waterproof coat
'waterproof coat' is a highly searched keyword with 33,100 average monthly searches. It has moderate competition on Etsy with 11,094 listings targeting the keyword. In the past year, search interest peaked in November 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 26/100, 'waterproof coat' is relatively easy to rank for because the 33,100 monthly searches far outweigh the competition. Products in this category typically sell between $5 and $610, with most priced around $115.66. The estimated cost per click for 'waterproof coat' is $0.65 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly search volume
33,100
Competition
11,094
Cost per click
$0.65
Keyword difficulty
26/100
Easy
'waterproof coat' search trend
Monthly searches
| Month | Searches |
|---|---|
| October 2025 | 49,500 |
| November 2025 | 60,500 |
| December 2025 | 40,500 |
| January 2026 | 40,500 |
| February 2026 | 33,100 |
| March 2026 | 27,100 |
| April 2026 | 22,200 |
| May 2026 | 22,200 |
| June 2026 | 22,200 |
| July 2026 | 14,800 |
| August 2026 | 40,500 |
| September 2026 | 49,500 |
How much does 'waterproof coat' cost on Etsy?
42 listings · USD
Search volume by country
33,100Competition by country
11,094How to rank for 'waterproof coat' on Etsy
Target the right market
The market for 'waterproof coat' is heavily concentrated in United Kingdom, which accounts for 67% of searches and 18% of competition. Sellers targeting this keyword should prioritize United Kingdom shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Price competitively
The price range for 'waterproof coat' is unusually wide — from $5 up to $610. The median sits at $115.66, which is a better benchmark than the average since the spread is so large. The $100+ range dominates at 55% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, buyers take more time to decide. Detailed descriptions, reviews, and high-quality images help justify the investment and reduce abandoned carts.
Ranking difficulty
With a difficulty score of 26/100, 'waterproof coat' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
'waterproof coat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'waterproof jacket' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize your Etsy listings for 'waterproof coat'
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Open toolTop Etsy listings for 'waterproof coat'
Sample of 12 results
Waterproof Coat for Women, Secret Garden Floral Raincoat, Long Trench Coat with Large Hood, Made in Poland
ColoratEu
Asymmetric Quilted Vest - Black Sleeveless Waterproof Coat With Pockets
Aakasha
Greyhound Waterproof Coat | Whippet Coat Waterproof | Italian Greyhound Coat | Super Warm Waterproof Fleece Coat for Sighthounds
silhutt
Sighthound Waterproof Coat High Neck Chest Coverage Dog Apparel Reflective Elements Windproof Protection cozy Lined Winter Jacket Whippet
GLdesigndogs
Women's Bright Yellow Raincoat waterproof coat
ParasolkaUA
Women's Hooded Raincoat Sewing Pattern PDF, Long Rain Jacket Pattern, Waterproof Coat Pattern, Parka Sewing Pattern, XS-4XL, A4 A0 Letter
DEMIRPATTERNS
Dachshund Waterproof Coat: Sherpa Fleece Lined Winter Dog Jacket
ChicpupCo
Fuchsia Dog Raincoat: Handmade Waterproof Coat
AuroraWilc
Personalized Girls Rain Jacket: Monogrammed Waterproof Coat
DesignsbyChristaLLC
Original Polish Army waterproof coat from the 1980s/1990s | Rubber, long, with hood | Vintage surplus, in stock
VintageMilitarStore
Blue-Coral Hooded Raincoat: Stylish Waterproof Coat with Pockets ANTIGUA 546
RaincoatsToteBags
Parka Coat Women- Winter Coat- Parka Jacket- Warm Winter Coat- Hooded Coat- Winter Jacket- Raincoat- Hoodie Jacket Red Coat- Waterproof Coat
OpenMarketVintage
Frequently asked questions about 'waterproof coat'
How much search demand does 'waterproof coat' get?
'waterproof coat' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United Kingdom.
How saturated is the market for 'waterproof coat'?
There are 11,094 Etsy listings competing for 'waterproof coat'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
Is 'waterproof coat' worth targeting for my Etsy shop?
'waterproof coat' has a keyword difficulty of 26/100 (easy). Combined with a median product price of $115.66, this is a strong opportunity — low competition and a price point that supports healthy margins.
What should I charge for 'waterproof coat' products?
Prices for 'waterproof coat' products range from $5 to $610. The median is $115.66 and the average is $139.58. 55% of listings fall in the $100+ range, which is where most buyer expectations are set.
Which countries have the most demand for 'waterproof coat'?
United Kingdom generates 67% of searches for 'waterproof coat'. Since United Kingdom dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'waterproof coat'?
Since 'waterproof coat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'waterproof coat' include 'waterproof jacket' and 'waterproof dog coat'.
How commercially valuable is 'waterproof coat'?
The cost per click for 'waterproof coat' is $0.65. High ad competition combined with a median product price of $115.66 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Is 'waterproof coat' seasonal or trending?
Search volume held steady between October 2025 and September 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around November 2025.
Keywords related to 'waterproof coat'
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