custom name tag
'custom name tag' is a highly searched keyword with 8,100 average monthly searches. It has heavy competition on Etsy with 176,381 listings targeting the keyword. Search interest dropped 19% between June 2025 and May 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 54/100, ranking for 'custom name tag' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $300, with most priced around $12. The estimated cost per click for 'custom name tag' is $3.79 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
8,100
Competition
176,381
Cost Per Click
$3.79
Keyword Difficulty
54/100
Moderate
'custom name tag' Search Trend
| Month | Searches |
|---|---|
| June 2025 | 8,100 |
| July 2025 | 8,100 |
| August 2025 | 9,900 |
| September 2025 | 9,900 |
| October 2025 | 9,900 |
| November 2025 | 6,600 |
| December 2025 | 5,400 |
| January 2026 | 6,600 |
| February 2026 | 6,600 |
| March 2026 | 8,100 |
| April 2026 | 8,100 |
| May 2026 | 6,600 |
How Much Does 'custom name tag' Cost on Etsy?
78 listings · USD
Search Volume by Country
8,100Competition by Country
176,381How to Rank for 'custom name tag' on Etsy
Target the Right Market
The market for 'custom name tag' is heavily concentrated in United States, which accounts for 67% of searches and 62% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 6 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'custom name tag' is unusually wide — from $1 up to $300. The median sits at $12, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.
Ranking Difficulty
With a difficulty score of 54/100, 'custom name tag' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $3.79 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.
Optimization Tips
At 3 words, 'custom name tag' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'custom name tag'
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Listing Studio
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Video Generator
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Top Etsy Listings for 'custom name tag'
sample of 12 results
Easter Basket Name Tag Custom Name Tag Bunny Name Tag Custom Engraved Wood Tag Wooden Name Tag Custom Wood Tag Kids Spring
ThreeArrowsCo
Name tag keychain, embroidered name keychain, backpack tag, personalized keychain, backpack keychain, custom name tag, diaper bag tag
GrandmommysThreads
Custom Name Tags for Work, Quality Custom Name Tags, Engraved Wood Name Tag, Magnetic Name Badge, Wood Name Tag Pin, Personalized Name Badge
DesertFoxCreation
Personalized Pom Pom Bag Tag - Custom Name Tag for Backpacks, Cheer Bags, Sports Teams, School Spirit Gift, Acrylic Bag Tag
KGDesignsbyInsook
Easter Basket Tag Personalized Easter Bunny Custom Name Tag Easter Gift Kid Easter Basket Baby First Easter Custom Wooden Tag
HarpandTimbrel
Acrylic WEDDING place cards, custom name tags for events, laser cut names, thin acrylic table name cards, calligraphy name tags
BlissfulDiariesProps
Easter Basket Tags Bunny Tags Custom Name Tags Easter Basket Easter Decor Kids Easter Easter Gifts Bunny Tags Basket Tags Personalized Tags
BirchBarAndCo
Personalized Brass Plate Custom Name Tag,Memory Brass Plate Engraved Brass Plate Picture Frame Art Label Name Tag Name Plate,Art Sign Tag
BloomShoppStudio
Custom Name Tag, Embroidered name tag, Personalized Luggage tag, Backpack Name Tag, School Name Tag, Diaper Bag Tag, Lunch Box Tag
TagDepot
Cow Place Cards Custom Name Tags Wedding Place Card Personalized Setting Card Rustic Farm Animals Wedding Calligraphy Meal Choice Cards
JonNiPaperGoods
Personalized Mouse Inspired Keychain | Custom Name Tag for Kids Backpack, Keys | 3D Printed | Gift for Cruise, Theme Park, Fish Extender
J2DesignzCreations
Lunch Box Personalized Luggage Tags, Custom Name Tags for Backpacks, Travel ID Tags, Durable Bag Tags, Perfect Travel Accessories Gift
EngravedMade
Frequently Asked Questions About 'custom name tag'
'custom name tag' receives 8,100 monthly searches globally. That's substantial demand, but with 176,381 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (67%) comes from United States.
There are 176,381 Etsy listings competing for 'custom name tag'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.
'custom name tag' has a keyword difficulty of 54/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.
Prices for 'custom name tag' products range from $1 to $300. The median is $12 and the average is $17.60. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 44% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.
United States generates 67% of searches for 'custom name tag'. Canada and Australia also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
Place 'custom name tag' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'custom name tag' include 'custom name tags' and 'name tag'.
The cost per click for 'custom name tag' is $3.79. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.
Search volume dropped 19% between June 2025 and May 2026. Demand peaked around August 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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