mens leather wallet
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Monthly search volume
74,000
Competition
54,593
Cost per click
$1.17
Keyword difficulty
39/100
Moderate
'mens leather wallet' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 74,000 |
| November 2025 | 110,000 |
| December 2025 | 165,000 |
| January 2026 | 60,500 |
| February 2026 | 49,500 |
| March 2026 | 49,500 |
| April 2026 | 49,500 |
| May 2026 | 49,500 |
| June 2026 | 60,500 |
| July 2026 | 49,500 |
| August 2026 | 60,500 |
| September 2026 | 60,500 |
Search volume by country
74,000Competition by country
54,593How to rank for 'mens leather wallet' on Etsy
Target the right market
United States leads both search demand (45%) and competition (37%) for 'mens leather wallet', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.
Ranking difficulty
With a difficulty score of 39/100, 'mens leather wallet' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.17 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
At 3 words, 'mens leather wallet' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'mens leather wallet'
How much search demand does 'mens leather wallet' get?
'mens leather wallet' receives 74,000 monthly searches globally. That's substantial demand, but with 54,593 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (45%) comes from United States.
How saturated is the market for 'mens leather wallet'?
There are 54,593 Etsy listings competing for 'mens leather wallet'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
Is 'mens leather wallet' worth targeting for my Etsy shop?
'mens leather wallet' has a keyword difficulty of 39/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'mens leather wallet'?
United States generates 45% of searches for 'mens leather wallet'. United Kingdom and European Union also show meaningful demand.
How do I get my listing to rank for 'mens leather wallet'?
Place 'mens leather wallet' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'mens leather wallet'?
The cost per click for 'mens leather wallet' is $1.17. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'mens leather wallet' seasonal or trending?
Search volume dropped 18% between October 2025 and September 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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