jack o lantern
'jack o lantern' is a highly searched keyword with 246,000 average monthly searches. It has heavy competition on Etsy with 191,641 listings targeting the keyword. In the past year, search interest peaked in October 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 44/100, ranking for 'jack o lantern' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $176.74, with most priced around $11.49. The estimated cost per click for 'jack o lantern' is $0.65 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
246,000
Competition
191,641
Cost per click
$0.65
Keyword difficulty
44/100
Moderate
'jack o lantern' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 1,830,000 |
| November 2025 | 246,000 |
| December 2025 | 90,500 |
| January 2026 | 74,000 |
| February 2026 | 60,500 |
| March 2026 | 60,500 |
| April 2026 | 60,500 |
| May 2026 | 60,500 |
| June 2026 | 60,500 |
| July 2026 | 74,000 |
| August 2026 | 135,000 |
| September 2026 | 301,000 |
How much does 'jack o lantern' cost on Etsy?
86 listings · USD
Search volume by country
246,000Competition by country
191,641How to rank for 'jack o lantern' on Etsy
Target the right market
United States leads both search demand (55%) and competition (41%) for 'jack o lantern', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.
Price competitively
The price range for 'jack o lantern' is unusually wide — from $1 up to $176.74. The median sits at $11.49, which is a better benchmark than the average since the spread is so large. The Under $10 range dominates at 43% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.
Ranking difficulty
With a difficulty score of 44/100, 'jack o lantern' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization tips
At 3 words, 'jack o lantern' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'jack o lantern'
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Open toolListing Studio
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Open toolVideo Generator
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Open toolTop Etsy listings for 'jack o lantern'
Sample of 12 results
3d Printed Pumpkin Jack O Lantern Earrings With Lights
MochaDonut
1 Gallon Terra Cotta Jack-o'-lantern Pumpkin with Hat from Craven Pottery
MudandRust
Preppy Halloween Pumpkins PNG, Colorful Jack O Lantern Design, Girly Spooky Season Sublimation, Retro Pumpkin Shirt Graphic, Cute Fall png
davincidesignsco
Jack O Lantern with Flickering Tea Light Halloween Spooky Season Desk Decoration
CritterCreator3D
Miniature Jack O' lantern Pumpkins,Halloween Miniatures,Dollhouse Miniatures,Fairy Garden,Diorama,Terrarium Supplies,Mini Halloween Decor
LivingLittleStudio
Halloween Town pumpkin PNG Retro jack o lantern spooky season, preppy haunted village, autumn digital download, colorful bright
PixelandInkGraphix
Large Carved Jack-o'-Lantern
Torques3dDen
Pumpkin Carving svg, Jack O Lantern Faces SVG, Pumpkin Face Clipart, Pumpkin with Mask Glasses, Pumpkin Stencil, Halloween Pumpkin Face SVG
TreeHouseOffice
Pumpkin Face Svg, Sunglasses Svg, Jack O Lantern Svg, Halloween Svg. Vector Cut file Cricut, Silhouette, Pdf Png Eps Dxf, Sticker, Vinyl.
SvgVectorMonster
Fuzzy Jack O Lantern DTF Vinyl Printed Sweatshirt, Halloween Pumpkin Tee, Spooky Comfort Colors T-Shirt Gift for Halloween and Fall Lovers
CloudCottoNShirt
Jack-O-Lantern Cut & Paste Craft, Pumpkin Face Drawing Prompt Activity, Halloween Party Decoration Kit, Spooky Cut-out Color Art Printable
AisforAwesomeKids
Giant Jack O’ Lantern Shirt: Pumpkin Face Halloween Shirt, Matching Family Group Costume, Funny Halloween Tee, Spooky Season Shirt
EliteApparelFashion
Frequently asked questions about 'jack o lantern'
How much search demand does 'jack o lantern' get?
'jack o lantern' receives 246,000 monthly searches globally. That's substantial demand, but with 191,641 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from United States.
How saturated is the market for 'jack o lantern'?
There are 191,641 Etsy listings competing for 'jack o lantern'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
Is 'jack o lantern' worth targeting for my Etsy shop?
'jack o lantern' has a keyword difficulty of 44/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
What should I charge for 'jack o lantern' products?
Prices for 'jack o lantern' products range from $1 to $176.74. The median is $11.49 and the average is $21.34. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 43% of listings fall in the Under $10 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
Which countries have the most demand for 'jack o lantern'?
United States generates 55% of searches for 'jack o lantern'. European Union and Canada also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'jack o lantern'?
Place 'jack o lantern' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'jack o lantern' include 'halloween' and 'jackolantern'.
How commercially valuable is 'jack o lantern'?
The cost per click for 'jack o lantern' is $0.65. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'jack o lantern' seasonal or trending?
Search volume dropped 84% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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