Keyword Overview Updated Jul 16, 2026

instagram story

'instagram story' is a highly searched keyword with 6,120,000 average monthly searches. It has moderate competition on Etsy with 40,618 listings targeting the keyword. Search demand held steady between July 2025 and June 2026 with no major seasonal swings. With a keyword difficulty of 29/100, 'instagram story' is relatively easy to rank for because the 6,120,000 monthly searches far outweigh the competition. Products in this category typically sell between $1.25 and $37, with most priced around $6.53. The estimated cost per click for 'instagram story' is $0.29 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

6,120,000

High volume

Competition

59,367

Medium competition

Cost Per Click

$0.29

Low ad competition

Keyword Difficulty

29/100

Easy

'instagram story' Search Trend

MonthSearches
July 20256,120,000
August 20256,120,000
September 20256,120,000
October 20256,120,000
November 20255,000,000
December 20256,120,000
January 20266,120,000
February 20266,120,000
March 20266,120,000
April 20266,120,000
May 20266,120,000
June 20266,120,000

How Much Does 'instagram story' Cost on Etsy?

Under $10 76%
$10 – $25 20%
$25 – $50 4%
$50 – $100 0%
$100+ 0%

46 listings · USD

Search Volume by Country

6,120,000
EU 1,500,000
25%
IND 450,000
7%
USA 201,000
3%
UK 27,100
0%
CAN 22,200
0%
AUS 9,900
0%
OTHER 3,909,800
64%

Competition by Country

59,367
USA 44,103
74%
EU 6,178
10%
CAN 3,323
6%
UK 3,183
5%
AUS 2,094
4%
IND 486
1%
OTHER 0
0%

How to Rank for 'instagram story' on Etsy

Target the Right Market

Search demand for 'instagram story' is strongest in European Union (25%), but most competing listings come from sellers in United States (74%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $6.53 with shipping options that appeal to European Union buyers. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'instagram story' is unusually wide — from $1.25 up to $37. The median sits at $6.53, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 76% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 29/100, 'instagram story' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

'instagram story' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'instagram stories' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'instagram story'

Top Etsy Listings for 'instagram story'

sample of 12 results
Instagram Story Sticker Alltag | Basic | Guten Morgen | Home | Kalligraphie | Storysticker Words | Storysticker Daily | Home | Moments Mood

Instagram Story Sticker Alltag | Basic | Guten Morgen | Home | Kalligraphie | Storysticker Words | Storysticker Daily | Home | Moments Mood

€3.43 301 8,660

PeachesAndPixels

20 Instagram Story Highlight Icon Covers, Solid Colors Icons, Neutral Solid Colors Icons, Blush Colors Icon, Social Media Icons, Instagram

20 Instagram Story Highlight Icon Covers, Solid Colors Icons, Neutral Solid Colors Icons, Blush Colors Icon, Social Media Icons, Instagram

$10.00 229 25,045

ashleyferreiradesign

Instagram Story Highlight covers | DIY Editable Highlight Instagram Covers | IG Story Icons | Boho Aesthetic Neutral Minimalist Story Icons

Instagram Story Highlight covers | DIY Editable Highlight Instagram Covers | IG Story Icons | Boho Aesthetic Neutral Minimalist Story Icons

$9.00 218 7,197

ShopRShop

Dark Feminine Bookstagram Reels, Canva Video Template Bundle, Instagram Story, Book Review Social Media Reader Floral Romance Pink Black

Dark Feminine Bookstagram Reels, Canva Video Template Bundle, Instagram Story, Book Review Social Media Reader Floral Romance Pink Black

$6.55 217 2,972

BeYourShelfServices

160+ Instagram Story Sticker Sommer 2 Urlaub Strand Radfahren Basic deutsch Storysticker Stickers digital png

160+ Instagram Story Sticker Sommer 2 Urlaub Strand Radfahren Basic deutsch Storysticker Stickers digital png

€3.87 170 5,709

DasKreativStudio

65 Instagram Story Backgrounds Bundle Hintergründe Template Overlay Texture  Wallpaper digital Download digital Paper

65 Instagram Story Backgrounds Bundle Hintergründe Template Overlay Texture Wallpaper digital Download digital Paper

€4.20 158 3,876

PlaceofArtwork

Instagram Story Sticker Horses Pferde Reiten Reitsport | 70+ Clipart Pferd rosegold

Instagram Story Sticker Horses Pferde Reiten Reitsport | 70+ Clipart Pferd rosegold

€2.50 152 5,835

RouteLisiDesigns

Facial Posts and Instagram Stories, Neutral Canva Templates for Estheticians

Facial Posts and Instagram Stories, Neutral Canva Templates for Estheticians

$5.94 118 1,862

TuesdayTemplatesCo

Photographer Instagram Stories Bundle | Story Template | Instagram Template | Wedding Photography Templates | Canva | Photographer

Photographer Instagram Stories Bundle | Story Template | Instagram Template | Wedding Photography Templates | Canva | Photographer

$8.00 116 1,694

thesocialwallflwr

Pink Themed Instagram Stories, Girly Pink Social Media Templates, DFY Content Creator Pink Digital Marketing, Instagram Engagement, MRR PLR

Pink Themed Instagram Stories, Girly Pink Social Media Templates, DFY Content Creator Pink Digital Marketing, Instagram Engagement, MRR PLR

C$6.99 113 842

LiveSimplyDesignss

100 Instagram Story Sticker Friendship Friends PNG digital Procreate

100 Instagram Story Sticker Friendship Friends PNG digital Procreate

€3.19 102 2,460

CreativityMichele

Dog Instagram | Instagram Stories & Insta Templates | Dog Grooming | Dog Salon | Grooming Business | Dog Business

Dog Instagram | Instagram Stories & Insta Templates | Dog Grooming | Dog Salon | Grooming Business | Dog Business

€11.80 98 1,078

CanvaTemplateClubCo

Frequently Asked Questions About 'instagram story'

'instagram story' receives 6,120,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 40,618 Etsy listings competing for 'instagram story'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from United States sellers (74%), while demand is strongest in European Union — a gap worth exploiting.

'instagram story' has a keyword difficulty of 29/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'instagram story' products range from $1.25 to $37. The median is $6.53 and the average is $9.02. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 76% of listings fall in the Under $10 range, which is where most buyer expectations are set.

European Union generates 25% of searches for 'instagram story'. India and United States also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'instagram story' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'instagram story' include 'instagram stories' and 'social media'.

The cost per click for 'instagram story' is $0.29. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around July 2025.

Keywords Related to 'instagram story'

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