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Keyword overview Updated Jul 02, 2026

organic raw shea butter

'organic raw shea butter' is a moderately searched keyword with 880 average monthly searches. It has relatively low competition on Etsy with only 763 listings targeting the keyword. Search interest dropped 41% between September 2025 and August 2026, so standing out with strong listings matters more than ever. With a keyword difficulty of 22/100, 'organic raw shea butter' is relatively easy to rank for because only 763 listings compete for it, leaving plenty of room to rank. Products in this category typically sell between $4 and $650, with most priced around $14. The estimated cost per click for 'organic raw shea butter' is $1.09 and the ad market has high competition, meaning many advertisers are bidding on this keyword with paid ads.

Monthly search volume

880

Medium volume

Competition

763

Low competition

Cost per click

$1.09

High ad competition

Keyword difficulty

22/100

Easy

'organic raw shea butter' search trend

Monthly searches

MonthSearches
September 20251,000
October 20251,000
November 20251,000
December 20251,000
January 20261,000
February 20261,000
March 2026880
April 2026720
May 2026880
June 2026590
July 2026590
August 2026590

How much does 'organic raw shea butter' cost on Etsy?

Under $10 27%
$10 – $25 53%
$25 – $50 11%
$50 – $100 5%
$100+ 5%

64 listings · USD

Search volume by country

880
USA 480
55%
OTHER 400
45%

Competition by country

763
USA 591
77%
UK 116
15%
OTHER 56
7%

How to rank for 'organic raw shea butter' on Etsy

Target the right market

United States leads both search demand (55%) and competition (77%) for 'organic raw shea butter', but neither is overwhelmingly dominant.

Price competitively

The price range for 'organic raw shea butter' is unusually wide — from $4 up to $650. The median sits at $14, which is a better benchmark than the average since the spread is so large. The $10 – $25 range dominates at 53% of listings — pricing outside this band means either competing on value or justifying a premium. At this price point, volume drives revenue. Competitive pricing combined with strong listing photos helps convert browsers into buyers quickly.

Ranking difficulty

With a difficulty score of 22/100, 'organic raw shea butter' is rated easy to rank for on Etsy. The relatively low barrier means even newer shops can rank on the first page for 'organic raw shea butter'. Focus on a strong title placement and complete listing attributes to secure your position.

Optimization tips

At 4 words, 'organic raw shea butter' is specific enough to signal clear intent. Place the full phrase within the first 40 characters of your title, where Etsy's algorithm gives the most weight. Fill your remaining tags with related variations and synonyms — Etsy treats each tag as a separate ranking opportunity. Complete every listing section (description, materials, tags) and add many high quality images and a video, as Etsy's algorithm factors listing quality into search rankings.

Optimize your Etsy listings for 'organic raw shea butter'

Top Etsy listings for 'organic raw shea butter'

Sample of 12 results
Raw African Shea Butter Bulk, 100% Pure Natural Organic Unrefined Virgin From Ghana  Moisturizer For Face, Skin, Body,Hair, Soap

Raw African Shea Butter Bulk, 100% Pure Natural Organic Unrefined Virgin From Ghana Moisturizer For Face, Skin, Body,Hair, Soap

$4.95 17,235 768,315

ShopAfroCosmetics

100% Raw African SHEA BUTTER Unrefined Organic Pure Premium Quality From Ghana Choose Size And Color- 2oz, 8oz, 1,2,3,5,10,20, 50 Lbs

100% Raw African SHEA BUTTER Unrefined Organic Pure Premium Quality From Ghana Choose Size And Color- 2oz, 8oz, 1,2,3,5,10,20, 50 Lbs

$10.99 7,950 409,040

PurevineProducts

Pure SHEA BUTTER Raw Unrefined Organic White/Ivory 100% Pure Premium Quality Shea Butter Bulk Wholesale - Choose Size 2 Oz. to 50 Lbs.

Pure SHEA BUTTER Raw Unrefined Organic White/Ivory 100% Pure Premium Quality Shea Butter Bulk Wholesale - Choose Size 2 Oz. to 50 Lbs.

