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Keyword overview

rain coat

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Monthly search volume

135,000

High volume

Competition

10,949

Medium competition

Cost per click

$0.70

High ad competition

Keyword difficulty

22/100

Easy

'rain coat' search trend

Monthly searches

MonthSearches
October 2025135,000
November 2025110,000
December 202574,000
January 202660,500
February 202660,500
March 202690,500
April 202690,500
May 2026110,000
June 2026201,000
July 2026246,000
August 2026201,000
September 2026201,000

Search volume by country

135,000
USA 22,200
16%
OTHER 112,800
84%

Competition by country

10,949
USA 5,571
51%
UK 1,022
9%
OTHER 4,356
40%

How to rank for 'rain coat' on Etsy

Target the right market

United States leads both search demand (16%) and competition (51%) for 'rain coat', but neither is overwhelmingly dominant.

Ranking difficulty

With a difficulty score of 22/100, 'rain coat' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.

Optimization tips

'rain coat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'rain coat'

Frequently asked questions about 'rain coat'

How much search demand does 'rain coat' get?

'rain coat' receives 135,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

How saturated is the market for 'rain coat'?

There are 10,949 Etsy listings competing for 'rain coat'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'rain coat' worth targeting for my Etsy shop?

'rain coat' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

Which countries have the most demand for 'rain coat'?

United States generates 16% of searches for 'rain coat'.

How do I get my listing to rank for 'rain coat'?

Since 'rain coat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.

How commercially valuable is 'rain coat'?

The cost per click for 'rain coat' is $0.70. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'rain coat' seasonal or trending?

Search volume rose 49% between October 2025 and September 2026. A 49% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around July 2026.

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