eau de parfum
'eau de parfum' is a highly searched keyword with 301,000 average monthly searches. It has moderate competition on Etsy with 16,931 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 22/100, 'eau de parfum' is relatively easy to rank for because the 301,000 monthly searches far outweigh the competition. Products in this category typically sell between $3.25 and $300, with most priced around $36.50. The estimated cost per click for 'eau de parfum' is $0.45 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
301,000
Competition
16,931
Cost per click
$0.45
Keyword difficulty
22/100
Easy
'eau de parfum' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 368,000 |
| November 2025 | 368,000 |
| December 2025 | 450,000 |
| January 2026 | 301,000 |
| February 2026 | 301,000 |
| March 2026 | 301,000 |
| April 2026 | 301,000 |
| May 2026 | 301,000 |
| June 2026 | 301,000 |
| July 2026 | 301,000 |
| August 2026 | 301,000 |
| September 2026 | 301,000 |
How much does 'eau de parfum' cost on Etsy?
72 listings · USD
Search volume by country
301,000Competition by country
16,931How to rank for 'eau de parfum' on Etsy
Target the right market
Search demand for 'eau de parfum' is strongest in United States (16%), but most competing listings come from sellers in European Union (48%). This gap suggests United States buyers may be underserved — fewer sellers are specifically targeting them despite the demand. Consider pricing around $36.50 with shipping options that appeal to United States buyers.
Price competitively
The price range for 'eau de parfum' is unusually wide — from $3.25 up to $300. The median sits at $36.50, which is a better benchmark than the average since the spread is so large. The most populated bracket is Under $10 (28% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 22/100, 'eau de parfum' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 3 words, 'eau de parfum' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'eau de parfum'
Generate Tags
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Open toolGenerate Titles
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Open toolListing Studio
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Open toolVideo Generator
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Open toolTop Etsy listings for 'eau de parfum'
Sample of 12 results
1920s Violette Coquette Eau De Parfum: Vegan Spring Violet Perfume
LitttleBits
Honeyed Moon Veil EDP | Vanilla Floral Perfume | Gardenia, Honey & Amber Eau de Parfum | Romantic Indie Fragrance
HCApothecaryParfum
SAMHAIN Eau de Parfum: Black Currant and Spiced Orange Scent,
FabledFragrances
Moon Mallow Perfume. Sweet, Marshmallow Gourmand. Eau De Parfum.
MoonlightEternal
Eau de Parfum Sampler, Choose 5 Scents, Alcohol Free and Vegan Fragrance Body Spray
FabledFragrances
Thai Tea Fragrance. Strong Ceylon Black Tea, Coconut Milk, Vanilla, Light Cinnamon and Cardamom, Sugar. Eau de Parfum, Perfume Oil.
PixieSpellEssentials
Perfumer’s Denatured Alcohol for DIY Perfume: Eau de Parfum
makesyofficial
silver lining eau de parfum
younjiico
letter home eau de parfum
younjiico
Opal Moon Eau De Parfum: Tuberose, Vanilla, Amber, Musk - 1 oz
OlivineAtelier
Marshmallow Strawberry Frosting Eau de Parfum | Sweet Gourmand Fragrance, Candy Vanilla Bubblegum
WillowsCharms
Her Confession Perfume Sample: Arabian Eau De Parfum
HouseThatCrowBuilt
Frequently asked questions about 'eau de parfum'
How much search demand does 'eau de parfum' get?
'eau de parfum' receives 301,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
How saturated is the market for 'eau de parfum'?
There are 16,931 Etsy listings competing for 'eau de parfum'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers. Most competition comes from European Union sellers (48%), while demand is strongest in United States — a gap worth exploiting.
Is 'eau de parfum' worth targeting for my Etsy shop?
'eau de parfum' has a keyword difficulty of 22/100 (easy). Combined with a median product price of $36.50, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'eau de parfum' products?
Prices for 'eau de parfum' products range from $3.25 to $300. The median is $36.50 and the average is $54.52. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.
Which countries have the most demand for 'eau de parfum'?
United States generates 16% of searches for 'eau de parfum'. European Union and Canada also show meaningful demand. Competition is centered in European Union instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.
How do I get my listing to rank for 'eau de parfum'?
Place 'eau de parfum' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'eau de parfum' include 'gift for her' and 'perfume'.
How commercially valuable is 'eau de parfum'?
The cost per click for 'eau de parfum' is $0.45. High ad competition combined with a median product price of $36.50 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'eau de parfum' seasonal or trending?
Search volume dropped 18% between October 2025 and September 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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