year of the horse
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Monthly Search Volume
246,000
Competition
24,713
Cost Per Click
$8.15
Keyword Difficulty
27/100
Easy
'year of the horse' Search Trend
| Month | Searches |
|---|---|
| May 2025 | 22,200 |
| June 2025 | 22,200 |
| July 2025 | 22,200 |
| August 2025 | 22,200 |
| September 2025 | 27,100 |
| October 2025 | 40,500 |
| November 2025 | 74,000 |
| December 2025 | 368,000 |
| January 2026 | 673,000 |
| February 2026 | 1,220,000 |
| March 2026 | 135,000 |
| April 2026 | 74,000 |
How Much Does 'year of the horse' Cost on Etsy?
61 listings · USD
Search Volume by Country
246,000Competition by Country
24,713How to Rank for 'year of the horse' on Etsy
Target the Right Market
United States leads both search demand (45%) and competition (82%) for 'year of the horse', but neither is overwhelmingly dominant.
Price Competitively
The price range for 'year of the horse' is unusually wide — from $1.49 up to $75.86. The median sits at $15.98, which is a better benchmark than the average since the spread is so large. The most populated bracket is $10 – $25 (36% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 27/100, 'year of the horse' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization Tips
At 4 words, 'year of the horse' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'year of the horse'
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Video Generator
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Top Etsy Listings for 'year of the horse'
sample of 12 results
Carved Cinnabar Earrings Year of the Fire Horse Chinese Asian Style Cultural Themed Jewelry
PamsPawsJewelry
Chinese New Year 2026 Year of the Fire Horse Card, Red Envelope Option, Pack Cards, Lunar New Year Greeting CNY Gift
NoArtNoJoy
Year of Red Fire Horse Card 2026, Pack Cards, Red Envelope Option, Illustrated Lunar New Year Gift, Fire Horse Ang Pao
NoArtNoJoy
2026 Lunar Year of the Fire Horse, Crystal Set | 2026 Chinese New Year Gift
TheZenGeologist
Lunar New Year Card, 2026 Chinese Year of the Fire Horse
Curbius
Fire Horse Wall Calendar, 2026 Monthly Wall Calendar, Year of the Fire Horse, Fantasy Equine, Mystical Western, Fiery Horses
MysticalMermaidsCo
Year of the Fire Horse | 3-Farb-Linoldruck
KaminkaShop
Fire Horse Shirt | Born in the Year of the Fire Horse | 1966 Zodiac Shirt | Chinese Zodiac Horse Tee | Birthday Gift
AllTeesPopular
Editable Lunar New Year Invitation, Chinese Lunar Party Invite, Horse Lunar New Year, Year of Fire Horse, Chinese Birthday Red Gold Template
Higalleria
2026 Seollal Greeting Card, Korean Lunar New Year Card, Year of the Fire Horse, Korean New Year Gift, Korean Holiday Card, Asian New Year
KimchiKrazed
Year of the Fire Horse Keychain
Outglare
Year of the Fire Horse Framed Wall Art Chinese Zodiac Horse 2026 Lunar New Year Decorations Zen Ink Painting Minimalist Asian Art Decor
GojekoDesign
Frequently Asked Questions About 'year of the horse'
'year of the horse' receives 246,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
There are 24,713 Etsy listings competing for 'year of the horse'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'year of the horse' has a keyword difficulty of 27/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Prices for 'year of the horse' products range from $1.49 to $75.86. The median is $15.98 and the average is $19.56. 36% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
United States generates 45% of searches for 'year of the horse'.
Place 'year of the horse' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'year of the horse' include 'year of fire horse' and 'chinese new year'.
The cost per click for 'year of the horse' is $8.15. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Search volume rose 233% between May 2025 and April 2026. A 233% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around February 2026.
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