Keyword Overview Updated Jul 06, 2026

wizard of oz

'wizard of oz' is a highly searched keyword with 823,000 average monthly searches. It has moderate competition on Etsy with 27,000 listings targeting the keyword. In the past year, search interest peaked in September 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 24/100, 'wizard of oz' is relatively easy to rank for because the 823,000 monthly searches far outweigh the competition. Products in this category typically sell between $2.99 and $140, with most priced around $23.24. The estimated cost per click for 'wizard of oz' is $2.14 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

823,000

High volume

Competition

27,000

Medium competition

Cost Per Click

$2.14

Low ad competition

Keyword Difficulty

24/100

Easy

'wizard of oz' Search Trend

MonthSearches
August 2025823,000
September 20252,240,000
October 20251,500,000
November 20251,500,000
December 20251,220,000
January 2026673,000
February 2026550,000
March 2026550,000
April 2026450,000
May 2026450,000
June 2026368,000
July 2026368,000

How Much Does 'wizard of oz' Cost on Etsy?

Under $10 5%
$10 – $25 56%
$25 – $50 34%
$50 – $100 3%
$100+ 2%

86 listings · USD

Search Volume by Country

823,000
USA 450,000
55%
UK 90,500
11%
OTHER 282,500
34%

Competition by Country

27,000
USA 22,544
83%
UK 3,018
11%
CAN 866
3%
AUS 489
2%
IND 7
0%
OTHER 76
0%

How to Rank for 'wizard of oz' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (83%) for 'wizard of oz', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'wizard of oz' is unusually wide — from $2.99 up to $140. The median sits at $23.24, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 56% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 24/100, 'wizard of oz' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'wizard of oz' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'wizard of oz'

Top Etsy Listings for 'wizard of oz'

sample of 12 results

Frequently Asked Questions About 'wizard of oz'

'wizard of oz' receives 823,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

There are 27,000 Etsy listings competing for 'wizard of oz'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'wizard of oz' has a keyword difficulty of 24/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'wizard of oz' products range from $2.99 to $140. The median is $23.24 and the average is $26.14. 56% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 55% of searches for 'wizard of oz'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'wizard of oz' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'wizard of oz' include 'wizard of oz mug' and 'wizard of oz gift'.

The cost per click for 'wizard of oz' is $2.14. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 55% between August 2025 and July 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'wizard of oz'

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