Keyword Overview Updated Jul 03, 2026

sun protection

'sun protection' is a highly searched keyword with 22,200 average monthly searches. It has moderate competition on Etsy with 27,563 listings targeting the keyword. In the past year, search interest peaked in July 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 34/100, ranking for 'sun protection' is achievable but competitive — there are 27,563 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $17.99 and $199, with most priced around $38.47. The estimated cost per click for 'sun protection' is $1.53 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

22,200

High volume

Competition

27,563

Medium competition

Cost Per Click

$1.53

High ad competition

Keyword Difficulty

34/100

Moderate

'sun protection' Search Trend

MonthSearches
July 202527,100
August 202518,100
September 202518,100
October 202514,800
November 202514,800
December 202514,800
January 202614,800
February 202618,100
March 202627,100
April 202627,100
May 202627,100
June 202627,100

How Much Does 'sun protection' Cost on Etsy?

Under $10 0%
$10 – $25 7%
$25 – $50 74%
$50 – $100 15%
$100+ 4%

46 listings · USD

Search Volume by Country

22,200
USA 3,600
16%
AUS 880
4%
OTHER 17,720
80%

Competition by Country

27,563
USA 13,529
49%
UK 1,181
4%
AUS 440
2%
IND 437
2%
OTHER 11,976
43%

How to Rank for 'sun protection' on Etsy

Target the Right Market

United States leads both search demand (16%) and competition (49%) for 'sun protection', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'sun protection' is unusually wide — from $17.99 up to $199. The median sits at $38.47, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 74% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 34/100, 'sun protection' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.53 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'sun protection' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'sun protection hat' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'sun protection'

Top Etsy Listings for 'sun protection'

sample of 12 results
Handcrafted Hemp & Cotton Crochet Wide Brim Hat: Bohemian Sun Protection

Handcrafted Hemp & Cotton Crochet Wide Brim Hat: Bohemian Sun Protection

€29.00 421 8,180

NaturalEthics

Straw Hat for Women, Foldable Sun Hat, Raffia Floppy Beach Hat, Sun Protection Summer Hat, Outdoor Cap

Straw Hat for Women, Foldable Sun Hat, Raffia Floppy Beach Hat, Sun Protection Summer Hat, Outdoor Cap

€48.50 377 8,144

SunKissedHall

Stay Cool in Style: Handwoven Vietnamese Non La - Palm-Leaf Conical Hat, summer hat, sun protection hat

Stay Cool in Style: Handwoven Vietnamese Non La - Palm-Leaf Conical Hat, summer hat, sun protection hat

C$37.94 153 6,051

DHPlantGiftShop

Musselinmütze in Wunschgröße als Sommermütze und Sonnenschutz, Schirmmütze, Musselinhut, Kindersonnenhut

Musselinmütze in Wunschgröße als Sommermütze und Sonnenschutz, Schirmmütze, Musselinhut, Kindersonnenhut

€18.90 130 4,174

JoerleModen

SUMMER SALE Ultimate Sun Protection Hat - Adjusts to Your Size!

SUMMER SALE Ultimate Sun Protection Hat - Adjusts to Your Size!

$17.99 91 4,682

PerfectColoradoHats

Linen Sun Hat with Ties | Wide Brim Summer Hat | Floppy Beach Hat | Women's Sun Protection Hat | Lightweight Linen Bucket hat | CÉLESTE HAT

Linen Sun Hat with Ties | Wide Brim Summer Hat | Floppy Beach Hat | Women's Sun Protection Hat | Lightweight Linen Bucket hat | CÉLESTE HAT

€72.60 81 1,927

TenderTouchBrand

Sonnenhut, Musselinhut, Kinderhut, Babyhut, Hut, Sonnenschutz, Kleinkindhut, Nackenschutz

Sonnenhut, Musselinhut, Kinderhut, Babyhut, Hut, Sonnenschutz, Kleinkindhut, Nackenschutz

€16.00 60 1,794

MaManusWelt

Black Straw Bucket Hat, Summer Beach Sun Protection, Balinese Handmade Accessory, Natural Straw Hat, Boho Style Headwear BUCKET

Black Straw Bucket Hat, Summer Beach Sun Protection, Balinese Handmade Accessory, Natural Straw Hat, Boho Style Headwear BUCKET

€30.00 48 730

BALIBALIPL

Vintage French Army Cap Cotton Breathable Lightweight Swallowtail Field Hat camo sun protection neck cover flap desert jungle Foreign Legion

Vintage French Army Cap Cotton Breathable Lightweight Swallowtail Field Hat camo sun protection neck cover flap desert jungle Foreign Legion

€5.99 39 1,486

ArthurBernardEU

Sierra's Attic  Adult Sun Protection Lined fruit Blueberry Cotton Beach Garden Sun Hat w/ ties  nwt

Sierra's Attic Adult Sun Protection Lined fruit Blueberry Cotton Beach Garden Sun Hat w/ ties nwt

$19.95 37 614

sewfunknitting

Crochet Strawberry Shortcake Hat, Beach Summer Hat, Woven Sunhat, Vacation Sun Protection cap

Crochet Strawberry Shortcake Hat, Beach Summer Hat, Woven Sunhat, Vacation Sun Protection cap

$46.00 35 755

HCraftstudio

Michel Mütze LEINEN Retro Sonnenschutz Kind Erwachsene Farbauswahl Holzknopf Unikat Cap Sommer Urlaub Individuell Naturkind Waldkindergarten

Michel Mütze LEINEN Retro Sonnenschutz Kind Erwachsene Farbauswahl Holzknopf Unikat Cap Sommer Urlaub Individuell Naturkind Waldkindergarten

€32.99 29 764

MiranoKids

Frequently Asked Questions About 'sun protection'

'sun protection' receives 22,200 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.

There are 27,563 Etsy listings competing for 'sun protection'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

'sun protection' has a keyword difficulty of 34/100 (moderate). Combined with a median product price of $38.47, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'sun protection' products range from $17.99 to $199. The median is $38.47 and the average is $43.63. 74% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.

United States generates 16% of searches for 'sun protection'.

Since 'sun protection' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'sun protection' include 'sun protection hat' and 'summer hat'.

The cost per click for 'sun protection' is $1.53. High ad competition combined with a median product price of $38.47 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around July 2025.

Keywords Related to 'sun protection'

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