Keyword Overview Updated May 11, 2026

herbs

'herbs' is a highly searched keyword with 450,000 average monthly searches. It has heavy competition on Etsy with 235,290 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 44/100, ranking for 'herbs' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $0.77 and $92, with most priced around $3.99. The estimated cost per click for 'herbs' is $1.09 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly Search Volume

450,000

High volume

Competition

235,290

High competition

Cost Per Click

$1.09

Medium ad competition

Keyword Difficulty

44/100

Moderate

'herbs' Search Trend

MonthSearches
June 2025450,000
July 2025450,000
August 2025450,000
September 2025450,000
October 2025450,000
November 2025450,000
December 2025368,000
January 2026550,000
February 2026368,000
March 2026450,000
April 2026450,000
May 2026450,000

How Much Does 'herbs' Cost on Etsy?

Under $10 79%
$10 – $25 15%
$25 – $50 3%
$50 – $100 2%
$100+ 0%

91 listings · USD

Search Volume by Country

450,000
USA 90,500
20%
IND 74,000
16%
EU 40,500
9%
UK 27,100
6%
AUS 12,100
3%
CAN 12,100
3%
OTHER 193,700
43%

Competition by Country

235,290
USA 151,260
64%
EU 28,996
12%
UK 20,273
9%
CAN 7,145
3%
IND 6,329
3%
AUS 3,412
1%
OTHER 17,875
8%

How to Rank for 'herbs' on Etsy

Target the Right Market

United States leads both search demand (20%) and competition (64%) for 'herbs', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'herbs' is unusually wide — from $0.77 up to $92. The median sits at $3.99, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 79% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking Difficulty

With a difficulty score of 44/100, 'herbs' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.09 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'herbs' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'herb seeds' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'herbs'

Top Etsy Listings for 'herbs'

sample of 12 results
Lemon Mint Bee Balm Seeds – Heirloom Herb, Lemon Bergamot, Zesty Lemon Flavor, Tea and Culinary Garden Favorite | 100 Seeds

Lemon Mint Bee Balm Seeds – Heirloom Herb, Lemon Bergamot, Zesty Lemon Flavor, Tea and Culinary Garden Favorite | 100 Seeds

$3.99 2,748 36,464

SeedTherapy

Culinary Herb Heirloom Seed Collection - 10 Non-GMO Varieties, Easy to grow

Culinary Herb Heirloom Seed Collection - 10 Non-GMO Varieties, Easy to grow

$49.90 1,556 19,989

SeedGeeks

Medicinal Herb Seed Bundle: 8 Apothecary Garden Seeds

Medicinal Herb Seed Bundle: 8 Apothecary Garden Seeds

$18.99 1,554 26,031

SurvivalGardenSeed

Epazote Seeds - Heirloom Mexican Herb, Strong Flavor, Culinary Use (25 Seeds)

Epazote Seeds - Heirloom Mexican Herb, Strong Flavor, Culinary Use (25 Seeds)

$3.99 1,231 26,619

SeedTherapy

Valerian Herb Seeds | 50+ Seeds, Heirloom Medicinal Plant, Attracts Pollinators & Cats, Valeriana officinalis

Valerian Herb Seeds | 50+ Seeds, Heirloom Medicinal Plant, Attracts Pollinators & Cats, Valeriana officinalis

$3.98 996 8,610

SeedGeeks

Patchouli SEEDS/50+SEEDS/Pogostemon cablin/SEEDS/Herb Seed/Maui Seeds/Seeds for Planting/Herb Garden/Easy to Grow/Container Gardening

Patchouli SEEDS/50+SEEDS/Pogostemon cablin/SEEDS/Herb Seed/Maui Seeds/Seeds for Planting/Herb Garden/Easy to Grow/Container Gardening

$9.99 943 21,912

MauiSeedCompany

5 Aztec Dream Herb Seed-1269

5 Aztec Dream Herb Seed-1269

$2.98 425 10,110

RobsRareandGiantSeed

Thyme Seeds, Culinary and Medicinal Herb, Thymus Vulgaris TH0150

Thyme Seeds, Culinary and Medicinal Herb, Thymus Vulgaris TH0150

$3.98 404 3,631

SeedCult

Ashwagandha SEEDS – 50 Seeds- Withania Somnifera – Indian Ginseng- Ayurvedic Herb- Seed- Non GMO

Ashwagandha SEEDS – 50 Seeds- Withania Somnifera – Indian Ginseng- Ayurvedic Herb- Seed- Non GMO

$3.85 318 10,358

YardYummies

Purple Shiso Herb Seeds - Organic, Heirloom, Open Pollinated, Non GMO - Grow Indoors, Outdoors, In Pots, Grow Beds, Hydroponics, Aquaponics

Purple Shiso Herb Seeds - Organic, Heirloom, Open Pollinated, Non GMO - Grow Indoors, Outdoors, In Pots, Grow Beds, Hydroponics, Aquaponics

$0.99 300 14,825

GardenEazy

Orange Calendula Flower Herb Seeds - Heirloom, Non GMO - Indoors, Outdoors, In Pots, Grow Beds, Soil, Hydroponics & Aquaponics

Orange Calendula Flower Herb Seeds - Heirloom, Non GMO - Indoors, Outdoors, In Pots, Grow Beds, Soil, Hydroponics & Aquaponics

$0.99 212 3,553

GardenEazy

Viking Garden Seed Collection | 3 Rare Edible Norse Plants | Herbs & Greens Unique Historic Varieties

Viking Garden Seed Collection | 3 Rare Edible Norse Plants | Herbs & Greens Unique Historic Varieties

$10.49 163 1,698

SanctumSeeds

Frequently Asked Questions About 'herbs'

'herbs' receives 450,000 monthly searches globally. That's substantial demand, but with 235,290 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 235,290 Etsy listings competing for 'herbs'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'herbs' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'herbs' products range from $0.77 to $92. The median is $3.99 and the average is $8.51. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 79% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 20% of searches for 'herbs'. India and European Union also show meaningful demand.

Since 'herbs' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'herbs' include 'herb seeds' and 'seeds'.

The cost per click for 'herbs' is $1.09. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2026.

Keywords Related to 'herbs'

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