Keyword Overview Updated Feb 17, 2026

custom name badge

'custom name badge' is a highly searched keyword with 4,400 average monthly searches. It has moderate competition on Etsy with 22,120 listings targeting the keyword. Search demand held steady between June 2025 and May 2026 with no major seasonal swings. With a keyword difficulty of 37/100, ranking for 'custom name badge' is achievable but competitive — there are 22,120 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $3 and $103, with most priced around $13.77. The estimated cost per click for 'custom name badge' is $3.73 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

4,400

High volume

Competition

22,120

Medium competition

Cost Per Click

$3.73

High ad competition

Keyword Difficulty

37/100

Moderate

'custom name badge' Search Trend

MonthSearches
June 20254,400
July 20253,600
August 20254,400
September 20255,400
October 20254,400
November 20253,600
December 20252,900
January 20263,600
February 20263,600
March 20265,400
April 20264,400
May 20264,400

How Much Does 'custom name badge' Cost on Etsy?

Under $10 24%
$10 – $25 64%
$25 – $50 7%
$50 – $100 0%
$100+ 4%

67 listings · USD

Search Volume by Country

4,400
USA 2,400
55%
UK 390
9%
OTHER 1,610
37%

Competition by Country

22,120
USA 15,348
69%
UK 2,126
10%
AUS 975
4%
OTHER 3,671
17%

How to Rank for 'custom name badge' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (69%) for 'custom name badge', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'custom name badge' is unusually wide — from $3 up to $103. The median sits at $13.77, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 64% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking Difficulty

With a difficulty score of 37/100, 'custom name badge' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $3.73 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'custom name badge' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'custom name badge'

Top Etsy Listings for 'custom name badge'

sample of 12 results
Y2K Custom Name Badge Reel | Iridescent Retractable Badge

Y2K Custom Name Badge Reel | Iridescent Retractable Badge

$18.99 6,064 158,763

CanineCraftCo

Custom Badge Buddy Resin Flower Badge Buddy Gift for Nurse Appreciation Gift Medical Badge Buddy Custom Name Badge Buddy Personalized Badge

Custom Badge Buddy Resin Flower Badge Buddy Gift for Nurse Appreciation Gift Medical Badge Buddy Custom Name Badge Buddy Personalized Badge

$10.99 2,355 87,194

EliasAccessories

RN Badge Reel, Personalize, Custom Name Badge Holder, Stethoscope Heart Monitor, Pink, Nurse Gift, Er, Telemetry Badge Reel, Nurse Christmas

RN Badge Reel, Personalize, Custom Name Badge Holder, Stethoscope Heart Monitor, Pink, Nurse Gift, Er, Telemetry Badge Reel, Nurse Christmas

$30.00 892 27,048

onceuponasugartree

Soror Pin | Custom Name Badge | Sorority Pin | Crimson and Cream Sorority Pin | Delta Sigma Theta Gift

Soror Pin | Custom Name Badge | Sorority Pin | Crimson and Cream Sorority Pin | Delta Sigma Theta Gift

$20.00 755 16,701

GreekSpotShop

Custom RN Badge Reel, Personalized Nurse Badge Holder, Custom Name Badge, Retractable ID, Nursing Gift, Cute Badge Reel

Custom RN Badge Reel, Personalized Nurse Badge Holder, Custom Name Badge, Retractable ID, Nursing Gift, Cute Badge Reel

$12.00 575 14,321

TheNurseTeacher

Personalized CUSTOM NAME BADGES, Professional Name White/Silver/Gold Metallic Name Tags with Magnetic Fastener for Employees

Personalized CUSTOM NAME BADGES, Professional Name White/Silver/Gold Metallic Name Tags with Magnetic Fastener for Employees

$12.64 341 21,937

GiftsByNameBadge

Coloured Wooden Name Badge - Custom Name Badge - Magnetic Badge - Pin Badge - Hand Coloured - Personalised Gift

Coloured Wooden Name Badge - Custom Name Badge - Magnetic Badge - Pin Badge - Hand Coloured - Personalised Gift

A$13.50 172 8,223

SweetComplete

Soror Pin | Custom Name Badge | Sorority Pin | Crimson and Cream Sorority Pin | Delta Sigma Theta Gift

Soror Pin | Custom Name Badge | Sorority Pin | Crimson and Cream Sorority Pin | Delta Sigma Theta Gift

$20.00 150 3,185

GreekSpotShop

Wattle Eucalyptus Name Badge - Custom Name Badge - Magnetic Badge - Pin Badge - Kookaburra - Personalised Gift

Wattle Eucalyptus Name Badge - Custom Name Badge - Magnetic Badge - Pin Badge - Kookaburra - Personalised Gift

A$17.95 116 5,798

SweetComplete

Custom Name Badges for Event Bulk Group Name Badges Magnetic Badges Company Name Tags Full Color Hello My Name Is Meeting Name Tags Reusable

Custom Name Badges for Event Bulk Group Name Badges Magnetic Badges Company Name Tags Full Color Hello My Name Is Meeting Name Tags Reusable

$11.99 70 2,595

Xpressibles

Block Builder Custom Name Badge 50mm/2 Inch Button Pin Backed Badge / Name Badges / Childrens Badges / Party Themes

Block Builder Custom Name Badge 50mm/2 Inch Button Pin Backed Badge / Name Badges / Childrens Badges / Party Themes

NZD 8.50 60 1,203

Sayitpinitbadges

Custom Name Badge Magnetic Pin, custom name Tag, personalized pin, Custom Magnet Name tag

Custom Name Badge Magnetic Pin, custom name Tag, personalized pin, Custom Magnet Name tag

C$15.00 48 1,372

lamourproprestore

Frequently Asked Questions About 'custom name badge'

'custom name badge' receives 4,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

There are 22,120 Etsy listings competing for 'custom name badge'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'custom name badge' has a keyword difficulty of 37/100 (moderate). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Prices for 'custom name badge' products range from $3 to $103. The median is $13.77 and the average is $18.77. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 64% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

United States generates 55% of searches for 'custom name badge'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'custom name badge' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'custom name badge' include 'name badge' and 'personalized badge'.

The cost per click for 'custom name badge' is $3.73. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume held steady between June 2025 and May 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around September 2025.

Keywords Related to 'custom name badge'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start Free

No credit card required