Keyword Overview Updated Jul 31, 2026

incense sticks

'incense sticks' is a highly searched keyword with 110,000 average monthly searches. It has moderate competition on Etsy with 15,735 listings targeting the keyword. Search demand held steady between August 2025 and July 2026 with no major seasonal swings. With a keyword difficulty of 26/100, 'incense sticks' is relatively easy to rank for because the 110,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.50 and $61, with most priced around $8.95. The estimated cost per click for 'incense sticks' is $0.81 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

110,000

High volume

Competition

15,735

Medium competition

Cost Per Click

$0.81

High ad competition

Keyword Difficulty

26/100

Easy

'incense sticks' Search Trend

MonthSearches
August 2025110,000
September 2025110,000
October 2025135,000
November 2025110,000
December 2025135,000
January 2026110,000
February 2026110,000
March 2026110,000
April 2026110,000
May 2026110,000
June 202690,500
July 2026110,000

How Much Does 'incense sticks' Cost on Etsy?

Under $10 64%
$10 – $25 29%
$25 – $50 6%
$50 – $100 1%
$100+ 0%

70 listings · USD

Search Volume by Country

110,000
USA 33,100
30%
IND 27,100
25%
UK 12,100
11%
AUS 5,400
5%
EU 4,400
4%
CAN 3,600
3%
OTHER 24,300
22%

Competition by Country

15,735
USA 8,727
55%
EU 2,776
18%
UK 2,019
13%
IND 966
6%
CAN 590
4%
AUS 349
2%
OTHER 308
2%

How to Rank for 'incense sticks' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (55%) for 'incense sticks', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'incense sticks' is unusually wide — from $1.50 up to $61. The median sits at $8.95, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 64% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 26/100, 'incense sticks' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'incense sticks' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'meditation incense' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'incense sticks'

Top Etsy Listings for 'incense sticks'

sample of 12 results

Frequently Asked Questions About 'incense sticks'

'incense sticks' receives 110,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 15,735 Etsy listings competing for 'incense sticks'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'incense sticks' has a keyword difficulty of 26/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'incense sticks' products range from $1.50 to $61. The median is $8.95 and the average is $10.95. 64% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 30% of searches for 'incense sticks'. India and United Kingdom also show meaningful demand.

Since 'incense sticks' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'incense sticks' include 'meditation incense' and 'handmade incense'.

The cost per click for 'incense sticks' is $0.81. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between August 2025 and July 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around October 2025.

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