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Keyword overview Updated Oct 20, 2026

jack o lantern

'jack o lantern' is a highly searched keyword with 246,000 average monthly searches. It has heavy competition on Etsy with 191,641 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 44/100, ranking for 'jack o lantern' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $176.74, with most priced around $11.49. The estimated cost per click for 'jack o lantern' is $0.65 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

246,000

High volume

Competition

191,641

High competition

Cost per click

$0.65

High ad competition

Keyword difficulty

44/100

Moderate

'jack o lantern' search trend

Monthly searches

MonthSearches
October 20251,830,000
November 2025246,000
December 202590,500
January 202674,000
February 202660,500
March 202660,500
April 202660,500
May 202660,500
June 202660,500
July 202674,000
August 2026135,000
September 2026301,000

How much does 'jack o lantern' cost on Etsy?

Under $10 43%
$10 – $25 28%
$25 – $50 20%
$50 – $100 6%
$100+ 3%

86 listings · USD

Search volume by country

246,000
USA 135,000
55%
EU 33,100
13%
CAN 14,800
6%
UK 9,900
4%
OTHER 53,200
22%

Competition by country

191,641
USA 78,667
41%
UK 3,988
2%
CAN 3,209
2%
EU 2,784
1%
AUS 1,115
1%
IND 305
0%
OTHER 101,573
53%

How to rank for 'jack o lantern' on Etsy

Target the right market

United States leads both search demand (55%) and competition (41%) for 'jack o lantern', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'jack o lantern' is unusually wide — from $1 up to $176.74. The median sits at $11.49, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking difficulty

With a difficulty score of 44/100, 'jack o lantern' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

At 3 words, 'jack o lantern' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'jack o lantern'

Top Etsy listings for 'jack o lantern'

Sample of 12 results
3d Printed Pumpkin Jack O Lantern Earrings With Lights

3d Printed Pumpkin Jack O Lantern Earrings With Lights

$12.00 1,497 8,877

MochaDonut

1 Gallon Terra Cotta Jack-o'-lantern Pumpkin with Hat from Craven Pottery

1 Gallon Terra Cotta Jack-o'-lantern Pumpkin with Hat from Craven Pottery

$69.50 900 25,494

MudandRust

Preppy Halloween Pumpkins PNG, Colorful Jack O Lantern Design, Girly Spooky Season Sublimation, Retro Pumpkin Shirt Graphic, Cute Fall png

Preppy Halloween Pumpkins PNG, Colorful Jack O Lantern Design, Girly Spooky Season Sublimation, Retro Pumpkin Shirt Graphic, Cute Fall png

$4.00 554 2,586

davincidesignsco

Jack O Lantern with Flickering Tea Light Halloween Spooky Season Desk Decoration

Jack O Lantern with Flickering Tea Light Halloween Spooky Season Desk Decoration

$10.50 390 2,488

CritterCreator3D

Miniature Jack O' lantern Pumpkins,Halloween Miniatures,Dollhouse Miniatures,Fairy Garden,Diorama,Terrarium Supplies,Mini Halloween Decor

Miniature Jack O' lantern Pumpkins,Halloween Miniatures,Dollhouse Miniatures,Fairy Garden,Diorama,Terrarium Supplies,Mini Halloween Decor

$2.75 325 3,116

LivingLittleStudio

Halloween Town pumpkin PNG Retro jack o lantern spooky season, preppy haunted village, autumn digital download, colorful bright

Halloween Town pumpkin PNG Retro jack o lantern spooky season, preppy haunted village, autumn digital download, colorful bright

$3.50 237 1,428

PixelandInkGraphix

Large Carved Jack-o'-Lantern

Large Carved Jack-o'-Lantern

$15.00 211 15,782

Torques3dDen

Pumpkin Carving svg, Jack O Lantern Faces SVG, Pumpkin Face Clipart, Pumpkin with Mask Glasses, Pumpkin Stencil, Halloween Pumpkin Face SVG

Pumpkin Carving svg, Jack O Lantern Faces SVG, Pumpkin Face Clipart, Pumpkin with Mask Glasses, Pumpkin Stencil, Halloween Pumpkin Face SVG

$3.00 141 5,564

TreeHouseOffice

Pumpkin Face Svg, Sunglasses Svg, Jack O Lantern Svg, Halloween Svg. Vector Cut file Cricut, Silhouette, Pdf Png Eps Dxf, Sticker, Vinyl.

Pumpkin Face Svg, Sunglasses Svg, Jack O Lantern Svg, Halloween Svg. Vector Cut file Cricut, Silhouette, Pdf Png Eps Dxf, Sticker, Vinyl.

$1.25 109 28,151

SvgVectorMonster

Fuzzy Jack O Lantern DTF Vinyl Printed Sweatshirt, Halloween Pumpkin Tee, Spooky Comfort Colors T-Shirt Gift for Halloween and Fall Lovers

Fuzzy Jack O Lantern DTF Vinyl Printed Sweatshirt, Halloween Pumpkin Tee, Spooky Comfort Colors T-Shirt Gift for Halloween and Fall Lovers

$30.98 93 2,344

CloudCottoNShirt

Jack-O-Lantern Cut & Paste Craft, Pumpkin Face Drawing Prompt Activity, Halloween Party Decoration Kit, Spooky Cut-out Color Art Printable

Jack-O-Lantern Cut & Paste Craft, Pumpkin Face Drawing Prompt Activity, Halloween Party Decoration Kit, Spooky Cut-out Color Art Printable

£1.25 74 1,732

AisforAwesomeKids

Giant Jack O’ Lantern Shirt: Pumpkin Face Halloween Shirt, Matching Family Group Costume, Funny Halloween Tee, Spooky Season Shirt

Giant Jack O’ Lantern Shirt: Pumpkin Face Halloween Shirt, Matching Family Group Costume, Funny Halloween Tee, Spooky Season Shirt

$11.98 59 2,964

EliteApparelFashion

Frequently asked questions about 'jack o lantern'

How much search demand does 'jack o lantern' get?

'jack o lantern' receives 246,000 monthly searches globally. That's substantial demand, but with 191,641 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.

How saturated is the market for 'jack o lantern'?

There are 191,641 Etsy listings competing for 'jack o lantern'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'jack o lantern' worth targeting for my Etsy shop?

'jack o lantern' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'jack o lantern' products?

Prices for 'jack o lantern' products range from $1 to $176.74. The median is $11.49 and the average is $21.34. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 43% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'jack o lantern'?

United States generates 55% of searches for 'jack o lantern'. European Union and Canada also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'jack o lantern'?

Place 'jack o lantern' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'jack o lantern' include 'halloween' and 'jackolantern'.

How commercially valuable is 'jack o lantern'?

The cost per click for 'jack o lantern' is $0.65. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'jack o lantern' seasonal or trending?

Search volume dropped 84% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'jack o lantern'

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