Keyword Overview

gay pride

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Monthly Search Volume

49,500

High volume

Competition

166,728

High competition

Cost Per Click

$2.13

Low ad competition

Keyword Difficulty

48/100

Moderate

'gay pride' Search Trend

MonthSearches
July 202574,000
August 202549,500
September 202540,500
October 202540,500
November 202533,100
December 202533,100
January 202627,100
February 202633,100
March 202633,100
April 202633,100
May 202660,500
June 2026135,000

Search Volume by Country

49,500
EU 27,100
55%
USA 9,900
20%
UK 4,400
9%
CAN 1,000
2%
OTHER 7,100
14%

Competition by Country

166,728
USA 123,559
74%
UK 21,535
13%
EU 9,758
6%
CAN 8,691
5%
AUS 3,185
2%
OTHER 0
0%

How to Rank for 'gay pride' on Etsy

Target the Right Market

Search demand for 'gay pride' is strongest in European Union (55%), but most competing listings come from sellers in United States (74%). This gap suggests European Union buyers may be underserved — fewer sellers are specifically targeting them despite the demand. With active demand in 4 tracked markets, this keyword has genuine international appeal.

Ranking Difficulty

With a difficulty score of 48/100, 'gay pride' is rated moderate to rank for on Etsy. The moderate difficulty combined with a CPC of $2.13 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'gay pride' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — like materials, style, or use case — so Etsy can match you with buyers who have clearer intent. In a competitive space like this, your remaining tags should cover synonyms, related materials, and use cases. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'gay pride'

Frequently Asked Questions About 'gay pride'

'gay pride' receives 49,500 monthly searches globally. That's substantial demand, but with 161,240 competing listings, you're entering an active market. The volume validates that buyers are searching — the challenge is visibility. Most of this demand (55%) comes from European Union.

There are 161,240 Etsy listings competing for 'gay pride'. Competition is high, but the difficulty score suggests the market isn't as locked down as it might seem. A well-optimized listing with strong photos and competitive pricing can still break through. Most competition comes from United States sellers (74%), while demand is strongest in European Union — a gap worth exploiting.

'gay pride' has a keyword difficulty of 48/100 (moderate). Moderate difficulty means this keyword is accessible but not easy. Sellers with complete, well-photographed listings and consistent sales activity will have the best shot at ranking on the first page.

European Union generates 55% of searches for 'gay pride'. United States and United Kingdom also show meaningful demand. Competition is centered in United States instead, which means European Union buyers have fewer options tailored to them — an opening for sellers who can cater to that market.

Since 'gay pride' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. With high competition, listing quality is the differentiator. Listings with more photos, a video, complete attributes, and active sales history rank higher. Your first photo is especially critical — it determines click-through rate, which Etsy uses as a ranking signal.

The cost per click for 'gay pride' is $2.13. Lower ad spend doesn't necessarily mean low value. It can indicate a niche where buyers are fewer but more targeted, or a market where organic results capture most clicks.

Search volume rose 82% between July 2025 and June 2026. A 82% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around June 2026.

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