winter solstice
'winter solstice' is a highly searched keyword with 246,000 average monthly searches. It has moderate competition on Etsy with 12,833 listings targeting the keyword. In the past year, search interest peaked in December 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 21/100, 'winter solstice' is relatively easy to rank for because the 246,000 monthly searches far outweigh the competition. Products in this category typically sell between $2.95 and $175, with most priced around $19.98. The estimated cost per click for 'winter solstice' is $1.52 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.
Monthly search volume
246,000
Competition
12,833
Cost per click
$1.52
Keyword difficulty
21/100
Easy
'winter solstice' search trend
Monthly searches
| Month | Searches |
|---|---|
| November 2025 | 301,000 |
| December 2025 | 1,500,000 |
| January 2026 | 165,000 |
| February 2026 | 74,000 |
| March 2026 | 60,500 |
| April 2026 | 49,500 |
| May 2026 | 60,500 |
| June 2026 | 165,000 |
| July 2026 | 49,500 |
| August 2026 | 49,500 |
| September 2026 | 110,000 |
| October 2026 | 110,000 |
How much does 'winter solstice' cost on Etsy?
88 listings · USD
Search volume by country
246,000Competition by country
12,833How to rank for 'winter solstice' on Etsy
Target the right market
United States leads both search demand (45%) and competition (75%) for 'winter solstice', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets.
Price competitively
The price range for 'winter solstice' is unusually wide — from $2.95 up to $175. The median sits at $19.98, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 64% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking difficulty
With a difficulty score of 21/100, 'winter solstice' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'winter solstice' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'yule ornament' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'winter solstice'
Generate Tags
Find the best tags to pair with 'winter solstice' based on real Etsy search data
Open toolGenerate Titles
Build a click-worthy listing title that includes 'winter solstice' in the right position
Open toolListing Studio
Create a complete, optimized Etsy listing around 'winter solstice' from scratch
Open toolVideo Generator
Turn your 'winter solstice' product photos into a listing video
Open toolTop Etsy listings for 'winter solstice'
Sample of 12 results
Yule Candle / Winter solstice candle
salamanderscents
Yule Celebration Incense Blend: Winter Solstice Herbal Smudging
KatieMaeNaturals
Celestial Gift Wrap, Winter Solstice Wrapping Paper Roll Sheet, Taro Card Gothic Dark Aesthetic Party Decoration
GiftiniLLC
Yule Witches Ornament, Witchy Christmas Decor, Winter Solstice, Gothic Holiday Tree Decoration
SignsbyLindaNee
Yuletide Magic Wreath: Handmade Winter Solstice Decor
MakeYourMarkShoppe
Yule Goat Ornament, Julbock Wooden Ornament, Winter Solstice, Pagan Ornament, Happy Yule, Norse Ornament, Yule Tree, Scandinavian, Folklore
DeliciousAccessories
Happy Yule Wreath: Handmade Winter Solstice Decor
MakeYourMarkShoppe
Witchy Yule Tree Ornament, Snowflake, Pagan Winter Solstice Decor
ImaginedByNell
Winter Solstice Glass Ornament, Owl Holiday Decor (3.5")
BLACKDOGDIGITALS
Merry Little Solstice Ornament, Pagan Yule Tree Decoration, Witchy Holiday Decor, Wiccan Christmas Gift, Winter Solstice Ornament
NMSCharms
Pagan Yule Wreath – Handmade Winter Solstice Decor with Resin Antlers
CWitchDesigns
Winter Solstice Ornament, Moon Phase Christmas Ornament, Pagan Yule Decor, Celestial Holiday Ornament, Ceramic Solstice Gift
WildlightGiftUS
Frequently asked questions about 'winter solstice'
How much search demand does 'winter solstice' get?
'winter solstice' receives 246,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (45%) comes from United States.
How saturated is the market for 'winter solstice'?
There are 12,833 Etsy listings competing for 'winter solstice'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'winter solstice' worth targeting for my Etsy shop?
'winter solstice' has a keyword difficulty of 21/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
What should I charge for 'winter solstice' products?
Prices for 'winter solstice' products range from $2.95 to $175. The median is $19.98 and the average is $25.38. 64% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.
Which countries have the most demand for 'winter solstice'?
United States generates 45% of searches for 'winter solstice'. United Kingdom and European Union also show meaningful demand.
How do I get my listing to rank for 'winter solstice'?
Since 'winter solstice' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'winter solstice' include 'yule ornament' and 'yule decor'.
How commercially valuable is 'winter solstice'?
The cost per click for 'winter solstice' is $1.52. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.
Is 'winter solstice' seasonal or trending?
Search volume dropped 63% between November 2025 and October 2026. Demand peaked around December 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
Keywords related to 'winter solstice'
Tags
Materials
Ready to stand out?
Join 500,000+ Etsy sellers growing with RankHero.
Start freeNo credit card required