Keyword Overview

massage oil

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Monthly Search Volume

90,500

High volume

Competition

12,360

Medium competition

Cost Per Click

$0.61

Medium ad competition

Keyword Difficulty

25/100

Easy

'massage oil' Search Trend

MonthSearches
July 202590,500
August 202590,500
September 202590,500
October 202590,500
November 202590,500
December 2025110,000
January 2026110,000
February 202690,500
March 202690,500
April 202690,500
May 202690,500
June 202674,000

Search Volume by Country

90,500
USA 27,100
30%
UK 12,100
13%
OTHER 51,300
57%

Competition by Country

12,360
USA 9,596
78%
UK 1,382
11%
IND 689
6%
CAN 385
3%
AUS 308
2%
OTHER 0
0%

How to Rank for 'massage oil' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (78%) for 'massage oil', but neither is overwhelmingly dominant.

Ranking Difficulty

With a difficulty score of 25/100, 'massage oil' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'massage oil' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'massage oil'

Frequently Asked Questions About 'massage oil'

'massage oil' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 12,292 Etsy listings competing for 'massage oil'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'massage oil' has a keyword difficulty of 25/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

United States generates 30% of searches for 'massage oil'.

Since 'massage oil' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

The cost per click for 'massage oil' is $0.61. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume dropped 18% between July 2025 and June 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

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