over the rainbow

'over the rainbow' receives 135,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 16,608 Etsy listings competing for 'over the rainbow'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'over the rainbow' has a keyword difficulty of 25/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'over the rainbow' products range from $1 to $124.99. The median is $9.75 and the average is $16.09. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 50% of listings fall in the Under $10 range, which is where most buyer expectations are set.

United States generates 20% of searches for 'over the rainbow'.

Place 'over the rainbow' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'over the rainbow' include 'rainbow party' and 'wizard of oz'.

The cost per click for 'over the rainbow' is $0.52. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 19% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.