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Keyword overview Updated Aug 01, 2026

paraffin wax

'paraffin wax' is a highly searched keyword with 90,500 average monthly searches. It has moderate competition on Etsy with 7,632 listings targeting the keyword. Search demand held steady between September 2025 and August 2026 with no major seasonal swings. With a keyword difficulty of 22/100, 'paraffin wax' is relatively easy to rank for because the 90,500 monthly searches far outweigh the competition. Products in this category typically sell between $3.22 and $186.27, with most priced around $15. The estimated cost per click for 'paraffin wax' is $0.70 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

90,500

High volume

Competition

8,982

Medium competition

Cost per click

$0.70

High ad competition

Keyword difficulty

22/100

Easy

'paraffin wax' search trend

Monthly searches

MonthSearches
September 202590,500
October 202590,500
November 202590,500
December 2025110,000
January 202690,500
February 202674,000
March 202690,500
April 202674,000
May 202674,000
June 202674,000
July 202674,000
August 202690,500

How much does 'paraffin wax' cost on Etsy?

Under $10 27%
$10 – $25 50%
$25 – $50 18%
$50 – $100 3%
$100+ 2%

60 listings · USD

Search volume by country

90,500
USA 33,100
37%
UK 3,600
4%
AUS 2,900
3%
EU 2,400
3%
OTHER 48,500
54%

Competition by country

8,982
USA 5,019
56%
EU 2,372
26%
UK 1,324
15%
CAN 224
2%
AUS 43
0%
OTHER 0
0%

How to rank for 'paraffin wax' on Etsy

Target the right market

United States leads both search demand (37%) and competition (56%) for 'paraffin wax', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'paraffin wax' is unusually wide — from $3.22 up to $186.27. The median sits at $15, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 50% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 22/100, 'paraffin wax' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'paraffin wax' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'paraffin wax candle' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'paraffin wax'

Top Etsy listings for 'paraffin wax'

Sample of 12 results

Frequently asked questions about 'paraffin wax'

How much search demand does 'paraffin wax' get?

'paraffin wax' receives 90,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'paraffin wax'?

There are 7,632 Etsy listings competing for 'paraffin wax'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'paraffin wax' worth targeting for my Etsy shop?

'paraffin wax' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'paraffin wax' products?

Prices for 'paraffin wax' products range from $3.22 to $186.27. The median is $15 and the average is $20.76. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 50% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'paraffin wax'?

United States generates 37% of searches for 'paraffin wax'. United Kingdom and Australia also show meaningful demand.

How do I get my listing to rank for 'paraffin wax'?

Since 'paraffin wax' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'paraffin wax' include 'paraffin wax candle' and 'candle making'.

How commercially valuable is 'paraffin wax'?

The cost per click for 'paraffin wax' is $0.70. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'paraffin wax' seasonal or trending?

Search volume held steady between September 2025 and August 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around December 2025.

Keywords related to 'paraffin wax'

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