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Keyword overview Updated Oct 09, 2026

fabric

'fabric' is a highly searched keyword with 1,000,000 average monthly searches. It has heavy competition on Etsy with 5,250,891 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 50/100, ranking for 'fabric' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.90 and $254.86, with most priced around $25. The estimated cost per click for 'fabric' is $0.46 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly search volume

1,000,000

High volume

Competition

5,250,891

High competition

Cost per click

$0.46

Medium ad competition

Keyword difficulty

50/100

Moderate

'fabric' search trend

Monthly searches

MonthSearches
September 2025823,000
October 2025823,000
November 2025823,000
December 20251,000,000
January 20261,000,000
February 2026823,000
March 2026823,000
April 2026823,000
May 20261,000,000
June 20261,000,000
July 20261,000,000
August 20261,000,000

How much does 'fabric' cost on Etsy?

Under $10 19%
$10 – $25 29%
$25 – $50 19%
$50 – $100 23%
$100+ 10%

73 listings · USD

Search volume by country

1,000,000
USA 201,000
20%
EU 90,500
9%
IND 90,500
9%
UK 60,500
6%
CAN 22,200
2%
AUS 18,100
2%
OTHER 517,200
52%

Competition by country

5,250,891
USA 3,194,596
61%
EU 597,701
11%
UK 388,017
7%
IND 134,024
3%
CAN 105,064
2%
AUS 84,895
2%
OTHER 746,594
14%

How to rank for 'fabric' on Etsy

Target the right market

United States leads both search demand (20%) and competition (61%) for 'fabric', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'fabric' is unusually wide — from $2.90 up to $254.86. The median sits at $25, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (29% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 50/100, 'fabric' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'fabric' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'sewing pattern pdf' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'fabric'

Top Etsy listings for 'fabric'

Sample of 12 results
Fabric sewing labels, 40x sew-on, or 16x,fold-over, iron-on, cotton, to personalize, customize, blanket tag, quilt label, name tag, uncut

Fabric sewing labels, 40x sew-on, or 16x,fold-over, iron-on, cotton, to personalize, customize, blanket tag, quilt label, name tag, uncut

$18.00 6,629 249,114

lillalotta

Custom Happy Birthday Banner & Name Banner - Personalized Garland, Customizable Fabrics, Handmade Keepsake Decor

Custom Happy Birthday Banner & Name Banner - Personalized Garland, Customizable Fabrics, Handmade Keepsake Decor

$160.00 961 9,577

ThreadedHeirloomsCo

Large Gothic Bat Wings: Fabric Photoshoot and LARP Costume, 16 Colors

Large Gothic Bat Wings: Fabric Photoshoot and LARP Costume, 16 Colors

$220.00 577 5,925

DeYuDecor

Fabric sewing labels, 40x sew-on, or 16x,fold-over, iron-on, cotton, to personalize, customize, blanket tag, quilt label, name tag, uncut

Fabric sewing labels, 40x sew-on, or 16x,fold-over, iron-on, cotton, to personalize, customize, blanket tag, quilt label, name tag, uncut

$18.00 450 18,539

lillalotta

Fabric Snap Hair Clips - Pink, Red, Green and Blue Colours, Floral & Gingham Padded Barrettes (Pair)

Fabric Snap Hair Clips - Pink, Red, Green and Blue Colours, Floral & Gingham Padded Barrettes (Pair)

C$5.00 234 3,700

MySparkleSprinkles

Fabric Birthday Balloons | Heirloom Cottagecore Party Decor, Nursery Garland

Fabric Birthday Balloons | Heirloom Cottagecore Party Decor, Nursery Garland

$42.00 171 2,828

ShopStudioLou

Layered Fabric Christmas Tree Ornament Sewing Pattern PDF | Quilted Tiered Tree Ornament with Bow | Beginner DIY Holiday Craft

Layered Fabric Christmas Tree Ornament Sewing Pattern PDF | Quilted Tiered Tree Ornament with Bow | Beginner DIY Holiday Craft

$3.50 130 2,082

StudioFourSeven

Quilted Fabric Flower Door Hanger Pattern PDF | Petal Blossom Door Hanger Sewing Pattern, Modern Floral Quilt Wreath Decor

Quilted Fabric Flower Door Hanger Pattern PDF | Petal Blossom Door Hanger Sewing Pattern, Modern Floral Quilt Wreath Decor

$3.50 118 1,727

StudioFourSeven

Personalized Fabric Name Garland, Custom Letter Banner, Handmade Nursery Wall Decor, Baby Shower Gift

Personalized Fabric Name Garland, Custom Letter Banner, Handmade Nursery Wall Decor, Baby Shower Gift

VND 300000.00 115 5,213

LittleEnchantedGift

Refillable Fabric Pocket Calendar: 2027-2028 Monthly or 2027 Weekly

Refillable Fabric Pocket Calendar: 2027-2028 Monthly or 2027 Weekly

$15.00 111 7,331

DebianThreads

Folded Fabric Star Ornament Pattern PDF | 3D Quilted Christmas Star Sewing Tutorial | No-Sew Scandinavian Star | Patchwork Ornament DIY

Folded Fabric Star Ornament Pattern PDF | 3D Quilted Christmas Star Sewing Tutorial | No-Sew Scandinavian Star | Patchwork Ornament DIY

$3.00 104 1,411

HavenStudioPatterns

Personalized Halloween Basket, Custom Trick or Treat Bag, Kids Fabric Candy Bucket, Cute Witch Ghost Canvas Tote, Kids GIFT 2026

Personalized Halloween Basket, Custom Trick or Treat Bag, Kids Fabric Candy Bucket, Cute Witch Ghost Canvas Tote, Kids GIFT 2026

$46.23 73 1,344

PapillonDreams24

Frequently asked questions about 'fabric'

How much search demand does 'fabric' get?

'fabric' receives 1,000,000 monthly searches globally. That's substantial demand, but with 5,250,891 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'fabric'?

There are 5,250,891 Etsy listings competing for 'fabric'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'fabric' worth targeting for my Etsy shop?

'fabric' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'fabric' products?

Prices for 'fabric' products range from $2.90 to $254.86. The median is $25 and the average is $45.13. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'fabric'?

United States generates 20% of searches for 'fabric'. European Union and India also show meaningful demand.

How do I get my listing to rank for 'fabric'?

Since 'fabric' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'fabric' include 'sewing pattern pdf' and 'christmas gift'.

How commercially valuable is 'fabric'?

The cost per click for 'fabric' is $0.46. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Is 'fabric' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

Keywords related to 'fabric'

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