straw hat
'straw hat' is a highly searched keyword with 165,000 average monthly searches. It has moderate competition on Etsy with 35,970 listings targeting the keyword. In the past year, search interest peaked in March 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 32/100, 'straw hat' is relatively easy to rank for because the 165,000 monthly searches far outweigh the competition. Products in this category typically sell between $7 and $275, with most priced around $47.74. The estimated cost per click for 'straw hat' is $0.82 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.
Monthly Search Volume
165,000
Competition
35,970
Cost Per Click
$0.82
Keyword Difficulty
32/100
Easy
'straw hat' Search Trend
| Month | Searches |
|---|---|
| July 2025 | 165,000 |
| August 2025 | 165,000 |
| September 2025 | 135,000 |
| October 2025 | 165,000 |
| November 2025 | 110,000 |
| December 2025 | 110,000 |
| January 2026 | 135,000 |
| February 2026 | 135,000 |
| March 2026 | 201,000 |
| April 2026 | 165,000 |
| May 2026 | 165,000 |
| June 2026 | 165,000 |
How Much Does 'straw hat' Cost on Etsy?
71 listings · USD
Search Volume by Country
165,000Competition by Country
35,970How to Rank for 'straw hat' on Etsy
Target the Right Market
United States leads both search demand (37%) and competition (54%) for 'straw hat', but neither is overwhelmingly dominant. United Kingdom and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.
Price Competitively
The price range for 'straw hat' is unusually wide — from $7 up to $275. The median sits at $47.74, which is a better benchmark than the average since the spread is so large. The $25 – $50 range dominates at 48% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.
Ranking Difficulty
With a difficulty score of 32/100, 'straw hat' is rated easy to rank for on Etsy. Given the moderate difficulty and a median product price of $47.74, each ranking improvement has real revenue impact. Fill all 13 tags, lead your title with this keyword, and ensure your photos meet Etsy's quality recommendations.
Optimization Tips
'straw hat' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'sun hat' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.
Optimize Your Etsy Listings for 'straw hat'
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Video Generator
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Top Etsy Listings for 'straw hat'
sample of 12 results
Pleated Ribbon Flat Top Straw Hat for Women, Elegant Summer Boater Hat, Sun Protection Gift for Valentine’s Day, Mom and New Year Gift
DearHatCo
Anime Bucket Hat - Straw Hat, Pink Antler - Crochet
OliveShoCreations
Natural Straw Hat Body Capelines for Millinery and Hat Making
MillinerySupplyShop
Authentic Amish Handmade Straw Hat, Wide Brim Sun Hat, Traditional Farm Hat, Made in USA
AmishLeatherWorks
Short-Brimmed cap-style natural Straw hat Gigi, jockey style handcrafted in Japan
GrosgrainHat
Vintage Italian Straw Hat. Size 22". Natural straw hat with big brim.
JewelBoxAndAttic
2 Doll Bonnets - 3-1/2” Natural Braided Straw Hats - Doll Accessories Crochet Materials - NOS
MyOtherFootsLaughing
Vintage Ladies Straw Hat : Crochet Crown, Wide Brim, Pastel Colors
DonnaDanielsCloset
Pink Brim Straw Hat: Handmade Rye Braid Sun Hat
mariameliahome
2 Doll Bonnets - 4” Natural Straw Hats - Doll Craft
MyOtherFootsLaughing
Safari Sun Hat, Wicker Pith Helmet, Handwoven Straw Hat, Garden Hat, Sun, Farming, Costume, Bamboo, Cane Hat, Beach, Garden Decor
BestPartnerVintage
Vintage Hand Woven Wide Brim Classic Straw Hat, Upcycled in Florals & Butterflies Design
goodvibevintageNY
Frequently Asked Questions About 'straw hat'
'straw hat' receives 165,000 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers.
There are 35,970 Etsy listings competing for 'straw hat'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.
'straw hat' has a keyword difficulty of 32/100 (easy). Combined with a median product price of $47.74, this is a strong opportunity — low competition and a price point that supports healthy margins.
Prices for 'straw hat' products range from $7 to $275. The median is $47.74 and the average is $66. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 48% of listings fall in the $25 – $50 range, which is where most buyer expectations are set.
United States generates 37% of searches for 'straw hat'. United Kingdom and Australia also show meaningful demand.
Since 'straw hat' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'straw hat' include 'sun hat' and 'beach hat'.
The cost per click for 'straw hat' is $0.82. High ad competition combined with a median product price of $47.74 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.
Search volume held steady between July 2025 and June 2026. Consistent demand makes this keyword predictable to plan around. You can stock inventory and schedule listing renewals without worrying about sudden traffic swings. Search interest was highest around March 2026.
Keywords Related to 'straw hat'
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