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Keyword overview Updated Sep 21, 2026

solid brass hardware

'solid brass hardware' is a moderately searched keyword with 480 average monthly searches. It has moderate competition on Etsy with 17,677 listings targeting the keyword. In the past year, search interest peaked in July 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 50/100, ranking for 'solid brass hardware' is achievable but competitive — there are 17,677 competing listings, which is manageable but not wide open. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $7.41 and $699.99, with most priced around $48. The estimated cost per click for 'solid brass hardware' is $1.79 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

480

Medium volume

Competition

17,677

Medium competition

Cost per click

$1.79

High ad competition

Keyword difficulty

50/100

Moderate

'solid brass hardware' search trend

Monthly searches

MonthSearches
September 2025390
October 2025480
November 2025210
December 2025390
January 2026480
February 2026320
March 2026390
April 2026320
May 2026390
June 2026390
July 2026880
August 2026720

How much does 'solid brass hardware' cost on Etsy?

Under $10 3%
$10 – $25 21%
$25 – $50 29%
$50 – $100 12%
$100+ 35%

66 listings · USD

Search volume by country

480
USA 390
81%
CAN 20
4%
AUS 10
2%
EU 10
2%
UK 10
2%
OTHER 40
8%

Competition by country

17,677
USA 3,499
20%
UK 1,177
7%
EU 1,024
6%
CAN 389
2%
IND 372
2%
AUS 122
1%
OTHER 11,094
63%

How to rank for 'solid brass hardware' on Etsy

Target the right market

The market for 'solid brass hardware' is heavily concentrated in United States, which accounts for 81% of searches and 20% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 5 tracked markets, this keyword has genuine international appeal.

Price competitively

The price range for 'solid brass hardware' is unusually wide — from $7.41 up to $699.99. The median sits at $48, which is a better benchmark than the average since the spread is so large. The most populated bracket is $100+ (35% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking difficulty

With a difficulty score of 50/100, 'solid brass hardware' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.79 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization tips

At 3 words, 'solid brass hardware' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'solid brass hardware'

Top Etsy listings for 'solid brass hardware'

Sample of 12 results
Full Grain Leather Dog Collar | Handmade | Solid Brass Hardware | Adjustable Fit

Full Grain Leather Dog Collar | Handmade | Solid Brass Hardware | Adjustable Fit

$32.95 297 12,034

ScoutSupplyCoShop

Modern Antique Brass Cabinet Knobs and Pulls: Solid Brass Hardware

Modern Antique Brass Cabinet Knobs and Pulls: Solid Brass Hardware

$19.50 98 3,295

DesignMaxHome

thick Leather Men's boot spur straps, Western style,solid brass hardware (USA)

thick Leather Men's boot spur straps, Western style,solid brass hardware (USA)

$35.00 88 2,046

cgraberleathershop

Tawny Brown Neoprene Padded Martingale Dog Collar: Solid Brass Hardware and optional personalisation

Tawny Brown Neoprene Padded Martingale Dog Collar: Solid Brass Hardware and optional personalisation

A$74.00 80 2,305

FidoCreative

Full Grain Leather Dog Collar | Handmade | Solid Brass Hardware | Adjustable Fit

Full Grain Leather Dog Collar | Handmade | Solid Brass Hardware | Adjustable Fit

$32.95 75 2,574

ScoutSupplyCoShop

Solid Brass Hardware for Leather Keychain,Keychain Connector Sets

Solid Brass Hardware for Leather Keychain,Keychain Connector Sets

$10.00 51 713

Domouseshop

Unlacquered Brass Towel Holder, Handmade Vintage Style Brass Towel Bar, Rustic Moroccan Bathroom Decor, Living Finish Solid Brass Hardware

Unlacquered Brass Towel Holder, Handmade Vintage Style Brass Towel Bar, Rustic Moroccan Bathroom Decor, Living Finish Solid Brass Hardware

$132.00 46 471

MarrakechMetal

Berntorp Bronze Handle Pulls and Knobs - Solid Brass Hardware for Kitchens, Bathrooms, Cabinets

Berntorp Bronze Handle Pulls and Knobs - Solid Brass Hardware for Kitchens, Bathrooms, Cabinets

C$13.99 46 1,501

PoshHardwareShop

Heavy Duty Leather Dog Collar: Engraved Nameplate, Solid Brass Hardware

Heavy Duty Leather Dog Collar: Engraved Nameplate, Solid Brass Hardware

€73.00 42 1,551

RUBAKHAshop

Oversized Art Nouveau Brass Handle, Antique Brass Door Handle, Gold Furniture Pull, Solid Brass Hardware, Architectural Salvage Decor

Oversized Art Nouveau Brass Handle, Antique Brass Door Handle, Gold Furniture Pull, Solid Brass Hardware, Architectural Salvage Decor

€120.00 37 280

JustFrenchVintage

Handmade Lucite Curtain Rod with Solid Brass Hardware Modern Window Accents

Handmade Lucite Curtain Rod with Solid Brass Hardware Modern Window Accents

$108.00 30 1,273

HomexCraftHardware

4 Pcs Antique Brass Door Handles - Set of 2 Pairs - 12.59" Vintage Style Entry Door Pulls for Double Doors - Luxury Solid Brass Hardware

4 Pcs Antique Brass Door Handles - Set of 2 Pairs - 12.59" Vintage Style Entry Door Pulls for Double Doors - Luxury Solid Brass Hardware

IDR 4600000.00 27 1,289

sedayucraft

Frequently asked questions about 'solid brass hardware'

How much search demand does 'solid brass hardware' get?

'solid brass hardware' receives 480 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (81%) comes from United States.

How saturated is the market for 'solid brass hardware'?

There are 17,677 Etsy listings competing for 'solid brass hardware'. This level of competition is manageable. Focus on listing quality and complete tag coverage to differentiate from the existing sellers.

Is 'solid brass hardware' worth targeting for my Etsy shop?

'solid brass hardware' has a keyword difficulty of 50/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

What should I charge for 'solid brass hardware' products?

Prices for 'solid brass hardware' products range from $7.41 to $699.99. The median is $48 and the average is $121.37. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay.

Which countries have the most demand for 'solid brass hardware'?

United States generates 81% of searches for 'solid brass hardware'. Canada and Australia also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'solid brass hardware'?

Place 'solid brass hardware' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'solid brass hardware' include 'brass hardware' and 'cabinet hardware'.

How commercially valuable is 'solid brass hardware'?

The cost per click for 'solid brass hardware' is $1.79. High ad competition combined with a median product price of $48 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Is 'solid brass hardware' seasonal or trending?

Search volume rose 85% between September 2025 and August 2026. Growing search interest is a positive signal for sellers. Creating listings now lets you build sales history and reviews while competition is still catching up. Search interest was highest around July 2026.

Keywords related to 'solid brass hardware'

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