Keyword Overview Updated Jul 03, 2026

granny square scarf

'granny square scarf' is a highly searched keyword with 1,900 average monthly searches. It has relatively low competition on Etsy with only 4,399 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 30/100, 'granny square scarf' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $1.49 and $175, with most priced around $58. The estimated cost per click for 'granny square scarf' is $0.30 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

1,900

High volume

Competition

4,399

Low competition

Cost Per Click

$0.30

High ad competition

Keyword Difficulty

30/100

Easy

'granny square scarf' Search Trend

MonthSearches
September 20251,900
October 20252,900
November 20253,600
December 20254,400
January 20262,900
February 20261,600
March 20261,000
April 2026880
May 2026880
June 2026720
July 20261,000
August 20261,300

How Much Does 'granny square scarf' Cost on Etsy?

Under $10 12%
$10 – $25 5%
$25 – $50 23%
$50 – $100 47%
$100+ 12%

73 listings · USD

Search Volume by Country

1,900
USA 1,000
53%
EU 140
7%
OTHER 760
40%

Competition by Country

4,399
USA 1,851
42%
UK 521
12%
EU 369
8%
OTHER 1,658
38%

How to Rank for 'granny square scarf' on Etsy

Target the Right Market

United States leads both search demand (53%) and competition (42%) for 'granny square scarf', but neither is overwhelmingly dominant.

Price Competitively

Sellers listing under 'granny square scarf' price between $1.49 and $175, clustering around a median of $58. The $50 – $100 range dominates at 47% of listings — pricing outside this band means either competing on value or justifying a premium. Premium pricing with low competition is a strong position — buyers searching this keyword expect quality and are willing to pay. Lean into detailed product descriptions and professional photography.

Ranking Difficulty

With a difficulty score of 30/100, 'granny square scarf' is rated easy to rank for on Etsy. Given the moderate difficulty and a median product price of $58, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.

Optimization Tips

At 3 words, 'granny square scarf' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'granny square scarf'

Top Etsy Listings for 'granny square scarf'

sample of 12 results

Frequently Asked Questions About 'granny square scarf'

'granny square scarf' receives 1,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (53%) comes from United States.

There are 4,399 Etsy listings competing for 'granny square scarf'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'granny square scarf' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $58, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'granny square scarf' products range from $1.49 to $175. The median is $58 and the average is $60.90. 47% of listings fall in the $50 – $100 range, which is where most buyer expectations are set. With less competition, you have more pricing flexibility. Buyers searching this keyword may be willing to pay a premium if your product offers clear quality signals.

United States generates 53% of searches for 'granny square scarf'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'granny square scarf' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'granny square scarf' include 'crochet scarf' and 'handmade scarf'.

The cost per click for 'granny square scarf' is $0.30. High ad competition combined with a median product price of $58 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume dropped 32% between September 2025 and August 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'granny square scarf'

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