laundry powder
'laundry powder' is a highly searched keyword with 22,200 average monthly searches. It has relatively low competition on Etsy with only 6,050 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 26/100, 'laundry powder' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $2.50 and $36, with most priced around $16. The estimated cost per click for 'laundry powder' is $1.78 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
22,200
Competition
6,050
Cost per click
$1.78
Keyword difficulty
26/100
Easy
'laundry powder' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 22,200 |
| October 2025 | 22,200 |
| November 2025 | 22,200 |
| December 2025 | 18,100 |
| January 2026 | 22,200 |
| February 2026 | 18,100 |
| March 2026 | 22,200 |
| April 2026 | 18,100 |
| May 2026 | 22,200 |
| June 2026 | 22,200 |
| July 2026 | 22,200 |
| August 2026 | 27,100 |
How much does 'laundry powder' cost on Etsy?
85 listings · USD
Search volume by country
22,200Competition by country
6,050How to rank for 'laundry powder' on Etsy
Target the right market
United States leads both search demand (45%) and competition (46%) for 'laundry powder', but neither is overwhelmingly dominant.
Price competitively
Sellers listing under 'laundry powder' price between $2.50 and $36, clustering around a median of $16. The $10 – $25 range dominates at 53% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 26/100, 'laundry powder' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'laundry powder' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'laundry detergent' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'laundry powder'
Generate Tags
Find the best tags to pair with 'laundry powder' based on real Etsy search data
Open toolGenerate Titles
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Open toolListing Studio
Create a complete, optimized Etsy listing around 'laundry powder' from scratch
Open toolVideo Generator
Turn your 'laundry powder' product photos into a listing video
Open toolTop Etsy listings for 'laundry powder'
Sample of 12 results
All Natural Laundry Detergent - Laundry Powder - 64-128 Loads - Goat Milk Laundry Soap - Shady Creek Farm
ShadyCreekFarmNC
Goat Milk Laundry Soap Natural Laundry Soap that actually works laundry powder powerful goat milk soap for clothes stain removal
FreeReignFarm
Fresh Scent Laundry Powder: 5 Ingredient Clean
BedlingtonSupplies
Natural Laundry Powder-Sensitive Skin Safe|Eco-friendly|Non-Toxic|Septic Safe|Multiple Scent/Weight Options|100% Essential Oil Scented
VineBranchNaturals
Wooden Scoop - Laundry Powder Scoop - Natural Mini Wood Scoop - Great for Laundry Detergent
ShadyCreekFarmNC
Laundry Powder | Scented Laundry Detergent | Vegan Laundry Soap | Essential Oil Laundry Soap | Unscented Sensitive Skin Laundry Powder
DandySoap
Natural Laundry Powder: Handmade, Chemical-Free, Eco-Friendly Detergent with Zero Waste Packaging
ButterflyandbeeUS
Oxi Boosted Laundry Soap | Laundry Detergent Powder | HE Friendly Laundry Soap | Scented Laundry Detergent | Handmade Laundry Powder
TheBubbleBakeryTN
Natural Laundry Detergent & Scent Booster Bundle Non Toxic Laundry Soap Handmade Laundry Powder Liquid Detergent Fresh Scents Laundry Hack
BorosCustomCreations
Laundry Powder Vinyl Decal | Glass Jar Label | Container Decal | Dispenser Decal | Laundry Room Decor | Soap Label | Washing Powder Sticker
SassyDecalsCo
Biological Laundry Powder 1kg | Lightly Scented, Vegan, Eco Friendly, Plastic Free Pouch
ArborFill
Non-Bio Laundry Powder | Unscented, Sensitive Skin, Vegan, Eco Friendly (1kg)
ArborFill
Frequently asked questions about 'laundry powder'
How much search demand does 'laundry powder' get?
'laundry powder' receives 22,200 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
How saturated is the market for 'laundry powder'?
There are 6,050 Etsy listings competing for 'laundry powder'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.
Is 'laundry powder' worth targeting for my Etsy shop?
'laundry powder' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'laundry powder' products?
Prices for 'laundry powder' products range from $2.50 to $36. The median is $16 and the average is $17.19. 53% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'laundry powder'?
United States generates 45% of searches for 'laundry powder'.
How do I get my listing to rank for 'laundry powder'?
Since 'laundry powder' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'laundry powder' include 'laundry detergent' and 'natural laundry soap'.
How commercially valuable is 'laundry powder'?
The cost per click for 'laundry powder' is $1.78. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'laundry powder' seasonal or trending?
Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around August 2026.
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