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Keyword overview Updated Jan 18, 2026

niacinamide serum

'niacinamide serum' is a highly searched keyword with 450,000 average monthly searches. It has relatively low competition on Etsy with only 266 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 2/100, 'niacinamide serum' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $4 and $76, with most priced around $23.50. The estimated cost per click for 'niacinamide serum' is $0.45 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

450,000

High volume

Competition

275

Low competition

Cost per click

$0.45

High ad competition

Keyword difficulty

2/100

Easy

'niacinamide serum' search trend

Monthly searches

MonthSearches
September 2025368,000
October 2025450,000
November 2025450,000
December 2025450,000
January 2026550,000
February 2026450,000
March 2026550,000
April 2026450,000
May 2026550,000
June 2026550,000
July 2026450,000
August 2026450,000

How much does 'niacinamide serum' cost on Etsy?

Under $10 10%
$10 – $25 44%
$25 – $50 35%
$50 – $100 10%
$100+ 0%

88 listings · USD

Search volume by country

450,000
USA 74,000
16%
OTHER 376,000
84%

Competition by country

275
USA 238
87%
UK 15
5%
CAN 14
5%
IND 6
2%
AUS 2
1%
OTHER 0
0%

How to rank for 'niacinamide serum' on Etsy

Target the right market

United States leads both search demand (16%) and competition (87%) for 'niacinamide serum', but neither is overwhelmingly dominant.

Price competitively

The price range for 'niacinamide serum' is unusually wide — from $4 up to $76. The median sits at $23.50, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 2/100, 'niacinamide serum' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'niacinamide serum' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'hyaluronic acid' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'niacinamide serum'

Top Etsy listings for 'niacinamide serum'

Sample of 12 results

Frequently asked questions about 'niacinamide serum'

How much search demand does 'niacinamide serum' get?

'niacinamide serum' receives 450,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'niacinamide serum'?

There are 266 Etsy listings competing for 'niacinamide serum'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'niacinamide serum' worth targeting for my Etsy shop?

'niacinamide serum' has a keyword difficulty of 2/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'niacinamide serum' products?

Prices for 'niacinamide serum' products range from $4 to $76. The median is $23.50 and the average is $26.07. 44% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'niacinamide serum'?

United States generates 16% of searches for 'niacinamide serum'.

How do I get my listing to rank for 'niacinamide serum'?

Since 'niacinamide serum' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'niacinamide serum' include 'hyaluronic acid' and 'face serum'.

How commercially valuable is 'niacinamide serum'?

The cost per click for 'niacinamide serum' is $0.45. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'niacinamide serum' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

Keywords related to 'niacinamide serum'

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