luxury fragrance
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Monthly search volume
60,500
Competition
46,787
Cost per click
$0.85
Keyword difficulty
38/100
Moderate
'luxury fragrance' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 135,000 |
| November 2025 | 110,000 |
| December 2025 | 90,500 |
| January 2026 | 60,500 |
| February 2026 | 74,000 |
| March 2026 | 74,000 |
| April 2026 | 90,500 |
| May 2026 | 60,500 |
| June 2026 | 22,200 |
| July 2026 | 18,100 |
| August 2026 | 14,800 |
| September 2026 | 8,100 |
Search volume by country
60,500Competition by country
46,787How to rank for 'luxury fragrance' on Etsy
Target the right market
The market for 'luxury fragrance' is heavily concentrated in United States, which accounts for 82% of searches and 52% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking difficulty
With a difficulty score of 38/100, 'luxury fragrance' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.
Optimization tips
'luxury fragrance' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'luxury fragrance'
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Open toolFrequently asked questions about 'luxury fragrance'
How much search demand does 'luxury fragrance' get?
'luxury fragrance' receives 60,500 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (82%) comes from United States.
How saturated is the market for 'luxury fragrance'?
There are 46,787 Etsy listings competing for 'luxury fragrance'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'luxury fragrance' worth targeting for my Etsy shop?
'luxury fragrance' has a keyword difficulty of 38/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'luxury fragrance'?
United States generates 82% of searches for 'luxury fragrance'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'luxury fragrance'?
Since 'luxury fragrance' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can.
How commercially valuable is 'luxury fragrance'?
The cost per click for 'luxury fragrance' is $0.85. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Is 'luxury fragrance' seasonal or trending?
Search volume dropped 94% between October 2025 and September 2026. Demand peaked around October 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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