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Keyword overview Updated Oct 18, 2026

dnd

'dnd' is a highly searched keyword with 673,000 average monthly searches. It has heavy competition on Etsy with 456,612 listings targeting the keyword. Search interest rose 22% between September 2025 and August 2026 — a good sign for sellers entering this market. With a keyword difficulty of 46/100, ranking for 'dnd' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.38 and $91.50, with most priced around $14.95. The estimated cost per click for 'dnd' is $0.81 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly search volume

673,000

High volume

Competition

460,219

High competition

Cost per click

$0.81

Low ad competition

Keyword difficulty

46/100

Moderate

'dnd' search trend

Monthly searches

MonthSearches
September 2025550,000
October 2025673,000
November 2025673,000
December 2025823,000
January 2026823,000
February 2026673,000
March 2026673,000
April 2026550,000
May 2026673,000
June 2026550,000
July 2026550,000
August 2026673,000

How much does 'dnd' cost on Etsy?

Under $10 36%
$10 – $25 38%
$25 – $50 21%
$50 – $100 4%
$100+ 0%

47 listings · USD

Search volume by country

673,000
USA 246,000
37%
EU 74,000
11%
IND 33,100
5%
UK 33,100
5%
CAN 27,100
4%
AUS 14,800
2%
OTHER 244,900
36%

Competition by country

460,219
USA 270,890
59%
EU 83,069
18%
UK 67,356
15%
CAN 21,520
5%
AUS 16,748
4%
IND 636
0%
OTHER 0
0%

How to rank for 'dnd' on Etsy

Target the right market

United States leads both search demand (37%) and competition (59%) for 'dnd', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'dnd' is unusually wide — from $2.38 up to $91.50. The median sits at $14.95, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (38% of listings). Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking difficulty

With a difficulty score of 46/100, 'dnd' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization tips

'dnd' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'dungeons and dragons' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'dnd'

Top Etsy listings for 'dnd'

Sample of 12 results
DnD Dice Light: D20 D12 D10 D8 D6 D4, Dungeons and Dragons Decor, Engraved Personalized D&D Gift, Game Room Accent Lamp, Roll For Initiative

DnD Dice Light: D20 D12 D10 D8 D6 D4, Dungeons and Dragons Decor, Engraved Personalized D&D Gift, Game Room Accent Lamp, Roll For Initiative

$25.95 31,311 425,808

FivePennyPiece

Resin Polyhedral Dice Set with Real Leaves, DnD dice, Dungeons and Dragons, RPG Dice, MTG Dice, Table Top Role Playing Dice, DnD Gifts

Resin Polyhedral Dice Set with Real Leaves, DnD dice, Dungeons and Dragons, RPG Dice, MTG Dice, Table Top Role Playing Dice, DnD Gifts

€29.00 16,541 167,435

MagnetMomentsDesigns

Huzzah Frog Sweatshirt, Embroidered Gildan 18000, Funny DnD Pullover, Renaissance Faire Frog Crewneck, Medieval Fantasy Gamer Gift

Huzzah Frog Sweatshirt, Embroidered Gildan 18000, Funny DnD Pullover, Renaissance Faire Frog Crewneck, Medieval Fantasy Gamer Gift

$40.50 10,634 105,451

PineSpiceBooks

dice-dnd dice set-Polyhedral Dice Set-Shiny Gold with White , Dice-dungeons and dragons dice-dnd dice-metal dice-d&d

dice-dnd dice set-Polyhedral Dice Set-Shiny Gold with White , Dice-dungeons and dragons dice-dnd dice-metal dice-d&d

$22.99 3,470 41,028

LycheelifeCraft

DM Campaign Planner DnD5e DM Session Planner, DnD worldbuilding, DnD Maps, Dungeon Master notebooks Dungeons and Dragons 5e

DM Campaign Planner DnD5e DM Session Planner, DnD worldbuilding, DnD Maps, Dungeon Master notebooks Dungeons and Dragons 5e

£20.00 2,738 37,561

CritHappensStudio

Personalised Rose Quartz Wedding Dice - Custom Dnd Gifts, Wedding Gift, Marriage dice, Custom D20, Crystal Dice, Dungeons and Dragons

Personalised Rose Quartz Wedding Dice - Custom Dnd Gifts, Wedding Gift, Marriage dice, Custom D20, Crystal Dice, Dungeons and Dragons

HKD 180.00 1,452 20,931

SolarwindGifts

Wooden Dungeon Master Screen for DnD & RPGs | Handmade DM Screen Gift | Tabletop Gaming Accessory for Dungeons n Dragons | Pathfinder DTS 2

Wooden Dungeon Master Screen for DnD & RPGs | Handmade DM Screen Gift | Tabletop Gaming Accessory for Dungeons n Dragons | Pathfinder DTS 2

$91.50 1,197 41,245

DenmarkLeatherCo

Leather Card Box for DnD Spell Cards, MTG Decks and Pathfinder

Leather Card Box for DnD Spell Cards, MTG Decks and Pathfinder

£21.50 1,164 16,712

DarkbladeLarp

Amethyst DnD Dice Set| Gemstone Dnd Dice Set |Meditate Stone| Dungeons and Dragons Tabletop Gaming RPG DND Role Polyhedra Gming Dice Set D20

Amethyst DnD Dice Set| Gemstone Dnd Dice Set |Meditate Stone| Dungeons and Dragons Tabletop Gaming RPG DND Role Polyhedra Gming Dice Set D20

$22.00 1,112 14,815

PlowFinds

Dnd T Shirt The Dice Giveth and the Dice Taketh Away, D20 Detail for Dungeons and Dragons Players,  Gift for DM Game Master, Fathers Day

Dnd T Shirt The Dice Giveth and the Dice Taketh Away, D20 Detail for Dungeons and Dragons Players, Gift for DM Game Master, Fathers Day

£24.99 971 14,140

NerdByteBoutique

DnD Spell Templates with Hardwood Inlay Area of Effect Markers - Metric & Imperial

DnD Spell Templates with Hardwood Inlay Area of Effect Markers - Metric & Imperial

€6.50 731 16,041

DarkRimShop

Wooden DM Screen for DnD RPG Games – Custom Dungeon Master Screen with Engraving – Tabletop RPG Accessories & Game Master Gift

Wooden DM Screen for DnD RPG Games – Custom Dungeon Master Screen with Engraving – Tabletop RPG Accessories & Game Master Gift

$67.14 706 49,811

BoodooWoodoo

Frequently asked questions about 'dnd'

How much search demand does 'dnd' get?

'dnd' receives 673,000 monthly searches globally. That's substantial demand, but with 456,612 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

How saturated is the market for 'dnd'?

There are 456,612 Etsy listings competing for 'dnd'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

Is 'dnd' worth targeting for my Etsy shop?

'dnd' has a keyword difficulty of 46/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'dnd' products?

Prices for 'dnd' products range from $2.38 to $91.50. The median is $14.95 and the average is $20.05. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 38% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

Which countries have the most demand for 'dnd'?

United States generates 37% of searches for 'dnd'. European Union and India also show meaningful demand.

How do I get my listing to rank for 'dnd'?

Since 'dnd' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'dnd' include 'dungeons and dragons' and 'dnd gift'.

How commercially valuable is 'dnd'?

The cost per click for 'dnd' is $0.81. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Is 'dnd' seasonal or trending?

Search volume rose 22% between September 2025 and August 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

Keywords related to 'dnd'

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