Keyword Overview Updated May 20, 2026

pride

'pride' is a highly searched keyword with 450,000 average monthly searches. It has heavy competition on Etsy with 1,063,720 listings targeting the keyword. In the past year, search interest peaked in June 2025 — timing your listings around that window can give you an edge. With a keyword difficulty of 52/100, ranking for 'pride' is achievable but competitive — competition and search volume are relatively balanced. Pairing it with long-tail variations will improve your chances. Products in this category typically sell between $2.25 and $51.99, with most priced around $16.69. The estimated cost per click for 'pride' is $0.77 and the ad market has low competition, meaning not many advertisers are using paid ads to target this keyword.

Monthly Search Volume

450,000

High volume

Competition

1,117,181

High competition

Cost Per Click

$0.77

Low ad competition

Keyword Difficulty

52/100

Moderate

'pride' Search Trend

MonthSearches
June 20251,220,000
July 2025550,000
August 2025450,000
September 2025450,000
October 2025450,000
November 2025368,000
December 2025450,000
January 2026450,000
February 2026368,000
March 2026450,000
April 2026368,000
May 2026450,000

How Much Does 'pride' Cost on Etsy?

Under $10 31%
$10 – $25 47%
$25 – $50 19%
$50 – $100 3%
$100+ 0%

72 listings · USD

Search Volume by Country

450,000
USA 135,000
30%
EU 60,500
13%
UK 22,200
5%
CAN 12,100
3%
OTHER 220,200
49%

Competition by Country

1,117,181
USA 931,933
83%
UK 71,105
6%
EU 53,965
5%
CAN 42,109
4%
AUS 12,500
1%
IND 5,569
0%
OTHER 0
0%

How to Rank for 'pride' on Etsy

Target the Right Market

United States leads both search demand (30%) and competition (83%) for 'pride', but neither is overwhelmingly dominant. European Union and other regions still contribute meaningful demand, so international sellers have room to compete across markets. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Price Competitively

Sellers listing under 'pride' price between $2.25 and $51.99, clustering around a median of $16.69. The $10 – $25 range dominates at 47% of listings — pricing outside this band means either competing on value or justifying a premium. This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 52/100, 'pride' is rated moderate to rank for on Etsy. This is a competitive-but-winnable space. Strong listing quality — clear photos, complete descriptions, and all tags filled — can push you onto the first page.

Optimization Tips

'pride' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'pride shirt' narrows the match and helps Etsy show your listing to the right buyers. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'pride'

Top Etsy Listings for 'pride'

sample of 12 results
Bisexual Pride Enamel Pin: Subtle Bisexual Mountain Landscape Design, LGBTQIA+ Gift

Bisexual Pride Enamel Pin: Subtle Bisexual Mountain Landscape Design, LGBTQIA+ Gift

$14.99 5,790 33,216

SubtleRainbow

Pride Wristbands / Hair Ties

Pride Wristbands / Hair Ties

£3.25 4,500 62,802

hawkecollective

Chaotic Elmo Pride Badges

Chaotic Elmo Pride Badges

£2.50 3,667 20,470

Caesarinohs

QUEER Lifetime Membership Card - Gay Pride Card - LGBT Identity Card -  perfect rainbow community gift

QUEER Lifetime Membership Card - Gay Pride Card - LGBT Identity Card - perfect rainbow community gift

NZD 10.00 3,258 52,808

QueerWorld

GENDER FLUID Lifetime Membership Card - Gay Pride Card - LGBT Identity Card -  perfect rainbow community gift

GENDER FLUID Lifetime Membership Card - Gay Pride Card - LGBT Identity Card - perfect rainbow community gift

NZD 10.00 3,069 27,659

QueerWorld

Floral Pride Garden Flag - Progressive Rainbow House Banner

Floral Pride Garden Flag - Progressive Rainbow House Banner

$33.95 2,177 23,307

BeyondVintageShopCo

Funny LGBTQ Pride Shirt: "See You In Hell" Gay Humor Tee

Funny LGBTQ Pride Shirt: "See You In Hell" Gay Humor Tee

$19.99 1,822 13,062

RachelsApparelStore

LGBTQIA+ Pride Book Stack Enamel Pins, Library Pin, Equality Bookish Accessories, Gay Lesbian Pride Brooch, Nonbinary Trans Gift

LGBTQIA+ Pride Book Stack Enamel Pins, Library Pin, Equality Bookish Accessories, Gay Lesbian Pride Brooch, Nonbinary Trans Gift

$16.00 836 4,772

SprinklesStudios

Love is Love T-Shirt, Womens Love is Love Shirt, Pride Shirt, Mens Love is Love Shirt, Kindness Shirts, LGBTQ Support Tees, Gay Pride Shirt

Love is Love T-Shirt, Womens Love is Love Shirt, Pride Shirt, Mens Love is Love Shirt, Kindness Shirts, LGBTQ Support Tees, Gay Pride Shirt

$18.99 750 23,324

CuTeesCustomShirts

Embroidered Rainbow Shirt, Embroidered LGBTQ Shirt, Embroidered Pride Shirt, Gay Shirt, Transgender Shirt, Human Rights Shirt, LGBTQ+

Embroidered Rainbow Shirt, Embroidered LGBTQ Shirt, Embroidered Pride Shirt, Gay Shirt, Transgender Shirt, Human Rights Shirt, LGBTQ+

$28.99 565 12,654

CustomStationGifts

Non Binary Shirt, Not A Girl Shirt, Enby Shirt, Non Binary Shirt, Gender Is A Construct, Nonbinary Pride, Nb Shirt, Retro Tomboy Queer Shirt

Non Binary Shirt, Not A Girl Shirt, Enby Shirt, Non Binary Shirt, Gender Is A Construct, Nonbinary Pride, Nb Shirt, Retro Tomboy Queer Shirt

$28.15 511 2,997

PeopleOfTees

God's Favorite Bisexual Baby Tee, Y2K Bimbo Pride Tee, Be Kind of a Bitch, Sapphic Queer Weirdcore Cursed Top, Ironic Shirt That Goes Hard

God's Favorite Bisexual Baby Tee, Y2K Bimbo Pride Tee, Be Kind of a Bitch, Sapphic Queer Weirdcore Cursed Top, Ironic Shirt That Goes Hard

$22.99 395 2,428

KreationswithKLG

Frequently Asked Questions About 'pride'

'pride' receives 450,000 monthly searches globally. That's substantial demand, but with 1,063,720 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility.

There are 1,063,720 Etsy listings competing for 'pride'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through.

'pride' has a keyword difficulty of 52/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

Prices for 'pride' products range from $2.25 to $51.99. The median is $16.69 and the average is $17.86. 47% of listings fall in the $10 – $25 range, which is where most buyer expectations are set. In a competitive market like this, pricing at or slightly below the median can help you gain initial sales and reviews.

United States generates 30% of searches for 'pride'. European Union and United Kingdom also show meaningful demand.

Since 'pride' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal. Good supporting tags to use alongside 'pride' include 'pride shirt' and 'lgbtq'.

The cost per click for 'pride' is $0.77. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume dropped 63% between June 2025 and May 2026. Demand peaked around June 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords Related to 'pride'

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