$10.99 6,601 241,217

PurevineProducts

Raw African Shea Butter Organic 100% Pure Natural Unrefined Virgin IVORY From Ghana. Great For Skin, Body, Face, Hair Growth Bulk Wholesale

Raw African Shea Butter Organic 100% Pure Natural Unrefined Virgin IVORY From Ghana. Great For Skin, Body, Face, Hair Growth Bulk Wholesale

$7.25 2,702 135,732

ThePlantGuru

Raw African Shea Butter Organic 100% Pure Natural Unrefined Virgin From Ghana. Great For Skin, Body, Face, Hair Growth 1 oz. to 25 lbs. Bulk

Raw African Shea Butter Organic 100% Pure Natural Unrefined Virgin From Ghana. Great For Skin, Body, Face, Hair Growth 1 oz. to 25 lbs. Bulk

$7.25 455 26,379

ThePlantGuru

Raw African Black Soap Bar, Organic Shea Butter, Vegan Soap

Raw African Black Soap Bar, Organic Shea Butter, Vegan Soap

$4.95 451 19,163

ShopAfroCosmetics

16 oz ORGANIC SHEA BUTTER Creamy Unrefined Raw Pure Fair Trade Natural Ivory Pure White Body Lotion Hair Cold Pressed African Ghana 1 lb

16 oz ORGANIC SHEA BUTTER Creamy Unrefined Raw Pure Fair Trade Natural Ivory Pure White Body Lotion Hair Cold Pressed African Ghana 1 lb

$19.95 371 4,319

thegourmetrose

Raw Organic Shea Butter: Unrefined Skin Moisturizer, Plastic-Free Glass Jar

Raw Organic Shea Butter: Unrefined Skin Moisturizer, Plastic-Free Glass Jar

£1.99 298 19,004

Blessmannaturals

5 lb or 10 lb ORGANIC SHEA BUTTER Creamy Unrefined Raw Refined Pure All Natural Ivory White Body Butter Lotion Cream African Wholesale Bulk

5 lb or 10 lb ORGANIC SHEA BUTTER Creamy Unrefined Raw Refined Pure All Natural Ivory White Body Butter Lotion Cream African Wholesale Bulk

$58.00 217 4,808

thegourmetrose

Raw Organic Nilotica Shea Butter - East Africa, 4 lb

Raw Organic Nilotica Shea Butter - East Africa, 4 lb

$87.00 199 11,370

LakeShoreTropicals

Raw African Shea Butter, Unrefined Organic Bulk, Yellow

Raw African Shea Butter, Unrefined Organic Bulk, Yellow

$11.04 152 6,027

AromaDepotInc

Shea Butter 1kg - Certified Organic, Raw, Unrefined, Grade A

Shea Butter 1kg - Certified Organic, Raw, Unrefined, Grade A

£10.40 147 6,473

TheSoaperyUK

Frequently asked questions about 'organic raw shea butter'

How much search demand does 'organic raw shea butter' get?

'organic raw shea butter' receives 880 monthly searches globally. This level of demand can support steady sales for well-optimized listings, particularly if you combine this keyword with related long-tail variations. Most of this demand (55%) comes from United States.

How saturated is the market for 'organic raw shea butter'?

There are 763 Etsy listings competing for 'organic raw shea butter'. Relative to the search demand, that's low saturation. Well-optimized listings can rank on the first page without needing an extensive sales history — this is the kind of keyword where newer shops can gain a foothold.

Is 'organic raw shea butter' worth targeting for my Etsy shop?

'organic raw shea butter' has a keyword difficulty of 22/100 (easy). The low difficulty makes it accessible for shops of all sizes. Even without extensive reviews, you can rank well with a properly optimized listing.

What should I charge for 'organic raw shea butter' products?

Prices for 'organic raw shea butter' products range from $4 to $650. The median is $14 and the average is $32.38. The gap between average and median tells you there are outliers pulling the average up — the median is a more reliable benchmark for what most buyers actually pay. 53% of listings fall in the $10 – $25 range, which is where most buyer expectations are set.

Which countries have the most demand for 'organic raw shea butter'?

United States generates 55% of searches for 'organic raw shea butter'. Since United States dominates demand, optimizing for that market — with appropriate shipping options, sizing, and regional keywords — gives you the largest addressable audience.

How do I get my listing to rank for 'organic raw shea butter'?

Place 'organic raw shea butter' within the first 40 characters of your title — this is the window Etsy's algorithm weighs most heavily. Given the low difficulty, a complete listing with good photos and all 13 tags filled should be enough to reach the first page. Focus on getting your first few sales and reviews to lock in your position. Good supporting tags to use alongside 'organic raw shea butter' include 'raw shea butter' and 'shea butter'.

How commercially valuable is 'organic raw shea butter'?

The cost per click for 'organic raw shea butter' is $1.09. Advertisers are bidding aggressively on this term, which means the shoppers it attracts tend to be ready to purchase. For organic sellers, this is a signal that ranking well will drive actual sales, not just window shopping.

Is 'organic raw shea butter' seasonal or trending?

Search volume dropped 41% between September 2025 and August 2026. Demand peaked around September 2025, which may indicate seasonal patterns. Check whether this dip repeats annually — if so, plan your inventory and listing renewals to go live before the next peak.

Keywords related to 'organic raw shea butter'

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