toilet roll holder

'toilet roll holder' receives 74,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 5,563 Etsy listings competing for 'toilet roll holder'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from European Union sellers (30%), while demand is strongest in United States — a gap worth exploiting.

'toilet roll holder' has a keyword difficulty of 22/100 (easy). Combined with a median product price of $46.97, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'toilet roll holder' products range from $3 to $137. The median is $46.97 and the average is $54.82. 39% of listings fall in the $50 – $100 range, which is where most buyer expectations are set. With less competition, you have more pricing flexibility. Buyers searching this keyword may be willing to pay a premium if your product offers clear quality signals.

United States generates 5% of searches for 'toilet roll holder'. Competition is centered in European Union instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Place 'toilet roll holder' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'toilet roll holder' include 'toilet paper holder' and 'bathroom decor'.

The cost per click for 'toilet roll holder' is $0.79. High ad competition combined with a median product price of $46.97 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 18% between May 2025 and April 2026. Demand peaked around May 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.