Keyword Overview Updated Mar 04, 2026

custom name tag

'custom name tag' is a highly searched keyword with 8,100 average monthly searches. It has heavy competition on Etsy with 176,381 listings targeting the keyword. Search interest dropped 19% between June 2025 and May 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 54/100, ranking for 'custom name tag' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $1 and $300, with most priced around $12. The estimated cost per click for 'custom name tag' is $3.79 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

8,100

High volume

Competition

176,381

High competition

Cost Per Click

$3.79

High ad competition

Keyword Difficulty

54/100

Moderate

'custom name tag' Search Trend

MonthSearches
June 20258,100
July 20258,100
August 20259,900
September 20259,900
October 20259,900
November 20256,600
December 20255,400
January 20266,600
February 20266,600
March 20268,100
April 20268,100
May 20266,600

How Much Does 'custom name tag' Cost on Etsy?

Under $10 42%
$10 – $25 44%
$25 – $50 12%
$50 – $100 1%
$100+ 1%

78 listings · USD

Search Volume by Country

8,100
USA 5,400
67%
CAN 480
6%
AUS 320
4%
IND 260
3%
UK 170
2%
EU 110
1%
OTHER 1,360
17%

Competition by Country

176,381
USA 109,312
62%
UK 19,819
11%
EU 13,710
8%
CAN 10,879
6%
AUS 5,886
3%
IND 667
0%
OTHER 16,108
9%

How to Rank for 'custom name tag' on Etsy

Target the Right Market

The market for 'custom name tag' is heavily concentrated in United States, which accounts for 67% of searches and 62% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 6 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'custom name tag' is unusually wide — from $1 up to $300. The median sits at $12, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 44% of listings — pricing outside this band means either competing on value or justifying a premium. Low price points in a crowded market mean margins are tight. Stand out with bundling, fast shipping, or personalization rather than racing to the bottom on price.

Ranking Difficulty

With a difficulty score of 54/100, 'custom name tag' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $3.79 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'custom name tag' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'custom name tag'

Top Etsy Listings for 'custom name tag'

sample of 12 results
Easter Basket Name Tag Custom Name Tag Bunny Name Tag Custom Engraved Wood Tag Wooden Name Tag Custom Wood Tag Kids Spring

Easter Basket Name Tag Custom Name Tag Bunny Name Tag Custom Engraved Wood Tag Wooden Name Tag Custom Wood Tag Kids Spring

$6.25 1,848 39,916

ThreeArrowsCo

Name tag keychain, embroidered name keychain, backpack tag, personalized keychain, backpack keychain, custom name tag, diaper bag tag

Name tag keychain, embroidered name keychain, backpack tag, personalized keychain, backpack keychain, custom name tag, diaper bag tag

$6.95 1,146 50,104

GrandmommysThreads

Custom Name Tags for Work, Quality Custom Name Tags, Engraved Wood Name Tag, Magnetic Name Badge, Wood Name Tag Pin, Personalized Name Badge

Custom Name Tags for Work, Quality Custom Name Tags, Engraved Wood Name Tag, Magnetic Name Badge, Wood Name Tag Pin, Personalized Name Badge

$9.00 993 48,751

DesertFoxCreation

Personalized Pom Pom Bag Tag - Custom Name Tag for Backpacks, Cheer Bags, Sports Teams, School Spirit Gift, Acrylic Bag Tag

Personalized Pom Pom Bag Tag - Custom Name Tag for Backpacks, Cheer Bags, Sports Teams, School Spirit Gift, Acrylic Bag Tag

$14.75 713 26,196

KGDesignsbyInsook

Easter Basket Tag Personalized Easter Bunny Custom Name Tag  Easter Gift Kid Easter Basket Baby First Easter Custom Wooden Tag

Easter Basket Tag Personalized Easter Bunny Custom Name Tag Easter Gift Kid Easter Basket Baby First Easter Custom Wooden Tag

$12.99 632 13,543

HarpandTimbrel

Acrylic WEDDING place cards, custom name tags for events,  laser cut names, thin acrylic table name cards, calligraphy name tags

Acrylic WEDDING place cards, custom name tags for events, laser cut names, thin acrylic table name cards, calligraphy name tags

$4.26 506 17,062

BlissfulDiariesProps

Easter Basket Tags Bunny Tags Custom Name Tags Easter Basket Easter Decor Kids Easter Easter Gifts Bunny Tags Basket Tags Personalized Tags

Easter Basket Tags Bunny Tags Custom Name Tags Easter Basket Easter Decor Kids Easter Easter Gifts Bunny Tags Basket Tags Personalized Tags

C$14.95 385 9,760

BirchBarAndCo

Personalized Brass Plate Custom Name Tag,Memory Brass Plate Engraved Brass Plate Picture Frame Art Label Name Tag Name Plate,Art Sign Tag

Personalized Brass Plate Custom Name Tag,Memory Brass Plate Engraved Brass Plate Picture Frame Art Label Name Tag Name Plate,Art Sign Tag

IDR 130555.00 383 37,931

BloomShoppStudio

Custom Name Tag, Embroidered name tag, Personalized Luggage tag, Backpack Name Tag, School Name Tag, Diaper Bag Tag, Lunch Box Tag

Custom Name Tag, Embroidered name tag, Personalized Luggage tag, Backpack Name Tag, School Name Tag, Diaper Bag Tag, Lunch Box Tag

$13.00 276 5,772

TagDepot

Cow Place Cards Custom Name Tags Wedding Place Card Personalized Setting Card Rustic Farm Animals Wedding Calligraphy Meal Choice Cards

Cow Place Cards Custom Name Tags Wedding Place Card Personalized Setting Card Rustic Farm Animals Wedding Calligraphy Meal Choice Cards

$5.00 220 4,625

JonNiPaperGoods

Personalized Mouse Inspired Keychain | Custom Name Tag for Kids Backpack, Keys | 3D Printed | Gift for Cruise, Theme Park, Fish Extender

Personalized Mouse Inspired Keychain | Custom Name Tag for Kids Backpack, Keys | 3D Printed | Gift for Cruise, Theme Park, Fish Extender

$10.00 158 3,323

J2DesignzCreations

Lunch Box Personalized Luggage Tags, Custom Name Tags for Backpacks, Travel ID Tags, Durable Bag Tags, Perfect Travel Accessories Gift

Lunch Box Personalized Luggage Tags, Custom Name Tags for Backpacks, Travel ID Tags, Durable Bag Tags, Perfect Travel Accessories Gift

$23.50 149 3,944

EngravedMade

Frequently Asked Questions About 'custom name tag'

'custom name tag' receives 8,100 monthly searches globally. That's substantial demand, but with 176,381 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (67%) comes from United States.

There are 176,381 Etsy listings competing for 'custom name tag'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'custom name tag' has a keyword difficulty of 54/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'custom name tag' products range from $1 to $300. The median is $12 and the average is $17.60. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 44% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 67% of searches for 'custom name tag'. Canada and Australia also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'custom name tag' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'custom name tag' include 'custom name tags' and 'name tag'.

The cost per click for 'custom name tag' is $3.79. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 19% between June 2025 and May 2026. Demand peaked around August 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'custom name tag'

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