morning Wax Melts, Highly fragranced soy wax, Snap Bar, Hearts,Eco friendly,home fragrance,vegan,handpoured,apple,cinnamon,vanilla
WhitcliffeAromas
Leather & Lace | Strong Scented Wax Melt | Long Lasting Tart for Warmers | Cozy Fragrance | Wickless Candle | Air Freshener | Gift Idea
WaxManiac
Nanna Wax Melt Gift Set - Nanna, Nan, Nanny
BridgefieldCandleCo
Sample Size Natural Beeswax Melts
TheBathandWickShop
PATCHOULI OIL scented wax melts, handmade in Wales by Klairs Kandles, natural soy wax
KlairsKandles
Lavender Fields Wax Melts - Made with Soy, Beeswax and Coconut - Paraffin Free!!
MessnerBeeFarm
Frequently asked questions about 'melt'
How much search demand does 'melt' get?
'melt' receives 368,000 monthly searches globally. That's substantial demand, but with 119,693 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.
How saturated is the market for 'melt'?
There are 119,693 Etsy listings competing for 'melt'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
Is 'melt' worth targeting for my Etsy shop?
'melt' has a keyword difficulty of 39/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'melt' products?
Prices for 'melt' products range from $2 to $28. The median is $6.95 and the average is $8.71. 75% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
Which countries have the most demand for 'melt'?
United States generates 25% of searches for 'melt'. United Kingdom and Australia also show meaningful demand.
How do I get my listing to rank for 'melt'?
Since 'melt' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'melt' include 'wax melts' and 'soy wax melts'.
How commercially valuable is 'melt'?
The cost per click for 'melt' is $0.26. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'melt' seasonal or trending?
Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2026.
Keywords related to 'melt'
Tags
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