Keyword Overview Updated May 14, 2026

handmade in the usa

'handmade in the usa' is a moderately searched keyword with 260 average monthly searches. It has heavy competition on Etsy with 200,657 listings targeting the keyword. In the past year, search interest peaked in January 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 74/100, 'handmade in the usa' is hard to rank for — 200,657 listings are already targeting this keyword, so standing out requires strong optimization. Consider using it as a supporting tag alongside more specific keywords. Products in this category typically sell between $2.24 and $9508.68, with most priced around $39.95. The estimated cost per click for 'handmade in the usa' is $1.13 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

260

Medium volume

Competition

200,657

High competition

Cost Per Click

$1.13

Low ad competition

Keyword Difficulty

74/100

Hard

'handmade in the usa' Search Trend

MonthSearches
July 2025140
August 2025260
September 2025210
October 2025210
November 2025210
December 2025320
January 2026590
February 2026170
March 2026210
April 2026210
May 2026170
June 2026140

How Much Does 'handmade in the usa' Cost on Etsy?

Under $10 8%
$10 – $25 27%
$25 – $50 24%
$50 – $100 22%
$100+ 19%

88 listings · USD

Search Volume by Country

260
USA 140
54%
OTHER 120
46%

Competition by Country

200,657
USA 145,810
73%
OTHER 54,847
27%

How to Rank for 'handmade in the usa' on Etsy

Target the Right Market

United States leads both search demand (54%) and competition (73%) for 'handmade in the usa', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'handmade in the usa' is unusually wide — from $2.24 up to $9508.68. The median sits at $39.95, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (27% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 74/100, 'handmade in the usa' is rated hard to rank for on Etsy. Competition is disproportionately high relative to search volume. Rather than targeting this keyword head-on, use it as a secondary tag and focus your title on more specific variations where you can rank higher.

Optimization Tips

At 4 words, 'handmade in the usa' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'handmade in the usa'

Top Etsy Listings for 'handmade in the usa'

sample of 12 results
Solid 925 Sterling Silver Green Man Greenman - My Original Pendant Necklace - Handmade here in the USA

Solid 925 Sterling Silver Green Man Greenman - My Original Pendant Necklace - Handmade here in the USA

$42.00 688 5,998

CascadeSterling

Solid 925 Sterling Silver Double Sided Pentagram Pentacle  Pendant Necklace Charm or Earrings - Handmade here in the USA

Solid 925 Sterling Silver Double Sided Pentagram Pentacle Pendant Necklace Charm or Earrings - Handmade here in the USA

$18.00 452 5,076

CascadeSterling

Pearl organic hoop dangle earrings, handmade unique, free US shipping

Pearl organic hoop dangle earrings, handmade unique, free US shipping

$27.95 199 1,476

AnniDesignsllc

Solid Oak Wood CD Storage Rack – Handmade Media Cabinet, USA Made - Honey Oak

Solid Oak Wood CD Storage Rack – Handmade Media Cabinet, USA Made - Honey Oak

$150.00 144 8,493

HillWoodShed

Full Grain BLACK Leather Belt, BLACK Buckle, Handmade, Made in USA 1.5 Inch wide

Full Grain BLACK Leather Belt, BLACK Buckle, Handmade, Made in USA 1.5 Inch wide

$95.00 119 6,252

BScottLeather

Orchid Mulberry Silk Scrunchies: Handmade Hair Ties, USA

Orchid Mulberry Silk Scrunchies: Handmade Hair Ties, USA

$5.65 78 1,033

NadinochkaShop

Cowboystiefel  925 Silber Charm für Pandora-Armband oder Kette Silber Kettenanhänger Ostern Handgefertigt Cowboyhut USA Flagge Fahne rot bau

Cowboystiefel 925 Silber Charm für Pandora-Armband oder Kette Silber Kettenanhänger Ostern Handgefertigt Cowboyhut USA Flagge Fahne rot bau

€25.00 52 616

perlenhexereiDE

3D Ballet Theatre Pop Up Card | Swan Lake Birthday Card for Dancers | Handmade Paper Stage Card | hand motion | Ships from USA

3D Ballet Theatre Pop Up Card | Swan Lake Birthday Card for Dancers | Handmade Paper Stage Card | hand motion | Ships from USA

$13.99 40

GOLIJOY

Wooden Puzzle Pieces Set of 10 Interlocking Blanks for Crafts - Custom Size & Thickness - Handmade in Ohio USA

Wooden Puzzle Pieces Set of 10 Interlocking Blanks for Crafts - Custom Size & Thickness - Handmade in Ohio USA

$2.24 36 1,339

JKVinylAndWoodDesign

Lot B • Baird Jeans • 15oz • Relaxed Tapered • One Wash • Redline Selvedge Denim • Handmade in Illinois USA

Lot B • Baird Jeans • 15oz • Relaxed Tapered • One Wash • Redline Selvedge Denim • Handmade in Illinois USA

$224.99 32 2,457

BairdJeans

Teardrop earrings,Turquoise,hoop earrings,handmade earrings,free US shipping

Teardrop earrings,Turquoise,hoop earrings,handmade earrings,free US shipping

$32.95 24 254

AnniDesignsllc

Purple Epoxy River Coffee Table Round, Live Edge Wood Resin Table, Modern Artistic Center Table, Unique Handmade Furniture Decor USA

Purple Epoxy River Coffee Table Round, Live Edge Wood Resin Table, Modern Artistic Center Table, Unique Handmade Furniture Decor USA

INR 9261.00 22 4,410

ARWOODCREATION

Frequently Asked Questions About 'handmade in the usa'

'handmade in the usa' receives 260 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (54%) comes from United States.

There are 200,657 Etsy listings competing for 'handmade in the usa'. With a difficulty score of 74/100, this is a tough keyword to crack. Established sellers with review history and sales velocity dominate the first page. Newer shops should target related long-tail keywords first and build traction before competing here directly.

'handmade in the usa' has a keyword difficulty of 74/100 (hard). This is a competitive keyword best suited for established shops with existing sales momentum. Newer sellers should consider using it as a secondary tag while focusing on less saturated alternatives.

Prices for 'handmade in the usa' products range from $2.24 to $9508.68. The median is $39.95 and the average is $186.24. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 54% of searches for 'handmade in the usa'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'handmade in the usa' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'handmade in the usa' include 'handmade' and 'made in usa'.

The cost per click for 'handmade in the usa' is $1.13. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around January 2026.

Keywords Related to 'handmade in the usa'

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