water based paints
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Monthly search volume
33,100
Competition
2,497
Cost per click
$0.60
Keyword difficulty
16/100
Easy
'water based paints' search trend
Monthly searches
| Month | Searches |
|---|---|
| September 2025 | 33,100 |
| October 2025 | 40,500 |
| November 2025 | 49,500 |
| December 2025 | 49,500 |
| January 2026 | 40,500 |
| February 2026 | 33,100 |
| March 2026 | 27,100 |
| April 2026 | 18,100 |
| May 2026 | 22,200 |
| June 2026 | 74,000 |
| July 2026 | 22,200 |
| August 2026 | 22,200 |
Search volume by country
33,100Competition by country
2,497How to rank for 'water based paints' on Etsy
Target the right market
The market for 'water based paints' is heavily concentrated in United States, which accounts for 67% of searches and 54% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing.
Ranking difficulty
With a difficulty score of 16/100, 'water based paints' is rated easy to rank for on Etsy. This is a rare combination — high demand with low difficulty. New listings can gain traction quickly here, so prioritize this keyword in your title and tags before competition catches up.
Optimization tips
At 3 words, 'water based paints' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
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Open toolFrequently asked questions about 'water based paints'
How much search demand does 'water based paints' get?
'water based paints' receives 33,100 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (67%) comes from United States.
How saturated is the market for 'water based paints'?
There are 2,497 Etsy listings competing for 'water based paints'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.
Is 'water based paints' worth targeting for my Etsy shop?
'water based paints' has a keyword difficulty of 16/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.
Which countries have the most demand for 'water based paints'?
United States generates 67% of searches for 'water based paints'. Canada and European Union also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.
How do I get my listing to rank for 'water based paints'?
Place 'water based paints' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position.
How commercially valuable is 'water based paints'?
The cost per click for 'water based paints' is $0.60. Moderate ad competition suggests solid commercial potential without the intense bidding wars of broader keywords.
Is 'water based paints' seasonal or trending?
Search volume dropped 33% between September 2025 and August 2026. Demand peaked around June 2026, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.
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