Keyword Overview Updated Apr 16, 2026

paper towel holder

'paper towel holder' is a highly searched keyword with 60,500 average monthly searches. It has moderate competition on Etsy with 7,787 listings targeting the keyword. Search demand held steady between July 2025 and June 2026 with no major seasonal swings. With a keyword difficulty of 24/100, 'paper towel holder' is relatively easy to rank for because the 60,500 monthly searches far outweigh the competition. Products in this category typically sell between $4.45 and $243.35, with most priced around $39.98. The estimated cost per click for 'paper towel holder' is $0.79 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

60,500

High volume

Competition

7,787

Medium competition

Cost Per Click

$0.79

High ad competition

Keyword Difficulty

24/100

Easy

'paper towel holder' Search Trend

MonthSearches
July 202560,500
August 202574,000
September 202560,500
October 202560,500
November 202560,500
December 202560,500
January 202660,500
February 202649,500
March 202660,500
April 202660,500
May 202660,500
June 202660,500

How Much Does 'paper towel holder' Cost on Etsy?

Under $10 4%
$10 – $25 19%
$25 – $50 44%
$50 – $100 21%
$100+ 12%

75 listings · USD

Search Volume by Country

60,500
USA 40,500
67%
OTHER 20,000
33%

Competition by Country

7,787
USA 4,069
52%
UK 653
8%
AUS 62
1%
OTHER 3,003
39%

How to Rank for 'paper towel holder' on Etsy

Target the Right Market

The market for 'paper towel holder' is heavily concentrated in United States, which accounts for 67% of searches and 52% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Price Competitively

The price range for 'paper towel holder' is unusually wide — from $4.45 up to $243.35. The median sits at $39.98, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 24/100, 'paper towel holder' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization Tips

At 3 words, 'paper towel holder' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'paper towel holder'

Top Etsy Listings for 'paper towel holder'

sample of 12 results

Frequently Asked Questions About 'paper towel holder'

'paper towel holder' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.

There are 7,787 Etsy listings competing for 'paper towel holder'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'paper towel holder' has a keyword difficulty of 24/100 (easy). Combined with a median product price of $39.98, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'paper towel holder' products range from $4.45 to $243.35. The median is $39.98 and the average is $52.41. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 44% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

United States generates 67% of searches for 'paper towel holder'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'paper towel holder' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'paper towel holder' include 'home decor' and 'housewarming gift'.

The cost per click for 'paper towel holder' is $0.79. High ad competition combined with a median product price of $39.98 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around August 2025.

Keywords Related to 'paper towel holder'

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