Keyword Overview Updated Jul 16, 2026

organic underwear

'organic underwear' is a highly searched keyword with 4,400 average monthly searches. It has relatively low competition on Etsy with only 6,112 listings targeting the keyword. In the past year, search interest peaked in May 2026 — timing your listings around that window can give you an edge. With a keyword difficulty of 30/100, 'organic underwear' is relatively easy to rank for because search volume is high while competition is low. Products in this category typically sell between $16.96 and $167, with most priced around $48.54. The estimated cost per click for 'organic underwear' is $1.86 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly Search Volume

4,400

High volume

Competition

6,112

Low competition

Cost Per Click

$1.86

High ad competition

Keyword Difficulty

30/100

Easy

'organic underwear' Search Trend

MonthSearches
August 20252,900
September 20253,600
October 20253,600
November 20254,400
December 20254,400
January 20264,400
February 20264,400
March 20264,400
April 20265,400
May 20266,600
June 20264,400
July 20263,600

How Much Does 'organic underwear' Cost on Etsy?

Under $10 0%
$10 – $25 21%
$25 – $50 33%
$50 – $100 28%
$100+ 19%

58 listings · USD

Search Volume by Country

4,400
USA 2,400
55%
OTHER 2,000
45%

Competition by Country

6,112
USA 1,278
21%
UK 701
11%
AUS 236
4%
OTHER 3,897
64%

How to Rank for 'organic underwear' on Etsy

Target the Right Market

United States leads both search demand (55%) and competition (21%) for 'organic underwear', but neither is overwhelmingly dominant.

Price Competitively

The price range for 'organic underwear' is unusually wide — from $16.96 up to $167. The median sits at $48.54, which is a better benchmark than the average since the spread is so large. The most populated bracket is $25 – $50 (33% of listings). This mid-range pricing supports both competitive and premium approaches. Differentiate with personalization options, gift packaging, or material quality rather than price alone.

Ranking Difficulty

With a difficulty score of 30/100, 'organic underwear' is rated easy to rank for on Etsy. The moderate difficulty combined with a CPC of $1.86 suggests this keyword attracts serious buyers. Invest in listing quality — the payoff per conversion justifies the effort.

Optimization Tips

'organic underwear' is short and broad, which means Etsy will match it against a wide range of listings. Lead your title with this keyword followed by specific modifiers that describe your product — for example, pairing it with terms like 'cotton underwear' narrows the match and helps Etsy show your listing to the right buyers. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize Your Etsy Listings for 'organic underwear'

Top Etsy Listings for 'organic underwear'

sample of 12 results
Organic cotton underwear 5 pack - comfortable and cute natural fiber underwear

Organic cotton underwear 5 pack - comfortable and cute natural fiber underwear

$48.00 6,188 252,490

UnaPlumaShop

Sustainable Bra Hemp Organic Cotton women underwear ethical hemp bra eco-friendly sustainable underwear for women organic underwear

Sustainable Bra Hemp Organic Cotton women underwear ethical hemp bra eco-friendly sustainable underwear for women organic underwear

C$45.99 2,082 33,655

TheNakedClub

Organic Cotton Briefs - comfortable organic underwear

Organic Cotton Briefs - comfortable organic underwear

$18.00 1,818 49,325

UnaPlumaShop

High French Cut Panties | Cotton Women Underwear | Handmade panty | Lingerie Women | Brief panty organic Underwear

High French Cut Panties | Cotton Women Underwear | Handmade panty | Lingerie Women | Brief panty organic Underwear

$16.96 1,474 62,418

ElsyMarie

90s High french Cut Organic Cotton Underwear | Handmade in USA

90s High french Cut Organic Cotton Underwear | Handmade in USA

$16.96 1,235 40,815

ElsyMarie

Organic Underwear - Soy Luscious Layer Undies - eco friendly lingerie

Organic Underwear - Soy Luscious Layer Undies - eco friendly lingerie

$48.00 1,067 12,408

IntertwinedDesigns

Soy Luscious Boy Short Organic Underwear - Women's Eco Lingerie

Soy Luscious Boy Short Organic Underwear - Women's Eco Lingerie

$36.00 808 10,576

IntertwinedDesigns

Sustainable Bra Hemp Organic Cotton women underwear ethical hemp bra eco-friendly organic underwear for women sustainable underwear

Sustainable Bra Hemp Organic Cotton women underwear ethical hemp bra eco-friendly organic underwear for women sustainable underwear

C$45.99 709 12,648

TheNakedClub

Organic cotton bralette, organic lingerie, gift for her, organic underwear, organic bralette, cotton bralette comfy lingerie

Organic cotton bralette, organic lingerie, gift for her, organic underwear, organic bralette, cotton bralette comfy lingerie

£30.00 707 12,235

Moondustintimates

ROSEMARY BRIEF | Organic Cotton/Hemp/Tencel™ - Underwear Shorts

ROSEMARY BRIEF | Organic Cotton/Hemp/Tencel™ - Underwear Shorts

$33.00 612 15,715

HannaBroer

Rokushaku Fundoshi. Ropa interior tradicional de Japón, zero waste. Realizado en algodón orgánico de punto, 100% algodón, sin elastano.

Rokushaku Fundoshi. Ropa interior tradicional de Japón, zero waste. Realizado en algodón orgánico de punto, 100% algodón, sin elastano.

€28.00 543 32,513

LaPajaritaVoladora

LINEN WOMENS SHORTS With Pockets – High Waist Shorts with Elastic Waist, Relaxed Fit Shorts, Organic Underwear, Vacation Clothing

LINEN WOMENS SHORTS With Pockets – High Waist Shorts with Elastic Waist, Relaxed Fit Shorts, Organic Underwear, Vacation Clothing

$51.00 540 8,280

Beanchy

Frequently Asked Questions About 'organic underwear'

'organic underwear' receives 4,400 monthly searches globally. That's strong demand without overwhelming competition, which is an attractive combination for sellers. Most of this demand (55%) comes from United States.

There are 6,112 Etsy listings competing for 'organic underwear'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

'organic underwear' has a keyword difficulty of 30/100 (easy). Combined with a median product price of $48.54, this is a strong opportunity — low competition and a price point that supports healthy margins.

Prices for 'organic underwear' products range from $16.96 to $167. The median is $48.54 and the average is $62.46. With less competition, you have more pricing flexibility. Buyers searching this keyword may be willing to pay a premium if your product offers clear quality signals.

United States generates 55% of searches for 'organic underwear'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

Since 'organic underwear' is a broad, short keyword, Etsy will match it against thousands of listings. Your title needs to lead with this keyword followed by descriptive modifiers that signal exactly what you sell. Fill all 13 tags with distinct keyword variations — don't repeat words already in your title. Complete every listing attribute Etsy offers, add high-quality photos, and include a video if you can. Good supporting tags to use alongside 'organic underwear' include 'cotton underwear' and 'organic cotton'.

The cost per click for 'organic underwear' is $1.86. High ad competition combined with a median product price of $48.54 indicates strong buying intent — advertisers are spending because shoppers convert. Organic rankings for this keyword are especially valuable.

Search volume rose 24% between August 2025 and July 2026. A 24% increase on an already high-volume keyword signals growing opportunity — but expect more sellers to notice. Getting established now gives you a head start before competition catches up. Search interest was highest around May 2026.

Keywords Related to 'organic underwear'

Ready to stand out?

Join 500,000+ Etsy sellers growing with RankHero.

Start Free

No credit card required