trifold wallet
'trifold wallet' is a highly searched keyword with 14,800 average monthly searches. It has moderate competition on Etsy with 6,285 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 27/100, 'trifold wallet' is relatively easy to rank for because the 14,800 monthly searches far outweigh the competition. Products in this category typically sell between $6 and $330, with most priced around $50. The estimated cost per click for 'trifold wallet' is $0.67 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
14,800
Competition
6,285
Cost per click
$0.67
Keyword difficulty
27/100
Easy
'trifold wallet' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 14,800 |
| October 2025 | 14,800 |
| November 2025 | 22,200 |
| December 2025 | 27,100 |
| January 2026 | 14,800 |
| February 2026 | 14,800 |
| March 2026 | 14,800 |
| April 2026 | 12,100 |
| May 2026 | 12,100 |
| June 2026 | 14,800 |
| July 2026 | 14,800 |
| August 2026 | 14,800 |
How much does 'trifold wallet' cost on Etsy?
71 listings · USD
Search volume by country
14,800Competition by country
6,285How to rank for 'trifold wallet' on Etsy
Target the right market
United States leads both search demand (55%) and competition (56%) for 'trifold wallet', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price competitively
The price range for 'trifold wallet' is unusually wide — from $6 up to $330. The median sits at $50, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (34% of listings). At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.
Ranking difficulty
With a difficulty score of 27/100, 'trifold wallet' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'trifold wallet' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'leather wallet' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'trifold wallet'
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Open toolTop Etsy listings for 'trifold wallet'
Sample of 12 results
Personalized Leather Trifold Wallet, Handmade Gift for Him
YoakumLeather
TRIFOLD MENS WALLET, Men's Leather Trifold Wallet Made with Distressed Leather,Personalized Mens Wallet, Leather Wallet Holds Lots of Money
UnusLeather
Perfect Leather Men's Trifold Wallet RFID Personalized Monogram Initials Engraving Wallet Mens Custom Wallet Boyfriend Gift for Dad, Husband
PremiumEngrave
Personalized Leather Wallet, Trifold Wallet, Mens Wallet, Graduation Gifts for Him, Custom Wallet, Engraved Wallet, Gift for Him, Wallet
KatyDesignGifts
Personalized Leather Trifold Wallet: Handcrafted Full-Grain Crazy Horse
YukonLeatherGoods
Personalized Full Grain Leather Mens Trifold Wallet: Initials and Inside Engraving
ManAndCrown
Handmade Milwaukee Full Grain Leather Men's Trifold Wallet, Personalized Gift, Card Slots
olpr
Handcrafted Personalized Leather Trifold Wallet - Stylish Women's Accessory - Perfect Gift for Her - Minimalist Design
HidesHandcrafted
Personalized Full Grain Leather Trifold Wallet, Monogrammed Mens Wallet
UnusLeather
Customizable Leather Trifold Wallet Handmade Leather Wallet, Leather Trifold Wallet Present for Employee Christmas, Multi-department Wallet
RileyCraftley
Personalized Black Pebble Grain Leather Trifold Wallet – RFID Blocking, Gold Foil Initials
ManAndCrown
Personalized Leather Trifold Wallet, Distressed Full Grain, Holds 8+ Cards
LucasAccessoriesBulk
Frequently asked questions about 'trifold wallet'
How much search demand does 'trifold wallet' get?
'trifold wallet' receives 14,800 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.
How saturated is the market for 'trifold wallet'?
There are 6,285 Etsy listings competing for 'trifold wallet'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'trifold wallet' worth targeting for my Etsy shop?
'trifold wallet' has a keyword difficulty of 27/100 (easy). Combined with a median product price of $50, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'trifold wallet' products?
Prices for 'trifold wallet' products range from $6 to $330. The median is $50 and the average is $66.01. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
Which countries have the most demand for 'trifold wallet'?
United States generates 55% of searches for 'trifold wallet'. India and United Kingdom also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'trifold wallet'?
Since 'trifold wallet' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'trifold wallet' include 'leather wallet' and 'gift for him'.
How commercially valuable is 'trifold wallet'?
The cost per click for 'trifold wallet' is $0.67. High ad competition combined with a median product price of $50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'trifold wallet' seasonal or trending?
Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.
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