Keyword Overview Updated Jun 22, 2026

custom dog collar

'custom dog collar' is a highly searched keyword with 14,800 average monthly searches. It has heavy competition on Etsy with 96,336 listings targeting the keyword. Search interest dropped 18% between June 2025 and May 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 48/100, ranking for 'custom dog collar' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $5 and $168, with most priced around $19.98. The estimated cost per click for 'custom dog collar' is $1.14 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

14,800

High volume

Competition

96,336

High competition

Cost Per Click

$1.14

High ad competition

Keyword Difficulty

48/100

Moderate

'custom dog collar' Search Trend

MonthSearches
June 202514,800
July 202514,800
August 202514,800
September 202514,800
October 202512,100
November 202514,800
December 202514,800
January 202614,800
February 202612,100
March 202614,800
April 202612,100
May 202612,100

How Much Does 'custom dog collar' Cost on Etsy?

Under $10 8%
$10 – $25 68%
$25 – $50 18%
$50 – $100 3%
$100+ 3%

90 listings · USD

Search Volume by Country

14,800
USA 9,900
67%
AUS 1,600
11%
IND 720
5%
EU 210
1%
OTHER 2,370
16%

Competition by Country

96,336
USA 62,080
64%
UK 9,459
10%
CAN 8,026
8%
EU 7,330
8%
AUS 3,225
3%
IND 119
0%
OTHER 6,097
6%

How to Rank for 'custom dog collar' on Etsy

Target the Right Market

The market for 'custom dog collar' is heavily concentrated in United States, which accounts for 67% of searches and 64% of competition. Sellers targeting this keyword should prioritize United States shoppers — think about shipping speed, regional holidays, and currency expectations in your pricing. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price Competitively

The price range for 'custom dog collar' is unusually wide — from $5 up to $168. The median sits at $19.98, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 68% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 48/100, 'custom dog collar' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $1.14 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

At 3 words, 'custom dog collar' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'custom dog collar'

Top Etsy Listings for 'custom dog collar'

sample of 12 results
Personalized Dog Collar, Leather Dog Collar with Name, Engraved Dog Collars, Custom Dog Collar, Dog Collar Brown Pink Blue Green

Personalized Dog Collar, Leather Dog Collar with Name, Engraved Dog Collars, Custom Dog Collar, Dog Collar Brown Pink Blue Green

$11.06 21,528 809,862

SmileLeather

Personalized Leather Dog Collar, Personalized Dog Collar, Genuine Leather Dog Collar, Engraved Leather Dog Collar, Customized Dog Collar

Personalized Leather Dog Collar, Personalized Dog Collar, Genuine Leather Dog Collar, Engraved Leather Dog Collar, Customized Dog Collar

$19.95 6,584 225,891

GrandiUa

Custom Dog Collar, Reflective Personalized Collar, Custom Engraved Pet ID Tag, Keep Your Pets Safe, Rainbow-Like Colors, Stylish Dog Collar

Custom Dog Collar, Reflective Personalized Collar, Custom Engraved Pet ID Tag, Keep Your Pets Safe, Rainbow-Like Colors, Stylish Dog Collar

$27.00 1,758 39,308

FurryPap

Personalized Dog Collar Striped, Custom Dog Collars with Engraved Metal Buckle, Mexican Serape Dog Collar for Small Medium Large Dogs

Personalized Dog Collar Striped, Custom Dog Collars with Engraved Metal Buckle, Mexican Serape Dog Collar for Small Medium Large Dogs

$14.83 1,133 69,689

OtoyShop

Green Dog Collar, Boy Collar Custom Dog Collar, Personalized Dog Collar, Small Dog Collar, Puppy Collar Girl Dog Collar and Leash Set

Green Dog Collar, Boy Collar Custom Dog Collar, Personalized Dog Collar, Small Dog Collar, Puppy Collar Girl Dog Collar and Leash Set

$5.00 970 20,599

Bobocollar

Adventurous Dog Collars, Custom Dog Collars for Boy Dogs, Adjustable Forest Print Dog Collar (DOG39)

Adventurous Dog Collars, Custom Dog Collars for Boy Dogs, Adjustable Forest Print Dog Collar (DOG39)

$29.98 802 25,991

BoutiqueTeeGifts

Custom Dog Collar, Personalized Dog Collar, Embroidered Dog Collar with Name and Phone Number, Gift for Dog Mom/Dad, Dog Collar & Leash Set

Custom Dog Collar, Personalized Dog Collar, Embroidered Dog Collar with Name and Phone Number, Gift for Dog Mom/Dad, Dog Collar & Leash Set

£23.70 692 33,597

PawsInThread

Dog Collar Personalized, Custom Dog Collar, Dog Collar Girl, Floral Dog Collar, gift for dog, Collar with flower, female dog Collar

Dog Collar Personalized, Custom Dog Collar, Dog Collar Girl, Floral Dog Collar, gift for dog, Collar with flower, female dog Collar

$12.98 682 22,815

LLPetBoutique

Pink Leopard Print Dog Collar, Custom Dog Collar with Name, Pink Cheetah Print Dog Collars Girl, Pink Leopard Dog Collars Cheetah DC-093

Pink Leopard Print Dog Collar, Custom Dog Collar with Name, Pink Cheetah Print Dog Collars Girl, Pink Leopard Dog Collars Cheetah DC-093

$33.98 661 20,402

MochiStudiosUS

Floral Custom Dog Collar: Engraved Name, Adjustable Canvas Collar

Floral Custom Dog Collar: Engraved Name, Adjustable Canvas Collar

$19.99 491 18,462

GoodFurr

Waterproof personalized dog collar, Adjustable custom dog collar, Biothane dog collar, Engraved pet collar with dog ID tag

Waterproof personalized dog collar, Adjustable custom dog collar, Biothane dog collar, Engraved pet collar with dog ID tag

€23.95 488 27,628

Bakli

Galaxy Dog Collar Personalized, Custom Dog Collar with Name, Cosmo Print Dog Collar, Cute Girl Boy Dog Collars, Rose Gold Silver Buckle

Galaxy Dog Collar Personalized, Custom Dog Collar with Name, Cosmo Print Dog Collar, Cute Girl Boy Dog Collars, Rose Gold Silver Buckle

$12.99 353 11,784

HereYouGoPup

Frequently Asked Questions About 'custom dog collar'

'custom dog collar' receives 14,800 monthly searches globally. That's substantial demand, but with 96,336 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (67%) comes from United States.

There are 96,336 Etsy listings competing for 'custom dog collar'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'custom dog collar' has a keyword difficulty of 48/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'custom dog collar' products range from $5 to $168. The median is $19.98 and the average is $25.71. 68% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 67% of searches for 'custom dog collar'. Australia and India also show meaningful demand. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Place 'custom dog collar' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'custom dog collar' include 'personalized collar' and 'engraved dog collar'.

The cost per click for 'custom dog collar' is $1.14. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Search volume dropped 18% between June 2025 and May 2026. Demand peaked around June 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'custom dog collar'

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