230 gsm

'230 gsm' receives 590 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations.

There are 1,637 Etsy listings competing for '230 gsm'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold. Most competition comes from United Kingdom sellers (32%), while demand is strongest in United States — a gap worth exploiting.

'230 gsm' has a keyword difficulty of 32/100 (easy). Combined with a median product price of $35, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for '230 gsm' products range from $5.99 to $85.99. The median is $35 and the average is $36.98. 58% of listings fall in the $25 – $50 range, which is where most buyer expectations are set. With less competition, you have more pricing flexibility. Buyers searching this keyword may be willing to pay a premium if your product offers clear quality signals.

United States generates 29% of searches for '230 gsm'. European Union and United Kingdom also show meaningful demand. Competition is centered in United Kingdom instead, which means United States buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since '230 gsm' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside '230 gsm' include 'upholstery fabric' and 'cotton fabric'.

The cost per click for '230 gsm' is $9.43. Low advertiser activity combined with low organic competition suggests this keyword may be overlooked by larger sellers. That's often where the best opportunities are — less noise, more targeted buyers.

Search volume rose 22% between October 2025 and September 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around July 2026.