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Keyword overview Updated Jul 29, 2026

baking soda

'baking soda' is a highly searched keyword with 1,000,000 average monthly searches. It has relatively low competition on Etsy with only 2,554 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 8/100, 'baking soda' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $1.99 and $50, with most priced around $12.49. The estimated cost per click for 'baking soda' is $0.44 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

1,000,000

High volume

Competition

2,554

Low competition

Cost per click

$0.44

High ad competition

Keyword difficulty

8/100

Easy

'baking soda' search trend

Monthly searches

MonthSearches
September 2025823,000
October 2025823,000
November 2025823,000
December 2025823,000
January 20261,000,000
February 20261,000,000
March 20261,000,000
April 20261,000,000
May 20261,000,000
June 2026823,000
July 2026823,000
August 20261,000,000

How much does 'baking soda' cost on Etsy?

Under $10 38%
$10 – $25 58%
$25 – $50 4%
$50 – $100 1%
$100+ 0%

85 listings · USD

Search volume by country

1,000,000
USA 201,000
20%
UK 49,500
5%
CAN 22,200
2%
OTHER 727,300
73%

Competition by country

2,554
USA 1,873
73%
UK 86
3%
CAN 84
3%
AUS 63
2%
OTHER 448
18%

How to rank for 'baking soda' on Etsy

Target the right market

United States leads both search demand (20%) and competition (73%) for 'baking soda', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Price competitively

The price range for 'baking soda' is unusually wide — from $1.99 up to $50. The median sits at $12.49, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 58% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking difficulty

With a difficulty score of 8/100, 'baking soda' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'baking soda' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'natural deodorant' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'baking soda'

Top Etsy listings for 'baking soda'

Sample of 12 results
all natural deodorant | no aluminum, no baking soda | men & women's deodorant | REGULAR sizes are plastic-free and zero waste | vegan

all natural deodorant | no aluminum, no baking soda | men & women's deodorant | REGULAR sizes are plastic-free and zero waste | vegan

$5.00 3,258 114,655

NewDayOrganics

Natural deodorant, Aluminum-free, baking soda–free. Vegan or beeswax options available.

Natural deodorant, Aluminum-free, baking soda–free. Vegan or beeswax options available.

$12.49 1,878 69,355

ArcadiaNatural

All-Natural Deodorant, Clay-Based Baking Soda-Free Talc-Free Aluminum-Free Deodorant with Essential Oils

All-Natural Deodorant, Clay-Based Baking Soda-Free Talc-Free Aluminum-Free Deodorant with Essential Oils

$5.00 1,283 49,207

SolaceFarmHomestead

Natural Deodorant with Grass Fed Tallow that Works, Aluminum Free in Eco Friendly Container, Zero Waste, Sensitive Skin, Baking Soda Free

Natural Deodorant with Grass Fed Tallow that Works, Aluminum Free in Eco Friendly Container, Zero Waste, Sensitive Skin, Baking Soda Free

$14.00 1,174 38,222

TheVelvetTallow

DIY Natural Deodorant Balm Baking Soda Free Vegan Formula

DIY Natural Deodorant Balm Baking Soda Free Vegan Formula

$9.95 1,056 38,889

DIYbathandbodyshop

Zero Waste Deodorant Bar | No Baking Soda Aluminum | Vegan Gentle Gluten Free | Free of Alcohol Paraben Plastic | Plantish

Zero Waste Deodorant Bar | No Baking Soda Aluminum | Vegan Gentle Gluten Free | Free of Alcohol Paraben Plastic | Plantish

C$10.99 894 23,600

PlantishFuture

Natural Deodorant Cream | Baking Soda Free Deodorant | Zero Waste Deodorant | Plastic Free Deodorant | Eco-friendly Deodorant | Vegan Deo

Natural Deodorant Cream | Baking Soda Free Deodorant | Zero Waste Deodorant | Plastic Free Deodorant | Eco-friendly Deodorant | Vegan Deo

$14.97 769 21,794

EcoRootsShop

Sensitive Skin Deodorant - Baking Soda Free

Sensitive Skin Deodorant - Baking Soda Free

$4.00 478 28,642

TheEclecticMeg

Natural Vanilla Buttercream Deodorant - No Aluminum & No Baking Soda Organic Deodorant Stick - 2.5 oz

Natural Vanilla Buttercream Deodorant - No Aluminum & No Baking Soda Organic Deodorant Stick - 2.5 oz

$14.25 447 8,565

SkinCraftOrganics

All Natural Deodorant | Tallow Deodorant | 100% Essential Oil | Bentonite | Aluminum Free |  Baking Soda Free | Long Lasting Odor Control

All Natural Deodorant | Tallow Deodorant | 100% Essential Oil | Bentonite | Aluminum Free | Baking Soda Free | Long Lasting Odor Control

$34.00 414 15,799

DreamRiverApothecary

Natural Deodorant for Sensitive Skin | Baking Soda Free with Colloidal Oatmeal.

Natural Deodorant for Sensitive Skin | Baking Soda Free with Colloidal Oatmeal.

£10.50 357 11,217

NaturalWisdomSpa

Baking Soda Pure and Natural | Vegan Pantry Staple, Clean Label Ingredient

Baking Soda Pure and Natural | Vegan Pantry Staple, Clean Label Ingredient

$9.87 291 15,108

BellaBakingAccents

Frequently asked questions about 'baking soda'

How much search demand does 'baking soda' get?

'baking soda' receives 1,000,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'baking soda'?

There are 2,554 Etsy listings competing for 'baking soda'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'baking soda' worth targeting for my Etsy shop?

'baking soda' has a keyword difficulty of 8/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'baking soda' products?

Prices for 'baking soda' products range from $1.99 to $50. The median is $12.49 and the average is $12.40. 58% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'baking soda'?

United States generates 20% of searches for 'baking soda'. United Kingdom and Canada also show meaningful demand.

How do I get my listing to rank for 'baking soda'?

Since 'baking soda' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'baking soda' include 'natural deodorant' and 'baking soda free'.

How commercially valuable is 'baking soda'?

The cost per click for 'baking soda' is $0.44. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'baking soda' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

Keywords related to 'baking soda'

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