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Keyword overview

massage oil

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Monthly search volume

90,500

High volume

Competition

12,360

Medium competition

Cost per click

$0.57

Medium ad competition

Keyword difficulty

24/100

Easy

'massage oil' search trend

Monthly searches

MonthSearches
October 202590,500
November 202590,500
December 2025110,000
January 2026110,000
February 202690,500
March 202690,500
April 202690,500
May 202690,500
June 202674,000
July 202674,000
August 202690,500
September 202690,500

Search volume by country

90,500
USA 27,100
30%
UK 12,100
13%
OTHER 51,300
57%

Competition by country

12,360
USA 9,596
78%
UK 1,382
11%
IND 689
6%
CAN 385
3%
AUS 308
2%
OTHER 0
0%

How to rank for 'massage oil' on Etsy

Target the right market

United States leads both search demand (30%) and competition (78%) for 'massage oil', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 24/100, 'massage oil' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'massage oil' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'massage oil'

Frequently asked questions about 'massage oil'

How much search demand does 'massage oil' get?

'massage oil' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'massage oil'?

There are 12,292 Etsy listings competing for 'massage oil'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'massage oil' worth targeting for my Etsy shop?

'massage oil' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'massage oil'?

United States generates 30% of searches for 'massage oil'.

How do I get my listing to rank for 'massage oil'?

Since 'massage oil' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'massage oil'?

The cost per click for 'massage oil' is $0.57. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'massage oil' seasonal or trending?

Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.

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