Keyword Overview Updated Feb 04, 2026

dice tray

'dice tray' is a highly searched keyword with 9,900 average monthly searches. It has moderate competition on Etsy with 12,131 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 32/100, 'dice tray' is relatively easy to rank for because the 9,900 monthly searches far outweigh the competition. Products in this category typically sell between $3.25 and $109.90, with most priced around $26.99. The estimated cost per click for 'dice tray' is $0.61 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

9,900

High volume

Competition

12,131

Medium competition

Cost Per Click

$0.61

High ad competition

Keyword Difficulty

32/100

Easy

'dice tray' Search Trend

MonthSearches
June 20258,100
July 20258,100
August 20259,900
September 20259,900
October 20259,900
November 202514,800
December 202514,800
January 202614,800
February 20269,900
March 20269,900
April 20269,900
May 20269,900

How Much Does 'dice tray' Cost on Etsy?

Under $10 4%
$10 – $25 39%
$25 – $50 37%
$50 – $100 19%
$100+ 2%

57 listings · USD

Search Volume by Country

9,900
USA 4,400
44%
EU 1,900
19%
UK 1,000
10%
OTHER 2,600
26%

Competition by Country

12,131
USA 6,732
55%
UK 2,072
17%
EU 1,420
12%
CAN 625
5%
AUS 362
3%
OTHER 920
8%

How to Rank for 'dice tray' on Etsy

Target the Right Market

United States leads both search demand (44%) and competition (55%) for 'dice tray', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets.

Price Competitively

The price range for 'dice tray' is unusually wide — from $3.25 up to $109.90. The median sits at $26.99, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (39% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 32/100, 'dice tray' is rated easy to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'dice tray' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'dungeons and dragons' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'dice tray'

Top Etsy Listings for 'dice tray'

sample of 12 results
Personalized Leather tray, Dice Tray, Rolling tray, Valet tray, Personalized anniversary gifts

Personalized Leather tray, Dice Tray, Rolling tray, Valet tray, Personalized anniversary gifts

$30.00 13,312 287,938

PenFiveCrafts

Rolling Dice Tray, Personalized, Leather Dice Tray, Dungeons and Dragons, Dice, Dice Set, RPG, Rolling Dice, DND

Rolling Dice Tray, Personalized, Leather Dice Tray, Dungeons and Dragons, Dice, Dice Set, RPG, Rolling Dice, DND

$14.27 3,552 81,531

DiceBell

Personalized Leather Dice Tray - Custom Dice Leather Tray, Scroll Of Rolling, Board Game, Dice Rolling Tray, Decorative Trays

Personalized Leather Dice Tray - Custom Dice Leather Tray, Scroll Of Rolling, Board Game, Dice Rolling Tray, Decorative Trays

£30.17 3,513 145,739

UmbrellasCo

Ouija Dice Tray - Dice Rolling Tray for DnD, Dungeons and Dragons, Key Holder, key tray, jewelry tray, vegan leather, nerd gift

Ouija Dice Tray - Dice Rolling Tray for DnD, Dungeons and Dragons, Key Holder, key tray, jewelry tray, vegan leather, nerd gift

$25.99 1,878 13,526

EverythingDiceCo

Dice Tray, Rolling Dice, RPG, Dice Organizer, Gifts for DND Player, Daggerheart Dice Box Tray RPG Dice Rolling Mat Tabletop Games D&D HT2

Dice Tray, Rolling Dice, RPG, Dice Organizer, Gifts for DND Player, Daggerheart Dice Box Tray RPG Dice Rolling Mat Tabletop Games D&D HT2

$39.50 1,494 47,407

DenmarkLeatherCo

Handmade Wood Dice Tray & Dice Vault for Tabletop/Role Playing Games

Handmade Wood Dice Tray & Dice Vault for Tabletop/Role Playing Games

$25.00 1,386 37,275

WoodenKnightCrafts

Mushroom Leather Dice Tray – Collapsible Rolling Tray for Tabletop Games & Storage

Mushroom Leather Dice Tray – Collapsible Rolling Tray for Tabletop Games & Storage

£26.00 1,380 21,367

EmBraceLeather

Leather Dice Tray: Foldable Velvet Hexagon RPG Rolling Tray

Leather Dice Tray: Foldable Velvet Hexagon RPG Rolling Tray

$12.44 1,308 39,702

CavernHold

LOTR Dice Tray

LOTR Dice Tray

$25.00 1,302 12,720

TheLightWizardsTower

Vegan Leather Dice Tray – Foldable Flat Square Rolling Tray | Personalized Name or Kraken/D20 Art for D&D and RPG

Vegan Leather Dice Tray – Foldable Flat Square Rolling Tray | Personalized Name or Kraken/D20 Art for D&D and RPG

$21.72 1,232 29,238

CavernHold

Peace Was Never An Option Dice Tray, Goose Dice Tray, Dungeons And Dragons Dice Tray, Collapsable Dice Tray

Peace Was Never An Option Dice Tray, Goose Dice Tray, Dungeons And Dragons Dice Tray, Collapsable Dice Tray

£12.99 982 9,197

DexDragons

Dragon Dice Tray/Trinket Tray Crochet Pattern UK TERMINOLOGY

Dragon Dice Tray/Trinket Tray Crochet Pattern UK TERMINOLOGY

£3.00 901 5,116

GreenDragonsCrochet

Frequently Asked Questions About 'dice tray'

'dice tray' receives 9,900 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (44%) comes from United States.

There are 12,131 Etsy listings competing for 'dice tray'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'dice tray' has a keyword difficulty of 32/100 (easy). Combined with a median product price of $26.99, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'dice tray' products range from $3.25 to $109.90. The median is $26.99 and the average is $34.23. 39% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 44% of searches for 'dice tray'. European Union and United Kingdom also show meaningful demand.

Since 'dice tray' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'dice tray' include 'dungeons and dragons' and 'dnd dice tray'.

The cost per click for 'dice tray' is $0.61. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume rose 22% between June 2025 and May 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around November 2025.

Keywords Related to 'dice tray'

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