Keyword Overview Updated Mar 25, 2026

felt

'felt' is a highly searched keyword with 201,000 average monthly searches. It has heavy competition on Etsy with 513,989 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 50/100, ranking for 'felt' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.99 and $250, with most priced around $23.99. The estimated cost per click for 'felt' is $0.41 and the ad market has medium competition, meaning a moderate number of advertisers are using paid ads to target this keyword.

Monthly Search Volume

201,000

High volume

Competition

513,989

High competition

Cost Per Click

$0.41

Medium ad competition

Keyword Difficulty

50/100

Moderate

'felt' Search Trend

MonthSearches
June 2025165,000
July 2025201,000
August 2025201,000
September 2025201,000
October 2025246,000
November 2025246,000
December 2025301,000
January 2026246,000
February 2026201,000
March 2026201,000
April 2026201,000
May 2026201,000

How Much Does 'felt' Cost on Etsy?

Under $10 19%
$10 – $25 33%
$25 – $50 27%
$50 – $100 10%
$100+ 10%

48 listings · USD

Search Volume by Country

201,000
USA 60,500
30%
IND 22,200
11%
EU 18,100
9%
UK 12,100
6%
AUS 6,600
3%
CAN 6,600
3%
OTHER 74,900
37%

Competition by Country

513,989
USA 265,625
52%
EU 118,163
23%
UK 70,519
14%
CAN 17,553
3%
AUS 11,298
2%
IND 2,201
0%
OTHER 28,630
6%

How to Rank for 'felt' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (52%) for 'felt', but neither is overwhelmingly dominant. India and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'felt' is unusually wide — from $2.99 up to $250. The median sits at $23.99, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (33% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 50/100, 'felt' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'felt' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'busy book' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'felt'

Top Etsy Listings for 'felt'

sample of 12 results
Felt Leek Cat Toy: Green Onion Handmade in USA

Felt Leek Cat Toy: Green Onion Handmade in USA

$7.89 601 3,166

ShopKittenNoodleSoup

Personalisierte Filztasche OMA, Einkaufstasche Großmutter, Filz Tasche mit Enkelnamen, Strandtasche Omi, Geschenke für Geburtstag, Ostern

Personalisierte Filztasche OMA, Einkaufstasche Großmutter, Filz Tasche mit Enkelnamen, Strandtasche Omi, Geschenke für Geburtstag, Ostern

€25.90 576 37,989

DesignMarktDE

personalisierte Mutterpasshülle aus Filz Regenbogen | Liebe im Bauch | Geschenk Schwangerschaft | Schutzhülle Mutterpass

personalisierte Mutterpasshülle aus Filz Regenbogen | Liebe im Bauch | Geschenk Schwangerschaft | Schutzhülle Mutterpass

€23.95 500 20,794

luckimade

KONFETTI aus Filz - wiederverwendbar, ø 20 mm, Dekoration, Geburtstag, Party, Basteln, Karneval

KONFETTI aus Filz - wiederverwendbar, ø 20 mm, Dekoration, Geburtstag, Party, Basteln, Karneval

€6.00 258 4,583

skaleodesign

Felt sleeve for Supernote A5X2 MANTA (2024), 12 colours, UK made, custom fit

Felt sleeve for Supernote A5X2 MANTA (2024), 12 colours, UK made, custom fit

£18.99 231 23,252

EmmersonGraySleeves

Filztaschen für die Kopfstützen in anthrazit als 2er Set . Camper Van Organizer für Smartphone, Schlüssel und vieles mehr.

Filztaschen für die Kopfstützen in anthrazit als 2er Set . Camper Van Organizer für Smartphone, Schlüssel und vieles mehr.

€54.99 213 3,877

ARELACockpitbag

Schokoriegelhasen aus Filz 6 oder 14 Stück Osterhase Hase Schokoriegel Mitbringsel Filzhase für einen Schokoriegel mit oder ohne Gesicht

Schokoriegelhasen aus Filz 6 oder 14 Stück Osterhase Hase Schokoriegel Mitbringsel Filzhase für einen Schokoriegel mit oder ohne Gesicht

€1.50 144 9,715

karideko

Handmade Needle Felt Easter Bunny with Floral Egg, Wool Felted Rabbit Figurine, Spring Home Decor, Miniature Bunny Gift

Handmade Needle Felt Easter Bunny with Floral Egg, Wool Felted Rabbit Figurine, Spring Home Decor, Miniature Bunny Gift

$30.00 136 5,051

ChaloemArt

100% PLASTIKFREI! Bunter Filz - Geldbeutel aus Wollfilz, made in Germany, mit Liebe handgefertigt, Portemonnaie nachhaltig, von KHAFFEE

100% PLASTIKFREI! Bunter Filz - Geldbeutel aus Wollfilz, made in Germany, mit Liebe handgefertigt, Portemonnaie nachhaltig, von KHAFFEE

€129.00 133 7,660

KHAFFEE

Custom Felt Name Banner – Personalized Bunting Flag Garland for Nursery, Baby Shower or Birthday – Choose Colors – Baby Name Decoration

Custom Felt Name Banner – Personalized Bunting Flag Garland for Nursery, Baby Shower or Birthday – Choose Colors – Baby Name Decoration

$18.50 104 2,693

Lollifair

Felt sleeve for Supernote A6X2 NOMAD (2023), 12 colours, UK made, custom fit

Felt sleeve for Supernote A6X2 NOMAD (2023), 12 colours, UK made, custom fit

£18.99 93 7,919

EmmersonGraySleeves

Lebkuchen Herz Oktoberfest Anstecker Brosche Pin Filz für Dirndl Lederhose Kleidung Party JGA Wunschname Personalisierbar Namensschild Xmas

Lebkuchen Herz Oktoberfest Anstecker Brosche Pin Filz für Dirndl Lederhose Kleidung Party JGA Wunschname Personalisierbar Namensschild Xmas

€8.50 88 3,590

heARTbySally

Frequently Asked Questions About 'felt'

'felt' receives 201,000 monthly searches globally. That's substantial demand, but with 513,989 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 513,989 Etsy listings competing for 'felt'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'felt' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'felt' products range from $2.99 to $250. The median is $23.99 and the average is $40.34. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 30% of searches for 'felt'. India and European Union also show meaningful demand.

Since 'felt' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'felt' include 'busy book' and 'quiet book'.

The cost per click for 'felt' is $0.41. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.

Search volume rose 22% between June 2025 and May 2026. A 22% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around December 2025.

Keywords Related to 'felt'

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