toilet paper holder
'toilet paper holder' is a highly searched keyword with 90,500 average monthly searches. It has moderate competition on Etsy with 11,762 listings targeting the keyword. Search demand held steady between July 2025 and June 2026 with no major seasonal swings. With a keyword difficulty of 25/100, 'toilet paper holder' is relatively easy to rank for because the 90,500 monthly searches far outweigh the competition. Products in this category typically sell between $3 and $396.26, with most priced around $41.75. The estimated cost per click for 'toilet paper holder' is $0.91 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
90,500
Competition
11,762
Cost Per Click
$0.91
Keyword Difficulty
25/100
Easy
'toilet paper holder' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 90,500 |
| August 2025 | 110,000 |
| September 2025 | 90,500 |
| October 2025 | 90,500 |
| November 2025 | 90,500 |
| December 2025 | 90,500 |
| January 2026 | 90,500 |
| February 2026 | 90,500 |
| March 2026 | 90,500 |
| April 2026 | 90,500 |
| May 2026 | 90,500 |
| June 2026 | 90,500 |
How Much Does 'toilet paper holder' Cost on Etsy?
59 listings · USD
Search Volume by Country
90,500Competition by Country
11,762How to Rank for 'toilet paper holder' on Etsy
Target the Right Market
The market for 'toilet paper holder' is heavily concentrated in United States, which accounts for 67% of searches and 33% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Price Competitively
The price range for 'toilet paper holder' is unusually wide — from $3 up to $396.26. The median sits at $41.75, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 25/100, 'toilet paper holder' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
At 3 words, 'toilet paper holder' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'toilet paper holder'
Generate Tags
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Generate Titles
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Listing Studio
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Video Generator
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Top Etsy Listings for 'toilet paper holder'
sample of 12 results
Toilet Paper Holder Honeycomb, Wall Mount Wood TP Floating Storage Shelf for Bathroom, Hanging Restroom Loo Roll Rack for Tissue
EWARTWOODS
Tic tac toe toilet paper holder, Wood toilet paper shelf, Wall mounted tic tac toe bathroom storage holder, whimsicle home decor
PleasntHillCreations
Scrolled Toilet Paper Holder
BackcountryIronworks
Leather toilet paper holder, wall mounted wooden toilet roll holder, leather and wood bathroom decor
HarmonyHomeDecors
Toilettenpapierhalter Schaf | WC-Dekoration | Ersatzrollenhalter Badezimmer | Kreatives Design Schwarz | Geschenkidee
Berres3D
Unique Handmade Jute Toilet Paper Holder, Hanging Hammock Storage
eitherorboth
3D Lake Bum Toilet Paper Holder - Cabin Bathroom Decor - Wooden Box - Bathroom Storage Box - Toilet Paper Box - Lakehouse Decor
TJsCustomFurniture
ASTREIN® | Toilettenpapierhalter Holz | Kleben oder Bohren | Eichenholz | Klorollenhalter Befestigung | WC Papier Halterung für Badezimmer
AstreinShop
Cast Iron Toilet Paper Holder, Bathroom Decor, Remodel, Shabby Chic,
Londonalleymarket
Flamingo Toilet Paper Holder, Black Cast Iron Bathroom Decor, 17.5"
IronBlossomShop
Toilet paper holder Wooden mushroom Lichen moss
MagicbirchShop
Sheep Toilet Paper Holder, Funny Farmhouse Bathroom Decor, Cute Sheep Bathroom Accessory, Unique Roll Holder, Animal Bathroom Organizer
LeoPrintizations
Frequently Asked Questions About 'toilet paper holder'
'toilet paper holder' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.
There are 11,762 Etsy listings competing for 'toilet paper holder'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'toilet paper holder' has a keyword difficulty of 25/100 (easy). Combined with a median product price of $41.75, this is a strong opportunity — low competition and a price point that supports healthy margins.
Prices for 'toilet paper holder' products range from $3 to $396.26. The median is $41.75 and the average is $58.87. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 44% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.
United States generates 67% of searches for 'toilet paper holder'. United Kingdom and European Union also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
Place 'toilet paper holder' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'toilet paper holder' include 'bathroom decor' and 'toilet roll holder'.
The cost per click for 'toilet paper holder' is $0.91. High ad competition combined with a median product price of $41.75 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around August 2025.
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