wick
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Monthly search volume
301,000
Competition
72,754
Cost per click
$7.99
Keyword difficulty
36/100
Moderate
'wick' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 368,000 |
| October 2025 | 368,000 |
| November 2025 | 301,000 |
| December 2025 | 368,000 |
| January 2026 | 368,000 |
| February 2026 | 301,000 |
| March 2026 | 368,000 |
| April 2026 | 368,000 |
| May 2026 | 368,000 |
| June 2026 | 301,000 |
| July 2026 | 165,000 |
| August 2026 | 201,000 |
Search volume by country
301,000Competition by country
72,754How to rank for 'wick' on Etsy
Target the right market
Search demand for 'wick' is strongest in United Kingdom (45%), but most competing listings come from sellers in United States (69%). This gap suggests United Kingdom buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 5 tracked markets, this keyword has genuine international appeal.
Ranking difficulty
With a difficulty score of 36/100, 'wick' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $7.99 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization tips
'wick' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'wick'
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Open toolFrequently asked questions about 'wick'
How much search demand does 'wick' get?
'wick' receives 301,000 monthly searches globally. That's substantial demand, but with 72,754 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (45%) comes from United Kingdom.
How saturated is the market for 'wick'?
There are 72,754 Etsy listings competing for 'wick'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (69%), while demand is strongest in United Kingdom — a gap worth exploiting.
Is 'wick' worth targeting for my Etsy shop?
'wick' has a keyword difficulty of 36/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'wick'?
United Kingdom generates 45% of searches for 'wick'. United States and European Union also show meaningful demand. Competition is centered in United States instead, which means United Kingdom buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'wick'?
Since 'wick' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.
How commercially valuable is 'wick'?
The cost per click for 'wick' is $7.99. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'wick' seasonal or trending?
Search volume dropped 45% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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