Keyword Overview Updated Sep 14, 2026

natural cleanser

'natural cleanser' is a highly searched keyword with 6,600 average monthly searches. It has relatively low competition on Etsy with only 4,722 listings targeting the keyword. In the past year, search interest peaked in February 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 28/100, 'natural cleanser' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $1.11 and $63, with most priced around $14. The estimated cost per click for 'natural cleanser' is $1.84 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

6,600

High volume

Competition

4,722

Low competition

Cost Per Click

$1.84

High ad competition

Keyword Difficulty

28/100

Easy

'natural cleanser' Search Trend

MonthSearches
September 20251,900
October 20254,400
November 20253,600
December 20258,100
January 20269,900
February 202614,800
March 202612,100
April 20268,100
May 20264,400
June 20261,900
July 20261,300
August 20261,600

How Much Does 'natural cleanser' Cost on Etsy?

Under $10 34%
$10 – $25 49%
$25 – $50 14%
$50 – $100 3%
$100+ 0%

71 listings · USD

Search Volume by Country

6,600
USA 4,400
67%
OTHER 2,200
33%

Competition by Country

4,722
USA 3,376
71%
UK 533
11%
OTHER 813
17%

How to Rank for 'natural cleanser' on Etsy

Target the Right Market

The market for 'natural cleanser' is heavily concentrated in United States, which accounts for 67% of searches and 71% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for 'natural cleanser' is unusually wide — from $1.11 up to $63. The median sits at $14, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 49% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 28/100, 'natural cleanser' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'natural cleanser' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'face cleanser' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'natural cleanser'

Top Etsy Listings for 'natural cleanser'

sample of 12 results
Face Wash, Turmeric & Raw Manuka Honey,  Skin, Cleanser, Organic Skincare, All Natural

Face Wash, Turmeric & Raw Manuka Honey, Skin, Cleanser, Organic Skincare, All Natural

$9.99 4,664 127,695

KATHYROSENATURALS

1857 Cucumber Cold Cream: Natural Cleanser & Moisturizer

1857 Cucumber Cold Cream: Natural Cleanser & Moisturizer

$3.00 2,557 55,994

LitttleBits

Balancing Face Wash: Natural Exfoliating Coconut Oil Cleanser with Baking Soda

Balancing Face Wash: Natural Exfoliating Coconut Oil Cleanser with Baking Soda

$13.82 849 22,626

PreshiousBodyNatural

Charcoal & Tea Tree Face Cleanser, Acne Cleanser, Cleanser for Oily Skin, Acne Skincare, Natural Skincare for Men, Men's Facial Cleanser

Charcoal & Tea Tree Face Cleanser, Acne Cleanser, Cleanser for Oily Skin, Acne Skincare, Natural Skincare for Men, Men's Facial Cleanser

$26.90 834 16,463

LeafSeedBerry

Rose Geranium Cleansing Oil, All Natural Cleanser, Organic Facial Cleanser, Organic Face Cleanser, Vegan Skincare, Oil Cleanser

Rose Geranium Cleansing Oil, All Natural Cleanser, Organic Facial Cleanser, Organic Face Cleanser, Vegan Skincare, Oil Cleanser

$21.50 574 10,303

LeafSeedBerry

Clarifying Face Wash | Gentle Daily Facial Cleanser | Refine + Moisturize | Clean + Clear | Natural Skincare

Clarifying Face Wash | Gentle Daily Facial Cleanser | Refine + Moisturize | Clean + Clear | Natural Skincare

$16.30 489 13,504

PreshiousBodyNatural

Turmeric and Carrot Body Wash Clear Skin Natural Cleanser

Turmeric and Carrot Body Wash Clear Skin Natural Cleanser

$16.00 333 9,187

MellowMelanin

ROOIBOS & GREEN TEA Cleanser Natural Face Wash

ROOIBOS & GREEN TEA Cleanser Natural Face Wash

$14.00 326 7,365

LittleStuff4u

Organic oil cleanser, all-natural cleanser, make-up remover, cooling spearmint & lavender 50ml 1.69 fl oz

Organic oil cleanser, all-natural cleanser, make-up remover, cooling spearmint & lavender 50ml 1.69 fl oz

£14.00 304 3,377

Aromawakening

Organic Soap Nut Berries - Nature's Natural Cleanser - De-seeded - Hand Sorted and Selected - Natural Laundry Detergent & Shampoo - Soapnut

Organic Soap Nut Berries - Nature's Natural Cleanser - De-seeded - Hand Sorted and Selected - Natural Laundry Detergent & Shampoo - Soapnut

$1.99 228 6,148

RusticTrailsnet

Foaming Facial Cleanser | 'AgeLESS' | Face Wash | Natural | Charity

Foaming Facial Cleanser | 'AgeLESS' | Face Wash | Natural | Charity

$8.25 189 6,199

DeepWellBotanicals

Rosewater Cleanser - From Molly With Love | Natural Facial Cleanser

Rosewater Cleanser - From Molly With Love | Natural Facial Cleanser

$10.99 188 3,966

FromMollyWithLoveCo

Frequently Asked Questions About 'natural cleanser'

'natural cleanser' receives 6,600 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 4,722 Etsy listings competing for 'natural cleanser'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'natural cleanser' has a keyword difficulty of 28/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'natural cleanser' products range from $1.11 to $63. The median is $14 and the average is $16.71. 49% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 67% of searches for 'natural cleanser'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'natural cleanser' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'natural cleanser' include 'face cleanser' and 'facial cleanser'.

The cost per click for 'natural cleanser' is $1.84. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 16% between September 2025 and August 2026. Demand peaked around February 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'natural cleanser'

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