embroidery kit
'embroidery kit' is a highly searched keyword with 60,500 average monthly searches. It has heavy competition on Etsy with 1,216,672 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 56/100, ranking for 'embroidery kit' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $9.99 and $76.20, with most priced around $28. The estimated cost per click for 'embroidery kit' is $0.59 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
60,500
Competition
1,441,117
Cost per click
$0.59
Keyword difficulty
56/100
Moderate
'embroidery kit' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 49,500 |
| October 2025 | 60,500 |
| November 2025 | 74,000 |
| December 2025 | 90,500 |
| January 2026 | 74,000 |
| February 2026 | 60,500 |
| March 2026 | 60,500 |
| April 2026 | 49,500 |
| May 2026 | 49,500 |
| June 2026 | 49,500 |
| July 2026 | 49,500 |
| August 2026 | 60,500 |
How much does 'embroidery kit' cost on Etsy?
51 listings · USD
Search volume by country
60,500Competition by country
1,441,117How to rank for 'embroidery kit' on Etsy
Target the right market
United States leads both search demand (45%) and competition (79%) for 'embroidery kit', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 5 tracked markets, this keyword has genuine international appeal.
Price competitively
Sellers listing under 'embroidery kit' price between $9.99 and $76.20, clustering around a median of $28. The $10 – $25 range dominates at 41% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 56/100, 'embroidery kit' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization tips
'embroidery kit' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'beginner embroidery' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'embroidery kit'
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Open toolTop Etsy listings for 'embroidery kit'
Sample of 12 results
Beginner Embroidery Kit: Illustrated Linen Fabric + Video Tutorial
Puteto
Claude Monet Water Lilies hand embroidery kit, colorful cottagecore art kit, DIY kits for adults, Shipping from the US and EU
bloomingdayart
Sheep - Embroidery Kit
kirikipress
Auricula Collector Crewel Embroidery Kit: Art Nouveau Floral Design
Melburyhill
Modern Tree Embroidery Kit: Beginner Needlepoint Landscape, DIY Craft Gift
StitcheryCraftSupply
Beginner Embroidery Kit | Embroidery Kit | Embroidery Essentials | Embroidery Sampler Kit | Customize Kit
aubreeren
Fairy Embroidery Kit with Hoop, Color Threads and Needles, English Manual for Beginners
Handisky
Cloud Raining Hearts - Hand embroidery, Modern embroidery, Embroidery kit, Valentines day gift, Love embroidery, Wall Decor
TamarNahirYanai
Embroidered State DIY Kit, DIY Embroidery Kit, Embroidery Gift, Housewarming Gift, Floral Embroidery, State Gift, State Art, Realtor Gift
harlinanddoney
The Merry Monarch Crewel Embroidery Kit: Beginner Level
Melburyhill
Raven Bead Embroidery Kit – DIY Beading Kit Beginner | Bead Art Kit | Handmade Gift Set
BeadAndThreadCorner
Winter Girl and Boy - Christmas gift, Diy kit, Hand embroidery, Christmas craft, Embroidery kit, Broderie, Modern embroidery kit
TamarNahirYanai
Frequently asked questions about 'embroidery kit'
How much search demand does 'embroidery kit' get?
'embroidery kit' receives 60,500 monthly searches globally. That's substantial demand, but with 1,216,672 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (45%) comes from United States.
How saturated is the market for 'embroidery kit'?
There are 1,216,672 Etsy listings competing for 'embroidery kit'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
Is 'embroidery kit' worth targeting for my Etsy shop?
'embroidery kit' has a keyword difficulty of 56/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
What should I charge for 'embroidery kit' products?
Prices for 'embroidery kit' products range from $9.99 to $76.20. The median is $28 and the average is $31.74. 41% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
Which countries have the most demand for 'embroidery kit'?
United States generates 45% of searches for 'embroidery kit'. United Kingdom and Australia also show meaningful demand.
How do I get my listing to rank for 'embroidery kit'?
Since 'embroidery kit' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'embroidery kit' include 'beginner embroidery' and 'embroidery pattern'.
How commercially valuable is 'embroidery kit'?
The cost per click for 'embroidery kit' is $0.59. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'embroidery kit' seasonal or trending?
Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.
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