Keyword Overview

needlepoint kits

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Monthly Search Volume

51,100

High volume

Competition

330,836

High competition

Cost Per Click

$0.49

High ad competition

Keyword Difficulty

52/100

Moderate

'needlepoint kits' Search Trend

MonthSearches
May 202514,800
June 202518,100
July 202527,100
August 202533,100
September 202527,100
October 202560,500
November 202574,000
December 202590,500
January 2026110,000
February 202660,500
March 202649,500
April 202633,100

Search Volume by Country

51,100
USA 49,500
97%
CAN 1,600
3%
AUS --
--
EU --
--
IND --
--
UK --
--
OTHER 0
0%

Competition by Country

330,836
USA 266,861
81%
UK 34,490
10%
CAN 18,724
6%
AUS 10,761
3%
EU --
--
IND --
--
OTHER 0
0%

How to Rank for 'needlepoint kits' on Etsy

Target the Right Market

The market for 'needlepoint kits' is heavily concentrated in United States, which accounts for 97% of searches and 81% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.

Ranking Difficulty

With a difficulty score of 52/100, 'needlepoint kits' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'needlepoint kits' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'needlepoint kits'

Frequently Asked Questions About 'needlepoint kits'

'needlepoint kits' receives 49,500 monthly searches globally. That's substantial demand, but with 303,515 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (97%) comes from United States.

There are 303,515 Etsy listings competing for 'needlepoint kits'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'needlepoint kits' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

United States generates 97% of searches for 'needlepoint kits'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'needlepoint kits' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'needlepoint kits' is $0.49. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 124% between May 2025 and April 2026. A 124% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around January 2026.

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