indoor outdoor mat

'indoor outdoor mat' receives 1,600 monthly searches globally. That's substantial demand, but with 85,449 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (62%) comes from United States.

There are 85,449 Etsy listings competing for 'indoor outdoor mat'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'indoor outdoor mat' has a keyword difficulty of 53/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'indoor outdoor mat' products range from $5.99 to $269. The median is $55.38 and the average is $69.89. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 62% of searches for 'indoor outdoor mat'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'indoor outdoor mat' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'indoor outdoor mat' include 'housewarming gift' and 'entryway rug'.

The cost per click for 'indoor outdoor mat' is $2.13. High ad competition combined with a median product price of $55.38 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume rose 23% between October 2025 and September 2026. A 23% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.